What is the term used when a brand name comes the general  term for a product?
830083
The answerer above is correct:  "Genericide" is the advertising world's term for this phenomenon.  It includes the suffix -cide (from the Latin "cidium" = act of killing) because, from the brand-owner's perspective, extending the brand name to all similar products effectively "kills" the brand's unique value.\n\nHowever, "genericide" is a recent linguistic invention.  According to Wikipedia:\n\n"The terms "genericide" and "genericized trademark" are not terms of art; legally, "genericide" is a malapropism. Alternative terms have been suggested by various commentators, such as "genericization" or "trademarkicide", "brand eponym" and "proprietary eponym". These latter terms and the term "genericized trademark" have not yet been used in legal literature whereas "genericide" has.
261167
its an old name.  back in the day, it was common to "make up" a word to describe a product.  Pepsi comes from Pep (energy), as most early cola were sold as energy drinks.
83691
Sounds like a homework question, but it's so open-ended that I think it's fair of you to ask here.  You'll get lots of different opinions and answers.  Here's mine:\n\nBrand is sort of like a reputation, except it's a reputation that companies/organizations try to make for themselves.  I don't know how old you are, but for a long time, people knew that "Coke is the real thing" and that "Everybody doesn't like something, but nobody doesn't like Sarah Lee."  These are examples of advertising to generate a brand.\n\nHow about something more clear and related to now?  Think fast about: 1) reality TV, 2) tissue paper, 3) coffee.  I'll bet you thought: 1) Survivor or Bachelor, 2) Kleenex, 3) Starbucks.  Even if you didn't, the point is that these are all "brands" - they convey certain ideas that make them the FIRST thing that you (or many people if not you) think of when they think of certain qualities.\n\nGood luck!
305315
Many major drug companies do polls to determine what names sound good.  They'll have focus groups and throw out a few names, and go from there.  Some have names patented, and when they have a new drug they just slap on one of their patented names.  Sometimes they try to pick names that imply something that has do do with the product, e.g. Allegra, which implies that you'll be happy (alegre), or Celebrex, which implies that when you take it you'll want to get out of your wheelchair and dance 'till the break of dawn.  I worked at a company that always chose drug names that started with the letter "A," so that when doctors looked up drugs to treat a patient's condition, my company's product would be listed first.
361842
Take a product such as a CD player for example. Joe's Electronics, the Reseller or Retailer would sell to the consumer, i.e. you or I. Joe's Electronics would most likely purchase from a Distributor/Wholesaler which is a middle man between the Manufacturer and the Retailer/Resller and would not sell to the general public. The word dealer typically refers to a retailer/reseller, but it can from time to time refer to the distributor/wholesaler as well.\n\nEssentially most products move like this:\n\nRaw Materials >> Manufacturer >> Wholesaler/Distributor >> Reseller/Retailer >> Consumer\n\nI hope that helped.
614214
It means that it is a drug made by a different manufacturer than the original name brand drug. Both drugs have the same active ingredient, but they have a different manufacturing process. A drug usually goes generic -meaning that other drug manufacturers can make it after it has been on the market for twenty years I think.
735069
There are several possibilities... It depends wether you talk about a product or a brand\n\n- Choisissez le bon\n- Choisissez le meilleur \n- Choisissez l'authentique
286122
Well very shortly.\n\nProduct is the concept of the phisical or intangible thing that is going to be marketed, that is divided into three major (with subdivisions each) concentric circles.\n\n1) Simple Product: What it is, color, substance, characteristics, need that satisfies.\n\n2) Real Product: Packaging, image, advertising, public personality, shape, colors, semiology of all the above.\n\n3) Amplified Product: all the differential advantages, as in guarantees, service, customer atention, etc.\n\nProduction on the other hand is the methods, processes and organization to develop and massively construct or build the product.\n\nIf its intangible this is just the same, only that is "just in time" either way processes must be desinged prior to the sale.
449813
Representing brand names, like having the latest Louis Vuitton or whatever, is the biggest one I can think of.  Letting others know that you have the latest shows social or class distinction because you had the money to buy it.  Wearing the most up-to-date trends also shows social distinction that you are up-to-date.
1087186
A product is usually something new that still has warranty left on it. It is old when it is replaced by a better, updated version or when it has no use anymore.
784501
There are many manufacturers of generic drugs in the United States. Some of these companies make only generic drugs, and some are divisions of major companies which also produce brand name drugs.\n\nThis is a list of all of them, from A to Z:\nhttp://www.genericsweb.com/index.php?object_id=121#companies
680620
Well u can do an extension to the brand name and lounge it as fresh. For an Eg: NEW McDonald , Supreme KFC etc.
68863
Often Latin variants and have ensuring they have a memorable, distinctive name. The latter they will often find out by conducting surveys on a test group of individuals, who often to not realize at the time they are exposed to the name of the product that they will be surveyed on it.\n\n I worked for a company that did this for commercials for various companies by getting permission to send the target consumer group (a certain age or gender) a video of a TV sitcom and inserting a number of commercials in to it. Then when we called back to "get their opinion of the show", we also asked a large number of questions about ALL of the commercials, to see if the client's product stood out and what they remembered about it. Actually, now that I think about it, we did surveys on crestor! :p
685220
Well This is a term used is business. For example if there are three companies/manufacturers producing and selling automobiles each one would like to compete with one another and sell as many cars as possible in a year and also improve upon it. \nThe idea is to keep their factories to produce to their full capacity say 80%. Once they reach full capacity and if trhe demand continues either within that country or for export then they go for expansion of capacities.\nFor improving their market share each company compares their performance at each segment(area) for each period and how it is growing.\nThey also analyse the performance of competitors. \nThese are called market growth.\nGrowth in sale of a product in any given market segment in a particular period of time over the previous period of time \nis called market growth. It may be PLUS or MINUS too.
548865
That's what branding is all about. Getting the name out there.  Making it become a household word.  When you go to get tissues you're going to get Kleenex's weather you actually buy Kleenex's or not. Going to get a gelatin dessert....you say you're going to get Jello.  Marker pens...that's right Magic Markers.  Branding spots have done this for these products. Yes branding does work.  I help make these type of spots or ads.  Lots of research is poured into them. One more...Things go better with_____! Did you know the last word?  Coke stopped those lyrics over 10 years ago.  Branding works.  DM
648911
Brands gives uniqueness and it take an extra step of responsibility. So people tends to relay on branded products to non-branded once. And also brand have personalities so people who like to associate these personalities to them or to show other they have these attributes naturally turns for branded things.
1047835
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