what similarities are there between traditional and online advertising?
482451
I think the appeals advertisers use are similar - fear, sex, power, etc.\nThe goal is typically the same: either brand building/recognition or to generate interest in a product; to provide a "hook" that gets people curious to know more (e.g. recognize it at a retail location, or click through to a website).
829404
Contextual advertising are text ads delivered based on the content of the web page using an automated system. Aside from Adsense, here are some other places:\n\nYahoo! Publishing Network (currently in beta and available to US publishers only) http://publisher.yahoo.com/ \nIntellixt http://vibrantmedia.com/site/web_01a5.htm \nQuigo Adsonar http://www.quigo.com/adsonarexchange.htm \nIndustryBrains http://www.industrybrains.com \nCommission Junction Evolution http://www.cj.com\nKanoodle Brightads http://www.kanoodle.com/about/brightads.html\nClicksor http://www.clicksor.com/affiliate_programs.php \nContextweb http://www.contextweb.com/ \nBidclix http://www.bidclix.com/  \nBidvertiser http://www.bidvertiser.com/  \n\nAlso consider joining an advertising network. Advertising networks are organizations that aggregate Web sites that offer advertising space, and sell banner ads (and other advertising options) across them. Traffic requirement is often a minimum of 5,000 monthly impressions, although many do not accept sites hosted by free page services. \n\nBurst Media http://www.burstmedia.com\nFastclick (ValueClick). http://www.fastclick.com\nAdvertising.com. http://www.advertising.com\nTribal Fusion http://www.tribalfusion.com
477597
scot trade?? ecomerce??? I saw the commercial for ecomerce.. pretty cooll... it was the one with the guy and he's king of his domain... lol
541512
Tradionally I think of advertising as using different venues to convery a message. Advertising agencies help you develop that message and assist you in the selection of the best places to put that message. Over the past 50 plus years those venues would traditionally be TV or Print( newspapers or magazines). As the web emerged, people discovered it as another venue for advertising.
173097
It is purely dependant upon who the advertisers are trying to target.  Age, race, gender, marital status, ect.  Gender alone is not an accurate way to compare advertising suseptability I do not believe...
859966
Web Marketing is more advertising all over the internet, through banners, text ads, classifieds, etc.\n\nSearch Engine Optimization is working on your site so it shows up high ranking in search engines
902999
Not really.  Advertising online is MUCH more effective.  The NAR put out a study in 2005 saying that the use of the Internet to search for a home has risen from 2% in 1995 to 77% in 2005 and agents with websites has increased 129% over the past 5 years. It also said that In terms of lead generation, only referrals and repeat clients rank above the Internet as the most effective methods of gaining new business. \n\nUnfortunately the real estate industry is a little bit behind in marketing themselves online, so having a website that displays the MLS data with an integrated IDX feed is probably your best bet to beat the competition. Especially since most of the real estate being sold is being done so by the newly established realtors who have mastered online marketing. \n\nSome good website design companies are http://www.bayshoresolutions.com  or http://www.13avenue.com \n\nBut the real kicker is being able to display MLS listings on your site and integrate search tools using an IDX feed. IDX Broker is definitely a superior product: http://www.idxbroker.com \n\nGood luck!
796063
Hi Rukiya\n\nThe current trend is for companies to place more of their advertising budgets online.  This is a switch away from traditional paper based, outdoor, radio and TV advertising.  The main reasons for this shift are:\n\n- Accountability\nonline advertising is simple to track, see conversions and work out exactly how much each customer costs to aquire.  \n\n- Low barrier to entry\nAdvertising online is now easy for anyone of any size to get involved.  A small company can compete on a fairly level playing field with a multinational, choosing budgets, time of day etc of when their adverts appear. Of course if you use a CPC (cost per click ) model you only pay for actual customers who click through to your site, which also means you get brand exposure for free with people just browsing and really only pay for people serious about the service you provide.\n\n- Ad creation\n\nThis used to be a specialist task if you wanted to advertise within a newspaper to a TV commercial, now anyone with a credit card can open up a online advertising account and within minutes have their advert in front of millions.\n\nSo in terms of direct marketing, the web has made this the strongest form of advertising where by you can make a direct connection with your customers, focusing the marketing of your products and services around key terms that a user chooses to search around.\n\nThe trend is set to continue with online marketing, especially CPC and CPA (cost per aquisition) being the advertising models of choice and overtaking all other forms of existing advertising.\n\nHope this all helps\n\nSimon
163855
Hiring a professional Online marketing company will provide you with the right combination of advertising to maximize sales. Including Froogle ads. I would be glad to help, my contact information is provided in the source link below.
705448
Yes there have been huge changes in marketing since the appearance of the Internet.  In the field of advertising the ads that used to be on radio, TV and the print media have migrated to Internet sites.\n\nWhole new types of marketing have developed such as affiliate marketing, email marketing and SEO or search engine optimization.\n\nI have included resources for these topics for you.
371447
Don't worry, there will be adverts coming, I'm sure.  They are probably also using this as a means of data mining their users (i.e. who from what areas and ages, etc., are interested in romance, computers, etc.)   That's why my adverts are all computer stuff and my girlfriends are all plush puppies and stuff.\n\nLook for subtle changes in the adverts on your geocities website (if you have one), your home page, etc.   You'll probably start to see a difference if you stick with one genre or another.\n\nTake my advice:  Avoid plush puppies.  They take too long to cook !    ;-)
159728
very simple advertising, just like radio stations and television.    look at yahoo when u type in something specific you get website of what your looking for on the right hand side
267053
Hi there.  This link might be a bit more useful for ya since it not only covers accurate web usage details but also "Trends" and other statistics that might be useful for your report such as where people are spending their most money, who are the biggest advertisers, Active home Web Usage as of Feb 2006.  And the best part is, its not just numerical stats but full reports and opinions describing those numbers. Enjoy! =)
406710
Try marketocracy.com.  I've been using it for years.  I think you'll find what you're looking for.
483191
Banner ads differ from one website to another.Mega sites like yahoo and rediff would be very expensive.However there are definitely sites which are cheaper.You should choose a site where most of your target consumers would visit in a day as that way you would be focussing on your consumers and the advertsising would be more effective.
73434
All these are same which is branching from direct selling industry,MLM is the traditional and the most succesful plan untill now, which produce most of the millionaires in the industry. Network marketing is actually same with mlm but since they defined them as building business Network(horizontally and not vertically), thus they claimed them as Network marketing company, under Network Markeitng company registration, you won't be tied by the MLM law, this is the most obvious differences and the funny thing. Binary is mlm with a plan which emphasize on 2 operation groups of downlines only, Binary was banned at the starting of mlm history because it run as a scheme and unstable(because you only hv 2 shops mah), but after creative innovation and the new limitation by the binary company on the plan, the binary company now won't facing bancruptcy like 1980's did. \nAmong all, mlm is better...... because after years of improvement, it can graded as stable business and the plan is more rewarded compare with other.
821998
new ways ?\n\nYeah its combination of traditional distribution system incorporating Direct marketing, viral marketing, relationship marketing, wellness marketing etc.