Help me please....marketing question...my Urgent HOMEWORK!?
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You have to bear in mind that the ultimate purpose of marketing, above all else, is to sell a product or service. All else falls second fiddle to that. There has to be a level of integrity to the marketing, otherwise the buying public will feel disillusioned with the actual product, but there is ample room for exageration and false imagery. \n\nIn a way, to use a metaphor, the world of marketing is like a group of market traders. Who can offer the best value, the best product, who can shout the loudest? It is exactly the same in marketing. And in the same way that the market trader may exagerate his wares in order to grab the attention of a customer, so, often does marketing. \n\nHope this helps a bit.
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Your question is too vague.  There are many more than five "philosophies" that can guide organizations in carrying out their marketing activities.\n\nExplain.
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marketing structures site here\n\nhttp://www.marketingstructures.com/
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How To Choose A Multi Level Marketing Company\nBy: Carlos Scarpero\n\nIf you have read any of the many financial books on the market today, you will discover that the multi level marketing or network marketing industry is exploding. There are hundreds of companies out there. But how do you choose the one that’s best for you? This article will give you some tips and insights to make your decision easier.\n\nProduct\nThe product is the most important thing that you need to consider when choosing a multi level marketing company. You must be passionate about the product. Don’t just like the product or kind of like it, but totally and completely passionate about it. Why is this important? You are going to be recommending this product to your friends and family. Don’t you think that they will be able to tell if you aren’t passionate about it? Sure they will! Any hint of doubt will inflect on your voice, your mannerisms, and your ability to close the deal.\n\nFirst of all, you should use the product for 30 days before you sign up as a rep. If you like it so much that you would use it even if you weren’t a reseller, then you have a winner.\n\nAsk yourself this: If I tell all my friends and family about this product and they do not buy it, will I really care? If you truly are with the right product, you will not care. You will just keep on using it.\n\nOther product consideration questions:\nWhat other products are similar to mine in the marketplace and how does the pricing and quality compare? Is the product unique? What do I like best about my product? What do I like least about it? It should be a unique product or service with little or no competition.\n\nHow will I market this product? Online? Offline? Can you think of a marketing plan in 5 minutes or less? If you have to think about it, then it’s not the right product. If you have 100 ideas, just flowing out of your head, then you are on the right track.\n\nWhat is your personality? Are you a fitness nut? Then maybe nutritional products are right for you? Are you ticked off at the current legal system? Then maybe pre paid legal. The product must match your personality.\n\nCompany\n\nLearn what you can about the company. Who are the founders? What experience do they have? How long have they been in business? If you get a new startup then you might have to deal with growing pains and lack of support. If you are going with an established company, then your growth potential is more limited. It’s best to stick with a company that is one to five years old.\n\nThe company should be keeping up with the latest technology. Does the company have a website? How is it? Can people sign up directly on the website? Do they have an email auto responder system set up to follow up on your leads? Do you get a custom web page? Do they set that up for free?\n\nAnother important consideration is training. What kind of training does the company provide? Do you have to pay for it? How much is it? The training cost should be less than $100. If they are constantly pressuring you into going to expensive trainings that are $500-3000 (and there are companies out there that do that), then stay away!\n\nWhat kind of people are involved? Anyone successful or famous? Anyone in there that has already made a fortune somewhere else? Has anyone in the company written any mlm related books?\n\nThe next area is compensation. Study the compensation plan. Run the numbers to figure out what you need to do to make each level. Talk to others in the company and figure out how much they are making. Ask them to show you their check. Make sure that they are making the check from actual product sales and not from sticking product in their garage.\n\nDo your due diligence on the company. The following are a few websites you should look at in your due diligence:\n\nBetter Business Bureau- www.bbb.org\nBad Business Bureau- www.badbusinessbureau.org\nFederal Trade Commission- www.ftc.gov\n\nFinally, ask around. Do a goo
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Advertising... Market Research...
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Hello I recommend a book by Shel Horowitz, "Marketing without Megabucks". Many viable low and no cost marketing strategies.  You can also visit his webiste and search the archives, the link is below. The 2nd link is for an article pertaining to starting your business on a shoestring budget.\n\nGood luck
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You can contact the BBC marketing department here:\nhttp://www.bbc.co.uk/feedback/\n\nHope this helps!
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I dont know if this is the kind of information you are looking for but I found this article really useful:\n\nhttp://www.indiahowto.com/how-to-market.html\n\nI liked it becuase it is a huge article that explains all the basic concepts of marketing really well.\n\nHope this helps.
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I guess you doing marketing & Advert. Kee it up! and be sure you have a good product and you can support your product.Good Luck!
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What kind of information?  For a marketing write-up, go to Amazon.com.  For critical analysis, go to your library.  For "help" on your homework, I'd be surprised if Sparknotes had anything on that book, but you can try.
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go to www.businessballs.com\nU can also try marketing research/lucozades
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Check out ( http://www.salesandmarketinghelp.com ) It is a great free information site.
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MARKETING includes identifying unmet needs; producing products and services to meet those needs: and pricing, distributing, and promoting those products and services to produce a profit.  \n\nMarketing consists of all activities designed to generate and facilitate any exchange intended to satisfy human needs or wants. More simply put in business terms, activities designed to plan, price, promote and distribute products or services to target markets.\n\nMarketing is a fact of life. There are so many businesses in so many categories, how will you persuade potential customers to come to you, to make people aware of your business, products or services and convince them to buy?\n\n4 P's of Marketing\n\nProduct - the products or services you offer and are they unique, superior, easier to use.\n\nPrice - how much to sell your products for, based on your cost and value to potential customers.\n\nPromotion - communicating to potential customers to create an awareness of your business.\n\nPlace - your business location and methods of distributing your products. \n\nThere are many methods of marketing from simple to elaborate and from inexpensive to extremely costly. The following list outlines some common marketing and communication methods used by millions of businesses to reach their potential customers:\n    * Print advertising in newspapers, magazines, business journals, community newsletters, etc.\n    * Developing sales flyers, brochures or newsletters for distribution to potential customers.\n    * Attend trade shows or exhibitions related to your industry, product or business.\n    * Press releases and public service announcements in newspapers. Usually free and good exposure.\n    * Cooperative marketing efforts (in advertising, etc) with a business that compliments yours.\n    * Join community networking groups like your local chamber of commerce or business committee.\n    * Join professional associations through your industry, business or personal credentials.\n    * Internet marketing is an exciting and inexpensive method of regional, national or global marketing.\n    * Telemarketing to potential customers off a list or out of the telephone book.\n    * Direct marketing with written correspondence using a list to mail or fax marketing literature.
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That is a loaded question, that could require a lot of time and space to answer.\nYou definitly have some research a head of you.\nI would begin first to define who my customers are. Once this is done then you can direct your marketing efforts towards that customer.\nTo understand what will motivate your customers to purchase is wrapped up in what they precieve they need. They are not buying lighting equipment, but what it does for them.\nBest Wishes\nJohn
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There is actually no perfect formula for effective marketing strategy, regardless of the business size. However, I suggest that you need to be spontaneous about your marketing efforts. You should also learn the power of viral marketing--- this perhaps, is the most effective and fastest way to market your business. In doing this, you could start marketing your business to your relatives and friends, and ask them a favor to recommend your business to their friends and colleagues. You should also be able to supply your marketing efforts with printed materials like business cards, leaflets, posters, etc. Also, having a website helps too. Try making a simple one and submit your url to search engines and directories. Goodluck!\n\n\nMary\nhttp://onlinepr.gbwatch.com/
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Case studies of work your agency has executed for other clients is always effective. Hopefully your case study will highlight work for a company closely related to your target.\n\nBusinesses are very interested in ROI - Return On Investment. Therefore, present metrics you've used to track previous campaigns, as well as the "win" your client realized.\n\nAs with all advertising, building a brand is important. Therefore, try to market your company in ways that highlight your brand attributes.\n\nRemember that in your case, you have at least two target audiences: future clients and future employees.
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You can write to companies, but I'm not sure if I am understanding this correctly. If you want cool topics, you can look into Target having it's own "designer" branded foods/clothes etc...and competing with Walmart. You can look at how KMART plans to re-enter the world of business with SEARS -  for topic ideas think of competitive markets and come up with a fun idea....does packaging or price play a bigger role in brand recognition etc...