what are some statistics measuring marketing?
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ROI (return on investment).\n\nThe best statistic to measure the effectiveness of marketing is incresed sales.  The delta (increase) in your sales divided by your marketing costs = ROI.
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dm? district manager?\nmarket size, the number of people/business in your area that are likely to need your product\nmarket share. how many of these people use your product\nsales quantity can also be known as dso. how often you flip your inventory fpp? dont' know\nthe statictical measurements you use have a built in variance factor.
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Use beareau of statistics information [usually free to get] to determine the demographic makeup of the market and where they live..eg first mortgaes second etc.\n\nThen find out as much as you can about where your competitors sourse leads and clients.\n\nIf the advertising budget is lean, try print media in geographical locations identified by your research  eg housing estates or neighbourhood identified with good property turn over, land sales, or whatever is desirable to that setor of the demographic pie chart.\n\nWhen choosing local print media, research which paper or magazine within the demography is most trusted..this can be more important that circulation.\n\nAlso consider free magazines for your target group that are handed out a train stations or bus stops as these are often read by people to pass the time...remember find mags for people whose public transport leads them to the appropriate location..either a suburb that turns over propert sales..or to the suburb from which most people want to move.
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There's a list of some marketing research companies at:\nhttp://local.yahoo.com/results?fr=dd-local-more&stx=market+research&csz=Phoenix%2C+AZ
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Customer feedback gathering & asessment \nContinuous product/process improvement\nCustomer database & Relationship marketing\nCustomer retention programmes \nStrategic decisions based on CLV (customer lifetime value)
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http://www.socialresearchmethods.net/kb/statcorr.htm\n\n\ngo here...
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Marketing, the process by which a product or service originates and is then priced, promoted, and distributed to consumers. In large corporations the principal marketing functions precede the manufacture of a product. They involve market research and product development, design, and testing. And advertising is a part of marketing to promote the product.
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Advertising... Market Research...
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www.audiencedialogue.org/stats.html\n\nwww.allmath.com
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Try the Bureau of Labor Statistics :)
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Read: Marketing – By Philip Kotler, Prentice Hall.\n\nYou can find out more about it, or buy the book at http://www.amazon.com/Marketing-Management-Philip-Kotler/dp/0130336297
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. Measure market performance \n. Analyze market dynamics \n. Diagnose and solve marketing and sales problems, and \n. Identify and capture growth opportunities \n\nSales to consumers of fast-moving consumer packaged goods, gathered at the point of sale in retail stores of all types and sizes. These retail measurement services provide clients with essential facts on how their products are performing compared with their competitors, and on trends and changes in market conditions and sales results. They also provide critical information on the use of promotional activities at the retail level, such as special displays or pricing, and on distribution and stock conditions in retail stores. \nPurchases by consumers of packaged goods and other products, gathered through participating panels of consumer households and through customized studies. These consumer panel and customized research services provide a foundation for understanding and analyzing consumers’ motivations, attitudes, behavior, shopping patterns and demographic characteristics.\n\n*this what they usually do\n************************************************\nWhat We Do\n•Provide professional consultants, marketing decision-makers and not-for-profit groups with accurate and insightful research that enables them to make better decisions \n•Work with organizations to help them develop their competitive advantage \n•Integrate primary research into the planning of goals, the implementation of strategies to meet those goals, and the evaluation of how well the strategies and staff are working together \n•Deliver management solutions derived from the consultation process \n•Ensure an integrated and seamless process from planning to implementation \nTools Of The Trade\n•Telephone, mail, online and in-store customer surveys \n•Face-to-face exit and intercept surveys \n•Focus groups \n•Executive interviews \n•Mystery and shadow shops \n•Competitive mystery shopping \n•Site audits \n•Telephone evaluations
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Try this web site \n\nhttp://home.ubalt.edu/ntsbarsh/Business-stat/opre504.htm#rbosim
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Rating what exactly?  Employee productivity or client statistics?
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Revealed demand \nLatent demand \nInduced/Generated demand \nDiverted demand \nSubstitute demand\nNegative demand\nFaltering demand\nIrregular demand\n\nMarketing is the analysis of customers, competitors, and a company.  It attempts to determine what segments exist, which are the most profitable segments, how to position your products, and delivering on that positioning.  It includes all the tactics of advertising and reaching the customer, but it also involves re-imagining the product to make it more favorable to consumers.  Marketers are involved in R&D, Sales, Advertising, Surveying, and product placement.
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Marketing management is the analysis, planning, implementation, and control of programs designed to manage mutually beneficial exchanges with markets. \n\nHope this helps!
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The Marketing mix is the management of different areas of marketing to build a product or service. The different areas of the mix are:\n\nProduct (all things to do with the actual physical item or service e.g. packaging, falvour, benefits etc), Promotion (The actual communication to a target audience e.g. advertsing, coupon collection, sampling, outbound telephone marketing etc), Price (the selling price, the recommended retail price, the level of promoted price etc) and Place (where the product is actullay sold)