I know they generally help AdWords high end customers make their ads better, but what do they do and how do they do it?
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You can get more information from this site.\nHope this helps,\nHave a great day,\nSurfin.
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Web Marketing is more advertising all over the internet, through banners, text ads, classifieds, etc.\n\nSearch Engine Optimization is working on your site so it shows up high ranking in search engines
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The reality is that the companies who market the best & the most are usually the ones to enjoy the biggest success - So it is very critical to advertise as much as possible. \n\nWhile traditional Advertising can be expensive there are many classifieds websites on the Internet where you can advertise for free or cheap.  I have used both free & paid advertising (like Google's Adwords) with some success some were good others were not as effective. I truly like Craig's free advertising & highly recommend them - A few people in the know also use this NEW secret website called http://efreelist.org - The offer Free classifieds and allow you to post world wide The reason people in the know like this site - http://efreelist.org is because:\n\n1) It is 100% Totally FREE - There is Nothing to Buy, Sign or Join - No options, No upgrades, No Traps No BS - Just 100% Free!\n\n2) They Allow you to post UNLIMITED FREE Ads Nation Wide & World Wide - No Restrictions.\n\n3) Ads receive an tremendous response World Wide because of their huge traffic.\n\n4) Once verified - The Ads are Instantly Turned on - No waiting period.\n\n5) Even though I advertise one place their Java Script at http://efreelist.org picks it up and simultaneously posts my ad on 200+ different sites around the world - Again NO CHARGE!\n\n6) There is No Annoying Ads or Banners.\n\n7) They Allow me to post up to 4 Free Pictures & I can edit my Ads at any time.\n\n8) I don't have to go through Registration crap - I hate giving my name & address etc.....\n\n9) There are No Hidden Agenda's - Just Advertise & go\n\n10) I NEVER receive any spam BS. - No bugging BS to advertise or to upgrade!\n\n11) And the most important thing for me is there is - There is No BS or Monkey Business...\n\n12) There is No Catch - & No Bait & Switch, Nothing to join nothing to buy nothing to sign or other bull crap.\n\nI highly recommend checking into free classifieds of all kinds & http://efreelist.org - Best of Luck!
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Partially:\n\nInternet Information >> Popularity ranked by number of links >> Google's own algorithms that are x% better than other search engines >> The greatest reach in search engines >> network economics for the google consumers: advertisers, information publishers, and people adding search capability to their intranets.\n\nGoogle's annual report breaks down revenue by category, to see the value chain by % of Google's activity.\n\nAnother value chain broke into the desktop (taking from Microsoft).  So, the reach from the Google search bar,  and their other mini-apps increases their market dominance.\n\nThere is a secondary market for Google rankings, so instead of advertisers purchasing Google ads or changing website content to get a higher Google exposure directly, it's a third-party provider that specializes in this.\n\nGoogle's other services (maps, images, Froogle, blogger, gmail, etc.) further increase their reach, therefore giving them a greater value for their consumers.\n\nAlso, the breadth of services gives Google Ads the finest-grained ideas of what people are using different Internet services out there, giving another value add.  \n\nAny discussion I made of Google's value chain would be driven by discussions of network value (value/customer ^ size of network), reach, and marketing granularity (custom fit of Google for advertisers and other revenue generation by Google).
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they get their money from the people who advertise with them.
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Google adsense will allow you to earn on a pay per click basis. It is basically the flip side of google adwords. People pay per click to get traffic. You will be getting paid a portion of that pay per click to send them off of your site to the other.\n\nObviously if you have more traffic you will get more people clicking. The down side is that you will be sending them on their way with an ad to omeone elses site. This may be ok or you may not want to. The key is google will check your sites and the ads must be relevent to what your site is about.\n\nI don't think you have to pay but you do have to sign up and have your site qualified.\n\nTo do banner ads you have to build your traffic first unless you go through multiple middle men of some sort where you will get much less money. As far as how banner ads work: when you sign up you will just paste a snippet of html code into your web page and it will cause the banner ad to be loaded and tracked and will allow you to get paid for it. \n\nYou might also consider something called affiliate marketing for some place like amazon.com. You put links for the books or other products that your surfers would like and if they click and buy you get a portion of the money. \n\nLook into other affiliate programs too, the more some of them pay the less valuable the stuff is and the more you are pushing junk, keep that in mind. Just make sure you think it is a good product is what I am getting at. I would have no part in selling an ebook for $40 to get $20 a pop that is all about getting a few suckers to pay more than they should. (I mean a book costs $20 and you get to hold it in your hand, how valuable can this info really be?)\n\nGood Luck
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Google Adsense - It works well and on a few of my sites I make $500 to $600 per month!\nAdSense is an advertising program run by Google. Website owners can enroll in this program to enable text and image advertisements on their sites. These ads are administered by Google and generate revenue on either a per-click or per-thousand-ads-displayed basis. Google utilizes its search technology to serve ads based on website content, the user's geographical location, and other factors. Those wanting to advertise with Google's targeted ad system may sign up through AdWords. AdSense has become a popular method of placing advertising on a website because the ads are less intrusive than most banners, and the content of the ads is often relevant to the website.\nIt currently uses JavaScript code to incorporate the advertisements into a participating site. If it is included on a site which has not yet been crawled by the Mediabot, it will temporarily display advertisements for charitable causes known as public service announcements (PSAs). (Note that the Mediabot is a separate crawler from the Googlebot that maintains Google's search index.)\nMany sites use AdSense to monetize their content and some webmasters work hard to maximize their own AdSense income. They do this in three ways:\n1.They use a wide range of traffic generating techniques including but not limited to online advertising. \n2.They build valuable content on their sites; content which attracts AdSense ads and which pay out the most when they get clicked. \n3.They use copy on their websites that encourage clicks on Ads. Note that Google prohibits people from using phrases like "Click on my AdSense ads" to increase click rates. Phrases accepted are "Sponsored Links" and "Advertisements". \nTo get some ‘insider’ secrets on how to boost your AdSense & Yahoo earnings with a unique software Ad tracking program, visit:\nhttp://www.websitetrafficbuilders.com/adsense.htm\nhttp://www.web-site-award-winning.com/adsense-video-course.htm\n\nhttp://www.websitetrafficbuilders.com/web-site_promotion_search-engine-placement-url-placement.htm
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In adverting we use it to give more credibility to the messages. People like to know people they trust talking about a product.
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The best way is to ask your existing customers - they will more than happy to tell you how to improve and if you are friendly at all, they will tell you what your competition does differently that they like.\n\nCheck out the competition - it will give you ideas.
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VERY GOOD\n\nIn fact, advertisers in the U.S. and Canada alone spent $5.75 billion on Search Engine Marketing (SEM) in 2005, a 44 percent increase over 2004 spending, according to a report by the Search Engine Marketing Professional Organization (SEMPO).  http://www.sempo.org/news/releases/Search_Engine_Marketers \n\nThe report, “The State of Search Engine Marketing 2005,” also projects “that SEM spending in North America will reach $11 billion in 2010. The annual totals include payments to search engines and search-related media companies, search engine marketing agencies and in-house expenditures in support of such programs. The programs include paid placement, paid inclusion, organic search engine optimization and search engine marketing technology platforms.”\n\n"The survey found the bulk of the SEM spending was spent in 2005 on paid placement, accounting for 83 percent or $4.7 billion. While four out of five advertisers report they engage in organic search engine optimization (SEO), organic SEO accounted for approximately 11 percent of overall spending; paid inclusion accounted for just 4 percent of overall spending; and SEM technologies, including leasing, agency solutions and in-house development, accounted for less than 2 percent of overall spending."\n\nThe report is available for members only of the  Search Engine Marketing Professional Organization (SEMPO) but you can read the news release for free.
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1. Create a web site with some meaningfull/usefull information that people will want to see.\n\n2. sign up to google adwords.\n\n3. modify your site to include google adwords.\n\n4. Watch the money roll in.\n\ntoo easy really
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Banner ads pay you either by cost per thousand impression (CPM) or cost per click (CPC). \n\nWith CPM, you earn per 1000 banner ad impressions or number of times banner was viewed. Say the advertiser is paying $1 per CPM -- that means you get paid $1 every 1,000 impressions. If you are able to serve 100,000 impressions, your earnings is 100,000/1,000 x $1 = $100.\n\nWith CPC, the advertiser sets the amount you earn every time the ad is clicked (no matter how many times you give the ad impressions). So if the amount per click is $0.10 and the ad was clicked 100 times, then you earn $10\n\nYou can join an advertising network. Advertising networks are organizations that aggregate Web sites that offer advertising space, and sell banner ads (and other advertising options) across them. Traffic requirement is often a minimum of 5,000 monthly impressions, although many do not accept sites hosted by free page services. \n\nBurst Media http://www.burstmedia.com\nFastclick (ValueClick). http://www.fastclick.com\nAdvertising.com. http://www.advertising.com\nTribal Fusion http://www.tribalfusion.com \n\nParticipate in contextual advertising networks. Contextual advertising are text ads delivered based on the content of the web page using an automated system. \n\nGoogle Adsense https://www.google.com/adsense/\nYahoo! Publishing Network (currently in beta and available to US publishers only) http://publisher.yahoo.com/ \nIntellixt http://vibrantmedia.com/site/web_01a5.htm \nQuigo Adsonar http://www.quigo.com/adsonarexchange.htm \nIndustryBrains http://www.industrybrains.com \nCommission Junction Evolution http://www.cj.com\nKanoodle Brightads http://www.kanoodle.com/about/brightads.html\nClicksor http://www.clicksor.com/affiliate_programs.php \nContextweb http://www.contextweb.com/ \nBidclix http://www.bidclix.com/  \nBidvertiser http://www.bidvertiser.com/\n\nNote that both banner and contextual ad networks require a sharing percentage with the network. If you earn $100 from a campaign and the sharing is 60-40 with 40 per cent going to you, then it means your net is only $40. Some banner ad networks pay by net 30 days while others such as BurstMedia pays by net 90 days so it'll take 3 months before you see the earnings.\n\nYou can also do Affiliate Programs - you sell other people's products that your audience may be interested in; and you get a certain commission after the desired action was done (whether a sale, a lead, subscription to email newsletter, or however this is defined). You can serve a banner 1 million times but fif you only sold 1 item and the buyer pays only $30 for commission, then you only earn $30. \n\nCommission Junction http://www.cj.com\nLinkshare http://www.linkshare.com\n\nAs a non profit however, your chances for earning from banner ads is not great. It will be tougher for you to get traffic, and the visitors you will attract are not the type who are likely to respond to ads. Contextual advertising and affiliate programs may not work well for you, though you may fare better with affiliate programs because you can say to your visitors to support the site by buying or clicking on the ads. Banner and contextual advertising networks prohibit publishers from asking visitors to click on the ads as that is construed as cheating the advertisers as people are responding to the ads not because they are interested in what the advertisers are offering but in supporting you.
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try https://adwords.google.com/select/\n\nmany people are making money from here.
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Its on a per click basis.\n\nThey will display your ads to multiple people - but you don't have to pay for it unless someone clicks and visits your website.\n\nIf they display your ads to 1000 people but only 2 end up clicking then your \n\nClick Through Rate is = 2/1000 or 0.02%\n\nIf you click through rate is lower than 1%, then they may tell you change or remove your ad.\n\nAds cost by Keywords:\nEach keyword has a cent value.\nIt start from 2 cents/click.\nDepending on the key word demand it may be as much as $5 per click! And yes there are websites that pay that much!!\n\nTo get started go this site ... www.overture.com\nGoing to this site will tell you a lot that want to know.\n\nA similar program google is adwords ...\n\ngo to adwords.google.com\n\n\nIn my experience,\nGoogle is cheaper and more competitive\nYahoo (Overture) is olders, not so cheap, BUT less competitive.\n\nHowever, \nGoogle is easy to get out of if you don't want to continue. Overture is little bit harder to get out of - they will charge before you know it.
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Websites make money by plain old advertising or by cross-selling.  Let's say you are looking for a chair, someone will advertise a table.\n-MM
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It's safe. I am an internet marketer and I've worked with adwords and msn yahoo...they're all safe I can guarantee.\n\nThe best way to really learn how to write ads that sell and to do things the right way is to go to the site below. He teaches you everything you need to know.\n\nI am not an affiliate with him so I get nothing...it's just that I appreciate his advice and what not. You have to be rather careful when working with adwords, it could cost you a fortune.\n\nI would check him out so you don't waste advertising dollars. Trust me, I 've did it and once you learn how not to screw up you can make so much more money.\n\nHe is the best on adwords that I know of so I would definitely take his advice.\n\nCheck him out at the site below.\n\nIt's 97 bucks, but I just bought it not too long ago and he teaches you so much on making money with adwords. I have been in internet marketing for awhile and I learned so much.\n\nIf you're into affiliate marketing...then the best is at the site below it. Controversial stuff but great. I read a lot of these so I can learn daily and make money. Check them out, if you want to master adwords click the top one...affiliate marketing ...the bottom, good luck and go make money I guess!
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***Buy keyword-targeted ads from Google and reach potential customers who are using Google or one of Google's partners such as AOL or Earthlink. Your ads display alongside search results for the terms you chose — "bed and breakfast," or "computer consulting." Keyword ads are targeted, trackable, and cost effective — you pay only when your ad is clickedBuy keyword-targeted ads from Google and reach potential customers who are using Google or one of Google's partners such as AOL or Earthlink. Your ads display alongside search results for the terms you chose — "bed and breakfast," or "computer consulting." Keyword ads are targeted, trackable, and cost effective — you pay only when your ad is clicked. Google is the worldwide leader in web searches with over 60 million queries daily.*** - Google Website Promotion Deal \n\nIn other words search engines like google and yahoo do get payed every time someone clicks on an ad a website has posted but when I say ad I am talking about the ads posted next to search results that relate to what you are searching for. like on yahoo the ads are listed to the right of search results, above search results and below. \n\nAlso to make it a little clear the website the ad is for is the people who pay the search engines.