what is the difference between upstream and downstream marketing?
314949
The terms “upstream” and “downstream” refer to two different, but equally important, aspects of marketing. ... As a quick recap, upstream marketing is focused on strategy and the long-term market situation, while downstream marketing looks at tactics, activity and supporting the company's sales team with their objectives.
107057
What are the major differences between Forking and Cloning? ... When you fork a repository, you create a copy of the original repository (upstream repository) but the repository remains on your GitHub account. Whereas, when you clone a repository, the repository is copied on to your local machine with the help of Git.
406371
Main difference between commercial marketing and social marketing. Social marketing is more difficult than commercial marketing. Primary objective in commercial marketing is to satisfy customer by selling products to them and fulfilling their needs and earn profit. ... Marketing tools use for selling products.
465765
The market is a process which sets the price of the product with demand and supply forces. Conversely, Marketing is a process which analyses, creates, informs and delivers value to the customers. The concept of marketing is wider than the concept of a market. The market varies by product, place and other factors.
822247
4 Answers. A Stream supports several operations and these operations are divided into intermediate and terminal operations. The distinction between this operations is that an intermediate operation is lazy while a terminal operation is not.
1046476
While a brand stands on its own, marketing seeks to push it forward, emphasizing the products and services available in a way that encourages potential customers to make a move. The brand is the message, but the marketing is how you communicate the message.
1147034
The answer is in the difference between a sales- and marketing-oriented company. ... A sales-oriented company is very internally focused and looks to sell products that the company is successful at making. A marketing-oriented company is externally focused on the consumer's wants and needs.
475702
It's not unusual to hear people involved in production make frequent reference to "upstream" and "downstream" parts of the process. Upstream refers to the material inputs needed for production, while downstream is the opposite end, where products get produced and distributed.
995635
Upselling vs. Upselling typically involves trading up to a better version of what's being purchased, while cross-selling involves offering the customer a related product or service.
1096578
Distinguish between Direct Exporting and Indirect Exporting. Direct exporting refers to the sale in the foreign market by the manufacturer himself. ... Indirect exporting refers to the transfer of the selling responsibility to other organization by the manufacturer.
611708
From the provider to the customer. Downloading files and Web pages from the Internet is the downstream side. The upstream is from the customer to the provider (requesting a Web page, sending email, etc.).
807075
Digital marketing is about advertising through digital means and technologies. On the other hand, affiliate marketing is about promoting other products to earn a commission every time someone purchases that product through you. ... You could also promote it on social media or hire someone to do this for you.
270313
The Supply Chain implies large stocks in case there is demand. Demand Chain on the other hand relates to the customer demanding products or services as and when they are required which is referred to as a pull. This process is called demand driven where customers demand products and services promptly.
516441
Exxon Mobil Corp (NYSE:XOM) engages in the exploration, development, and distribution of oil, gas, and petroleum products. ... The Upstream segment produces crude oil and natural gas. The Downstream segment manufactures and trades petroleum products.
1386228
Logistics deals with the nuts and bolts of handling and delivering products. Marketing, on the other hand, is a combination of creative activities and the detailed analysis that backs them up. However, these two departments within any company have a symbiotic relationship.
968102
Traditional marketing involves one-way communication as marketing mediums are quite rigid. Online marketing, on the other hand, promotes two-way communication and thus helps to satisfy the customer and make the customer feel that they are being listened to and served.
533867
Distribution channels include wholesalers, retailers, distributors, and the Internet. In a direct distribution channel, the manufacturer sells directly to the consumer. Indirect channels involve multiple intermediaries before the product ends up in the hands of the consumer.