IPG Reconsiders Magna's Approach To Media Buying
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Magna Global USA's operational model has some flaws that have created heightened levels of frustration, both internally and externally, in the television media-buying process, sources said. And executives at Magna parent Interpublic Group are discussing ways to fix it.
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By Dolbeck, Andrew  The media sector has been seeing a fair amount of merger and acquisitions activity lately. Traditional print and broadcast media firms, struggling to compete with new online and mobile media outlets, have been targeted by private equity buyers.
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Should prices for blank media and recording products include a royalty fee to copyright holders for presumed losses to piracy?
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A new acquisition may lead to differentiation.
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By Nolan, Hamilton  ANALYSIS  EVERY SO OFTEN, the FCC considers revising its ownership rules for media entities.
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While clearly a blow, retailers are divided on whether the move actually amounts to a death knell to the format, which is battling Blu-ray.
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Winning approval for a proposed merger of the nation's two satellite-radio companies turns on whether regulators buy their argument that iPods, Internet radio and other new technologies have expanded so dramatically that a monopoly would not harm consumers' choices or purses.
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FORT LAUDERDALE, Fla., Feb. 12  /PRNewswire/ -- Elephant Group, a performance-based marketing arm reaching over 30 million homes each month selling broadband, video and cable among others, has awarded Media Advisors Group (MAG) of Brewster, N.Y.
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Microsoft's recent successes in the IPTV field have thus far failed to guarantee its seat in that market, especially in Europe where digital video is far more widely deployed.  So this morning's announcement of Microsoft's new "Mediaroom" brand for IPTV services is undoubtedly being dissected in Europe, with every sentence being re-examined to glean any hint of the company's long-term plans.
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After selling more than 100 million iPods, Apple could slack off a little. The digital media players would probably still fly off the shelves if the company just altered their shape or color once a year.
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The company makes another move to compete against video on demand.
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One of the largest media houses in the world is coming around to the new market realities -- ever so slowly.
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Sketching out a big label future Midem In an interview from the music business annual Midem, we speak to John Kennedy, chairman and CEO of the IPFI, the international trade group representing record labels. (Later in the week we'll hear the view from the independent sector â presenting a very different picture.) Here he talks about the new ISP strategy, and the future of the big label.â¦
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The real issue users need to keep their eyes on is will these three companies be able to leave well enough alone. How other companies have handled past acquisitions might provide some insight into how these company mergers and their products will fare long term.
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Magna International Inc., the Canadian makers of automobile parts controlled by Frank Stronach, offered to buy the shares that it doesn&#39;t own in three units for as much as C$1.
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Investors could be forgiven for  wondering if they had stepped into the wrong conference on  Tuesday -- old media executives talked up digital strategies  even as Internet media leader Yahoo warned of an unforeseen  advertising shortfall.
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Â· PM rules out censorship, but wants new controls Â· New look at pre-watershed TV advertising urged