EA Courts Female Gamers
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The game publisher known primarily for its sports titles teams up with iVillage to persuade women to enter the world of gaming. In Game|Life.
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You know how it is guys. Work, mates, sports, work, sleep - there just isn&#39;t enough time to meet members of the opposite sex. Now technology has come to the rescue with the launch of the world&#39;s first virtual girlfriend game.
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Several readers have written in to report on Tuesday&#39;s lawsuit regarding &#39;The Guy Game&#39;. The PC/console offering, which strings a weak trivia game around footage of naked college age girls, has come under
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The industry is trying to regain some of its sex appeal by turning to the virtual environment to recruit young engineers.
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EA, the world's biggest computer games firm, is setting up a studio in China to push online games.
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Games giant Electronic Arts is  joining forces with a Scottish mobile entertainment firm to make more mobile games.
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As part of a drive to attract more women into the male-dominated video game industry, a program for aspiring game developers at Southern Methodist University will offer a women-only scholarship, organizers said on Thursday.
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Dans une newsletter envoyÃ©e Ã  ses abonnÃ©s, Electronic Arts a rÃ©vÃ©lÃ© une information trÃ¨s intÃ©ressante : un nouveau Command &amp; Conquer est en prÃ©paration.
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Video game firm Bioware holds open auditions for people to become cast members in future games.
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With a women-only fan club called Purple, the Baltimore Ravens are taking innovative steps to reach out to their female fans.
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Mobile communications company Nokia and game developer Electronic Arts have inked a collaboration deal that will see EA becoming a major supplier of games for Nokia mobile devices.
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Electronic Arts has cornered the market on PC and console football games with one swift stroke of the pen. It was announced today that EA has been awarded the exclusive rights to players, teams and stadiums of the NFL for the next five years.
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The makers of video games need acknowledge that women like to buy and play games, says a study.
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Catch up with the latest news from the world of video gaming.
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EA Sports is one of the most powerful, lucrative brands in the video game business. Thatâs not enough for Peter Moore.
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Video game giant Electronic Arts expects  to sell 2 million units of the "Sims 2" video game this year in  Europe, proving skeptics wrong that you can't build a market  around female gamers.
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Electronic Arts is back in the game it never left.