Opinion: Letter - Facebook Can't Be All Fun and Games
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Your article 'Linking up to the ultimate network' (25 May) is right to highlight the pitfalls of using a consumer social networking solution for professional social networking amongst PR professionals.
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Americans see sport as entertainment. But the British do not necessarily want to be entertained at a sporting event. We require long-term emotional involvement.
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Facebook's advertising system provokes questions about how companies share data.
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Good lord, you can just type their names in! Somewhat behind the rush, it seems that at least some Oxbridge academics are getting wise to the Facebook phenomenon.â¦
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I asked for advice in reducing vitriol on this blog, and a couple of readers helpfully identified a source of the problem: me. They and many others didnât like my suggestion to require commenters to use their real name. Tartuffo wrote: âAs someone who has been on the Internet since 1981, from alt.flame to the [...].
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The me-first attitude that makes the social networking site so successful in the United States may not play well in Japan, a more socially integrated society. By the Associated Press.
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When the social discovery site turns members' most trivial actions into unfolding "News Feeds," users rebel, and the company races to quiet their anger. Both sides learn a hard lesson about the illusory nature of online privacy. Commentary by Bruce Schneier.
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Social networking sites like Facebook have wooed millions of users with their easy format for keeping in touch but left them navigating the pitfalls of interacting online -- is it really private?
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'Quit it! You're mean!' Facebook has silenced a 20,000-strong campaign group dedicated to the seemingly innocuous goal of stopping the site from forcing people to use the verb "to be" in their status updates.â¦
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The word "gaming" is making its way onto the whiteboards of advertising conference rooms on a regular basis these days. As a proponent of this industry's viability as a communication platform for brands, I think that's great progress. We've collectively woken up to the fact that pimple-faced teenagers are not the only ones playing games (for those of you not in the know, these guys aren't even the typical game consumers anymore, nor have they been for quite a few years now).
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Whatâs fun for two colleagues can be offensive to others. And jobs may be at stake.
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Gabe: I sort of have a reputation for being the hot headed one here at the Arcade. I think that"s probably fair to say. I have a habit of saying very mean things to people I don"t agree with. As much as I might try not to be that guy it"s just sort of become my role.
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A trend among young people leans toward offline relationships. The young people say old-fashioned face to face is the way to build real friendships, and cancelling profiles on social networking sites is not social suicide.
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Travel: News that Facebook's Scrabulous may be shut down is being met with dismay by one Lakeland hotel
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Today's announcement from Facebook is the reason why Google announced OpenSocial last week. They must have gotten a leak from one of the companies that stood with Facebook, so they knew what was coming. They weren't scared of Facebook's technology, because they didn't respond with technology. They were scared because Facebook has a better advertising story than Google does. They are getting ready to offer some very premium web real estate that (pay attention now) Google can't compete with. And advertising is Google's bread and butter, advertising is to Google as operating systems are to Microsoft. They can't let somebody appear to be better than they are in advertising. Yet that's what Facebook is, better than Google in advertising. Here's what Facebook can do.  Let's say I bought a Wii and I like it. They can tell all my friends "Dave bought a Wii and he likes it." That's a lot more likely to result in a sale  than an intrusive ad like this one, that was displayed next to an email I sent to some friends about their New Networked Living Room. Google thinks I might want to buy Moroccan Lamps, or something called a Unique Shabby Chic (huh?) or Crate & Barrell bedroom furniture. Of course I tune that shit out, I don't even see it. It has zero impact.   Anyway, I was talking with Doc Searls a few minutes ago and he mentioned OpenSocial and I told him it was just a lot of noise meant to distract people from what Facebook was doing in advertising. He hadn't heard anything about it even though he was at a tech conference in Denver today and yesterday. I said there you go, Google's strategy worked. But to no effect, longterm, because Facebook has the momentum and Google, try as hard as they want to stop it, will not be able to, any more than Alta Vista or Infoseek were able to stop Google once they figured out that their lunch was eaten. Google will be around for a long time, I'm not saying they will go away, but Facebook will be around too. And Google will have a hard time catching up to them.  Long-term, however they both have problems because advertising is on its way to being obsolete. Facebook is just another step along the path. Advertising will get more and more targeted until it disappears, because perfectly targeted advertising is just information. And that's good!  8/3/06: "Information is welcome, advertising is offensive."
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What can we learn from Second Life? Comment Many of us who are active on the internet, giving our views on what is happening, are used to getting "flamed" (having hostile messages about us posted online).â¦
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For business or pleasure? Reg Technology Panel Over the past two or three years, zanily named social networking tools such as Facebook, LinkedIn, MySpace, Flickr and Twitter seem to have come from nowhere to wheedle their way into just about every aspect of online life, both in business and pleasure. Such facilities share a handful of simple, but powerful core features: each will enable information sharing of some form, will have some kind of community orientation and will be constructed in a way that several of the blighters can be merged (or should I say, âmashed upâ) into clever, multifaceted concoctions of collaborative capability.â¦