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Oct 29

Unified Vision-Language Representation Modeling for E-Commerce Same-Style Products Retrieval

Same-style products retrieval plays an important role in e-commerce platforms, aiming to identify the same products which may have different text descriptions or images. It can be used for similar products retrieval from different suppliers or duplicate products detection of one supplier. Common methods use the image as the detected object, but they only consider the visual features and overlook the attribute information contained in the textual descriptions, and perform weakly for products in image less important industries like machinery, hardware tools and electronic component, even if an additional text matching module is added. In this paper, we propose a unified vision-language modeling method for e-commerce same-style products retrieval, which is designed to represent one product with its textual descriptions and visual contents. It contains one sampling skill to collect positive pairs from user click log with category and relevance constrained, and a novel contrastive loss unit to model the image, text, and image+text representations into one joint embedding space. It is capable of cross-modal product-to-product retrieval, as well as style transfer and user-interactive search. Offline evaluations on annotated data demonstrate its superior retrieval performance, and online testings show it can attract more clicks and conversions. Moreover, this model has already been deployed online for similar products retrieval in alibaba.com, the largest B2B e-commerce platform in the world.

  • 6 authors
·
Feb 10, 2023

Quadratic Interest Network for Multimodal Click-Through Rate Prediction

Multimodal click-through rate (CTR) prediction is a key technique in industrial recommender systems. It leverages heterogeneous modalities such as text, images, and behavioral logs to capture high-order feature interactions between users and items, thereby enhancing the system's understanding of user interests and its ability to predict click behavior. The primary challenge in this field lies in effectively utilizing the rich semantic information from multiple modalities while satisfying the low-latency requirements of online inference in real-world applications. To foster progress in this area, the Multimodal CTR Prediction Challenge Track of the WWW 2025 EReL@MIR Workshop formulates the problem into two tasks: (1) Task 1 of Multimodal Item Embedding: this task aims to explore multimodal information extraction and item representation learning methods that enhance recommendation tasks; and (2) Task 2 of Multimodal CTR Prediction: this task aims to explore what multimodal recommendation model can effectively leverage multimodal embedding features and achieve better performance. In this paper, we propose a novel model for Task 2, named Quadratic Interest Network (QIN) for Multimodal CTR Prediction. Specifically, QIN employs adaptive sparse target attention to extract multimodal user behavior features, and leverages Quadratic Neural Networks to capture high-order feature interactions. As a result, QIN achieved an AUC of 0.9798 on the leaderboard and ranked second in the competition. The model code, training logs, hyperparameter configurations, and checkpoints are available at https://github.com/salmon1802/QIN.

  • 7 authors
·
Apr 24

Tools and Benchmarks for Automated Log Parsing

Logs are imperative in the development and maintenance process of many software systems. They record detailed runtime information that allows developers and support engineers to monitor their systems and dissect anomalous behaviors and errors. The increasing scale and complexity of modern software systems, however, make the volume of logs explodes. In many cases, the traditional way of manual log inspection becomes impractical. Many recent studies, as well as industrial tools, resort to powerful text search and machine learning-based analytics solutions. Due to the unstructured nature of logs, a first crucial step is to parse log messages into structured data for subsequent analysis. In recent years, automated log parsing has been widely studied in both academia and industry, producing a series of log parsers by different techniques. To better understand the characteristics of these log parsers, in this paper, we present a comprehensive evaluation study on automated log parsing and further release the tools and benchmarks for easy reuse. More specifically, we evaluate 13 log parsers on a total of 16 log datasets spanning distributed systems, supercomputers, operating systems, mobile systems, server applications, and standalone software. We report the benchmarking results in terms of accuracy, robustness, and efficiency, which are of practical importance when deploying automated log parsing in production. We also share the success stories and lessons learned in an industrial application at Huawei. We believe that our work could serve as the basis and provide valuable guidance to future research and deployment of automated log parsing.

  • 7 authors
·
Nov 8, 2018 1

SemParser: A Semantic Parser for Log Analysis

Logs, being run-time information automatically generated by software, record system events and activities with their timestamps. Before obtaining more insights into the run-time status of the software, a fundamental step of log analysis, called log parsing, is employed to extract structured templates and parameters from the semi-structured raw log messages. However, current log parsers are all syntax-based and regard each message as a character string, ignoring the semantic information included in parameters and templates. Thus, we propose the semantic-based parser SemParser to unlock the critical bottleneck of mining semantics from log messages. It contains two steps, an end-to-end semantic miner and a joint parser. Specifically, the first step aims to identify explicit semantics inside a single log, and the second step is responsible for jointly inferring implicit semantics and computing structural outputs based on the contextual knowledge base. To analyze the effectiveness of our semantic parser, we first demonstrate that it can derive rich semantics from log messages collected from six widely-applied systems with an average F1 score of 0.985. Then, we conduct two representative downstream tasks, showing that current downstream models improve their performance with appropriately extracted semantics by 1.2%-11.7% and 8.65% on two anomaly detection datasets and a failure identification dataset, respectively. We believe these findings provide insights into semantically understanding log messages for the log analysis community.

  • 4 authors
·
Dec 23, 2021

A Large-Scale Evaluation for Log Parsing Techniques: How Far Are We?

Log data have facilitated various tasks of software development and maintenance, such as testing, debugging and diagnosing. Due to the unstructured nature of logs, log parsing is typically required to transform log messages into structured data for automated log analysis. Given the abundance of log parsers that employ various techniques, evaluating these tools to comprehend their characteristics and performance becomes imperative. Loghub serves as a commonly used dataset for benchmarking log parsers, but it suffers from limited scale and representativeness, posing significant challenges for studies to comprehensively evaluate existing log parsers or develop new methods. This limitation is particularly pronounced when assessing these log parsers for production use. To address these limitations, we provide a new collection of annotated log datasets, denoted Loghub-2.0, which can better reflect the characteristics of log data in real-world software systems. Loghub-2.0 comprises 14 datasets with an average of 3.6 million log lines in each dataset. Based on Loghub-2.0, we conduct a thorough re-evaluation of 15 state-of-the-art log parsers in a more rigorous and practical setting. Particularly, we introduce a new evaluation metric to mitigate the sensitivity of existing metrics to imbalanced data distributions. We are also the first to investigate the granular performance of log parsers on logs that represent rare system events, offering in-depth details for software diagnosis. Accurately parsing such logs is essential, yet it remains a challenge. We believe this work could shed light on the evaluation and design of log parsers in practical settings, thereby facilitating their deployment in production systems.

  • 9 authors
·
Aug 21, 2023

LogAI: A Library for Log Analytics and Intelligence

Software and System logs record runtime information about processes executing within a system. These logs have become the most critical and ubiquitous forms of observability data that help developers understand system behavior, monitor system health and resolve issues. However, the volume of logs generated can be humongous (of the order of petabytes per day) especially for complex distributed systems, such as cloud, search engine, social media, etc. This has propelled a lot of research on developing AI-based log based analytics and intelligence solutions that can process huge volume of raw logs and generate insights. In order to enable users to perform multiple types of AI-based log analysis tasks in a uniform manner, we introduce LogAI (https://github.com/salesforce/logai), a one-stop open source library for log analytics and intelligence. LogAI supports tasks such as log summarization, log clustering and log anomaly detection. It adopts the OpenTelemetry data model, to enable compatibility with different log management platforms. LogAI provides a unified model interface and provides popular time-series, statistical learning and deep learning models. Alongside this, LogAI also provides an out-of-the-box GUI for users to conduct interactive analysis. With LogAI, we can also easily benchmark popular deep learning algorithms for log anomaly detection without putting in redundant effort to process the logs. We have opensourced LogAI to cater to a wide range of applications benefiting both academic research and industrial prototyping.

  • 6 authors
·
Jan 31, 2023

Loghub: A Large Collection of System Log Datasets for AI-driven Log Analytics

Logs have been widely adopted in software system development and maintenance because of the rich runtime information they record. In recent years, the increase of software size and complexity leads to the rapid growth of the volume of logs. To handle these large volumes of logs efficiently and effectively, a line of research focuses on developing intelligent and automated log analysis techniques. However, only a few of these techniques have reached successful deployments in industry due to the lack of public log datasets and open benchmarking upon them. To fill this significant gap and facilitate more research on AI-driven log analytics, we have collected and released loghub, a large collection of system log datasets. In particular, loghub provides 19 real-world log datasets collected from a wide range of software systems, including distributed systems, supercomputers, operating systems, mobile systems, server applications, and standalone software. In this paper, we summarize the statistics of these datasets, introduce some practical usage scenarios of the loghub datasets, and present our benchmarking results on loghub to benefit the researchers and practitioners in this field. Up to the time of this paper writing, the loghub datasets have been downloaded for roughly 90,000 times in total by hundreds of organizations from both industry and academia. The loghub datasets are available at https://github.com/logpai/loghub.

  • 5 authors
·
Aug 14, 2020

Did We Miss Something Important? Studying and Exploring Variable-Aware Log Abstraction

Due to the sheer size of software logs, developers rely on automated techniques for log analysis. One of the first and most important steps of automated log analysis is log abstraction, which parses the raw logs into a structured format. Prior log abstraction techniques aim to identify and abstract all the dynamic variables in logs and output a static log template for automated log analysis. However, these abstracted dynamic variables may also contain important information that is useful to different tasks in log analysis. In this paper, we investigate the characteristics of dynamic variables and their importance in practice, and explore the potential of a variable-aware log abstraction technique. Through manual investigations and surveys with practitioners, we find that different categories of dynamic variables record various information that can be important depending on the given tasks, the distinction of dynamic variables in log abstraction can further assist in log analysis. We then propose a deep learning based log abstraction approach, named VALB, which can identify different categories of dynamic variables and preserve the value of specified categories of dynamic variables along with the log templates (i.e., variable-aware log abstraction). Through the evaluation on a widely used log abstraction benchmark, we find that VALB outperforms other state-of-the-art log abstraction techniques on general log abstraction (i.e., when abstracting all the dynamic variables) and also achieves a high variable-aware log abstraction accuracy that further identifies the category of the dynamic variables. Our study highlights the potential of leveraging the important information recorded in the dynamic variables to further improve the process of log analysis.

  • 7 authors
·
Apr 22, 2023

Improved Personalized Headline Generation via Denoising Fake Interests from Implicit Feedback

Accurate personalized headline generation hinges on precisely capturing user interests from historical behaviors. However, existing methods neglect personalized-irrelevant click noise in entire historical clickstreams, which may lead to hallucinated headlines that deviate from genuine user preferences. In this paper, we reveal the detrimental impact of click noise on personalized generation quality through rigorous analysis in both user and news dimensions. Based on these insights, we propose a novel Personalized Headline Generation framework via Denoising Fake Interests from Implicit Feedback (PHG-DIF). PHG-DIF first employs dual-stage filtering to effectively remove clickstream noise, identified by short dwell times and abnormal click bursts, and then leverages multi-level temporal fusion to dynamically model users' evolving and multi-faceted interests for precise profiling. Moreover, we release DT-PENS, a new benchmark dataset comprising the click behavior of 1,000 carefully curated users and nearly 10,000 annotated personalized headlines with historical dwell time annotations. Extensive experiments demonstrate that PHG-DIF substantially mitigates the adverse effects of click noise and significantly improves headline quality, achieving state-of-the-art (SOTA) results on DT-PENS. Our framework implementation and dataset are available at https://github.com/liukejin-up/PHG-DIF.

Sampling Is All You Need on Modeling Long-Term User Behaviors for CTR Prediction

Rich user behavior data has been proven to be of great value for Click-Through Rate (CTR) prediction applications, especially in industrial recommender, search, or advertising systems. However, it's non-trivial for real-world systems to make full use of long-term user behaviors due to the strict requirements of online serving time. Most previous works adopt the retrieval-based strategy, where a small number of user behaviors are retrieved first for subsequent attention. However, the retrieval-based methods are sub-optimal and would cause more or less information losses, and it's difficult to balance the effectiveness and efficiency of the retrieval algorithm. In this paper, we propose SDIM (Sampling-based Deep Interest Modeling), a simple yet effective sampling-based end-to-end approach for modeling long-term user behaviors. We sample from multiple hash functions to generate hash signatures of the candidate item and each item in the user behavior sequence, and obtain the user interest by directly gathering behavior items associated with the candidate item with the same hash signature. We show theoretically and experimentally that the proposed method performs on par with standard attention-based models on modeling long-term user behaviors, while being sizable times faster. We also introduce the deployment of SDIM in our system. Specifically, we decouple the behavior sequence hashing, which is the most time-consuming part, from the CTR model by designing a separate module named BSE (behavior Sequence Encoding). BSE is latency-free for the CTR server, enabling us to model extremely long user behaviors. Both offline and online experiments are conducted to demonstrate the effectiveness of SDIM. SDIM now has been deployed online in the search system of Meituan APP.

  • 7 authors
·
May 20, 2022

AdaptiveLog: An Adaptive Log Analysis Framework with the Collaboration of Large and Small Language Model

Automated log analysis is crucial to ensure high availability and reliability of complex systems. The advent of LLMs in NLP has ushered in a new era of language model-driven automated log analysis, garnering significant interest. Within this field, two primary paradigms based on language models for log analysis have become prominent. Small Language Models (SLMs) follow the pre-train and fine-tune paradigm, focusing on the specific log analysis task through fine-tuning on supervised datasets. On the other hand, LLMs following the in-context learning paradigm, analyze logs by providing a few examples in prompt contexts without updating parameters. Despite their respective strengths, we notice that SLMs are more cost-effective but less powerful, whereas LLMs with large parameters are highly powerful but expensive and inefficient. To trade-off between the performance and inference costs of both models in automated log analysis, this paper introduces an adaptive log analysis framework known as AdaptiveLog, which effectively reduces the costs associated with LLM while ensuring superior results. This framework collaborates an LLM and a small language model, strategically allocating the LLM to tackle complex logs while delegating simpler logs to the SLM. Specifically, to efficiently query the LLM, we propose an adaptive selection strategy based on the uncertainty estimation of the SLM, where the LLM is invoked only when the SLM is uncertain. In addition, to enhance the reasoning ability of the LLM in log analysis tasks, we propose a novel prompt strategy by retrieving similar error-prone cases as the reference, enabling the model to leverage past error experiences and learn solutions from these cases. Extensive experiments demonstrate that AdaptiveLog achieves state-of-the-art results across different tasks, elevating the overall accuracy of log analysis while maintaining cost efficiency.

  • 9 authors
·
Jan 19

Harnessing Multimodal Large Language Models for Multimodal Sequential Recommendation

Recent advances in Large Language Models (LLMs) have demonstrated significant potential in the field of Recommendation Systems (RSs). Most existing studies have focused on converting user behavior logs into textual prompts and leveraging techniques such as prompt tuning to enable LLMs for recommendation tasks. Meanwhile, research interest has recently grown in multimodal recommendation systems that integrate data from images, text, and other sources using modality fusion techniques. This introduces new challenges to the existing LLM-based recommendation paradigm which relies solely on text modality information. Moreover, although Multimodal Large Language Models (MLLMs) capable of processing multi-modal inputs have emerged, how to equip MLLMs with multi-modal recommendation capabilities remains largely unexplored. To this end, in this paper, we propose the Multimodal Large Language Model-enhanced Multimodaln Sequential Recommendation (MLLM-MSR) model. To capture the dynamic user preference, we design a two-stage user preference summarization method. Specifically, we first utilize an MLLM-based item-summarizer to extract image feature given an item and convert the image into text. Then, we employ a recurrent user preference summarization generation paradigm to capture the dynamic changes in user preferences based on an LLM-based user-summarizer. Finally, to enable the MLLM for multi-modal recommendation task, we propose to fine-tune a MLLM-based recommender using Supervised Fine-Tuning (SFT) techniques. Extensive evaluations across various datasets validate the effectiveness of MLLM-MSR, showcasing its superior ability to capture and adapt to the evolving dynamics of user preferences.

  • 9 authors
·
Aug 19, 2024

LogEval: A Comprehensive Benchmark Suite for Large Language Models In Log Analysis

Log analysis is crucial for ensuring the orderly and stable operation of information systems, particularly in the field of Artificial Intelligence for IT Operations (AIOps). Large Language Models (LLMs) have demonstrated significant potential in natural language processing tasks. In the AIOps domain, they excel in tasks such as anomaly detection, root cause analysis of faults, operations and maintenance script generation, and alert information summarization. However, the performance of current LLMs in log analysis tasks remains inadequately validated. To address this gap, we introduce LogEval, a comprehensive benchmark suite designed to evaluate the capabilities of LLMs in various log analysis tasks for the first time. This benchmark covers tasks such as log parsing, log anomaly detection, log fault diagnosis, and log summarization. LogEval evaluates each task using 4,000 publicly available log data entries and employs 15 different prompts for each task to ensure a thorough and fair assessment. By rigorously evaluating leading LLMs, we demonstrate the impact of various LLM technologies on log analysis performance, focusing on aspects such as self-consistency and few-shot contextual learning. We also discuss findings related to model quantification, Chinese-English question-answering evaluation, and prompt engineering. These findings provide insights into the strengths and weaknesses of LLMs in multilingual environments and the effectiveness of different prompt strategies. Various evaluation methods are employed for different tasks to accurately measure the performance of LLMs in log analysis, ensuring a comprehensive assessment. The insights gained from LogEvals evaluation reveal the strengths and limitations of LLMs in log analysis tasks, providing valuable guidance for researchers and practitioners.

  • 13 authors
·
Jul 1, 2024

GLAD: Content-aware Dynamic Graphs For Log Anomaly Detection

Logs play a crucial role in system monitoring and debugging by recording valuable system information, including events and states. Although various methods have been proposed to detect anomalies in log sequences, they often overlook the significance of considering relations among system components, such as services and users, which can be identified from log contents. Understanding these relations is vital for detecting anomalies and their underlying causes. To address this issue, we introduce GLAD, a Graph-based Log Anomaly Detection framework designed to detect relational anomalies in system logs. GLAD incorporates log semantics, relational patterns, and sequential patterns into a unified framework for anomaly detection. Specifically, GLAD first introduces a field extraction module that utilizes prompt-based few-shot learning to identify essential fields from log contents. Then GLAD constructs dynamic log graphs for sliding windows by interconnecting extracted fields and log events parsed from the log parser. These graphs represent events and fields as nodes and their relations as edges. Subsequently, GLAD utilizes a temporal-attentive graph edge anomaly detection model for identifying anomalous relations in these dynamic log graphs. This model employs a Graph Neural Network (GNN)-based encoder enhanced with transformers to capture content, structural and temporal features. We evaluate our proposed method on three datasets, and the results demonstrate the effectiveness of GLAD in detecting anomalies indicated by varying relational patterns.

  • 9 authors
·
Sep 12, 2023

Chatting with Logs: An exploratory study on Finetuning LLMs for LogQL

Logging is a critical function in modern distributed applications, but the lack of standardization in log query languages and formats creates significant challenges. Developers currently must write ad hoc queries in platform-specific languages, requiring expertise in both the query language and application-specific log details -- an impractical expectation given the variety of platforms and volume of logs and applications. While generating these queries with large language models (LLMs) seems intuitive, we show that current LLMs struggle with log-specific query generation due to the lack of exposure to domain-specific knowledge. We propose a novel natural language (NL) interface to address these inconsistencies and aide log query generation, enabling developers to create queries in a target log query language by providing NL inputs. We further introduce ~NL2QL, a manually annotated, real-world dataset of natural language questions paired with corresponding LogQL queries spread across three log formats, to promote the training and evaluation of NL-to-loq query systems. Using NL2QL, we subsequently fine-tune and evaluate several state of the art LLMs, and demonstrate their improved capability to generate accurate LogQL queries. We perform further ablation studies to demonstrate the effect of additional training data, and the transferability across different log formats. In our experiments, we find up to 75\% improvement of finetuned models to generate LogQL queries compared to non finetuned models.

  • 8 authors
·
Dec 4, 2024

Logzip: Extracting Hidden Structures via Iterative Clustering for Log Compression

System logs record detailed runtime information of software systems and are used as the main data source for many tasks around software engineering. As modern software systems are evolving into large scale and complex structures, logs have become one type of fast-growing big data in industry. In particular, such logs often need to be stored for a long time in practice (e.g., a year), in order to analyze recurrent problems or track security issues. However, archiving logs consumes a large amount of storage space and computing resources, which in turn incurs high operational cost. Data compression is essential to reduce the cost of log storage. Traditional compression tools (e.g., gzip) work well for general texts, but are not tailed for system logs. In this paper, we propose a novel and effective log compression method, namely logzip. Logzip is capable of extracting hidden structures from raw logs via fast iterative clustering and further generating coherent intermediate representations that allow for more effective compression. We evaluate logzip on five large log datasets of different system types, with a total of 63.6 GB in size. The results show that logzip can save about half of the storage space on average over traditional compression tools. Meanwhile, the design of logzip is highly parallel and only incurs negligible overhead. In addition, we share our industrial experience of applying logzip to Huawei's real products.

  • 6 authors
·
Sep 23, 2019

Knowledge-Augmented Large Language Models for Personalized Contextual Query Suggestion

Large Language Models (LLMs) excel at tackling various natural language tasks. However, due to the significant costs involved in re-training or fine-tuning them, they remain largely static and difficult to personalize. Nevertheless, a variety of applications could benefit from generations that are tailored to users' preferences, goals, and knowledge. Among them is web search, where knowing what a user is trying to accomplish, what they care about, and what they know can lead to improved search experiences. In this work, we propose a novel and general approach that augments an LLM with relevant context from users' interaction histories with a search engine in order to personalize its outputs. Specifically, we construct an entity-centric knowledge store for each user based on their search and browsing activities on the web, which is then leveraged to provide contextually relevant LLM prompt augmentations. This knowledge store is light-weight, since it only produces user-specific aggregate projections of interests and knowledge onto public knowledge graphs, and leverages existing search log infrastructure, thereby mitigating the privacy, compliance, and scalability concerns associated with building deep user profiles for personalization. We then validate our approach on the task of contextual query suggestion, which requires understanding not only the user's current search context but also what they historically know and care about. Through a number of experiments based on human evaluation, we show that our approach is significantly better than several other LLM-powered baselines, generating query suggestions that are contextually more relevant, personalized, and useful.

  • 5 authors
·
Nov 9, 2023

LAN: Learning Adaptive Neighbors for Real-Time Insider Threat Detection

Enterprises and organizations are faced with potential threats from insider employees that may lead to serious consequences. Previous studies on insider threat detection (ITD) mainly focus on detecting abnormal users or abnormal time periods (e.g., a week or a day). However, a user may have hundreds of thousands of activities in the log, and even within a day there may exist thousands of activities for a user, requiring a high investigation budget to verify abnormal users or activities given the detection results. On the other hand, existing works are mainly post-hoc methods rather than real-time detection, which can not report insider threats in time before they cause loss. In this paper, we conduct the first study towards real-time ITD at activity level, and present a fine-grained and efficient framework LAN. Specifically, LAN simultaneously learns the temporal dependencies within an activity sequence and the relationships between activities across sequences with graph structure learning. Moreover, to mitigate the data imbalance problem in ITD, we propose a novel hybrid prediction loss, which integrates self-supervision signals from normal activities and supervision signals from abnormal activities into a unified loss for anomaly detection. We evaluate the performance of LAN on two widely used datasets, i.e., CERT r4.2 and CERT r5.2. Extensive and comparative experiments demonstrate the superiority of LAN, outperforming 9 state-of-the-art baselines by at least 9.92% and 6.35% in AUC for real-time ITD on CERT r4.2 and r5.2, respectively. Moreover, LAN can be also applied to post-hoc ITD, surpassing 8 competitive baselines by at least 7.70% and 4.03% in AUC on two datasets. Finally, the ablation study, parameter analysis, and compatibility analysis evaluate the impact of each module and hyper-parameter in LAN. The source code can be obtained from https://github.com/Li1Neo/LAN.

  • 7 authors
·
Mar 14, 2024

UQABench: Evaluating User Embedding for Prompting LLMs in Personalized Question Answering

Large language models (LLMs) achieve remarkable success in natural language processing (NLP). In practical scenarios like recommendations, as users increasingly seek personalized experiences, it becomes crucial to incorporate user interaction history into the context of LLMs to enhance personalization. However, from a practical utility perspective, user interactions' extensive length and noise present challenges when used directly as text prompts. A promising solution is to compress and distill interactions into compact embeddings, serving as soft prompts to assist LLMs in generating personalized responses. Although this approach brings efficiency, a critical concern emerges: Can user embeddings adequately capture valuable information and prompt LLMs? To address this concern, we propose \name, a benchmark designed to evaluate the effectiveness of user embeddings in prompting LLMs for personalization. We establish a fair and standardized evaluation process, encompassing pre-training, fine-tuning, and evaluation stages. To thoroughly evaluate user embeddings, we design three dimensions of tasks: sequence understanding, action prediction, and interest perception. These evaluation tasks cover the industry's demands in traditional recommendation tasks, such as improving prediction accuracy, and its aspirations for LLM-based methods, such as accurately understanding user interests and enhancing the user experience. We conduct extensive experiments on various state-of-the-art methods for modeling user embeddings. Additionally, we reveal the scaling laws of leveraging user embeddings to prompt LLMs. The benchmark is available online.

  • 13 authors
·
Feb 26

AutoInt: Automatic Feature Interaction Learning via Self-Attentive Neural Networks

Click-through rate (CTR) prediction, which aims to predict the probability of a user clicking on an ad or an item, is critical to many online applications such as online advertising and recommender systems. The problem is very challenging since (1) the input features (e.g., the user id, user age, item id, item category) are usually sparse and high-dimensional, and (2) an effective prediction relies on high-order combinatorial features (a.k.a. cross features), which are very time-consuming to hand-craft by domain experts and are impossible to be enumerated. Therefore, there have been efforts in finding low-dimensional representations of the sparse and high-dimensional raw features and their meaningful combinations. In this paper, we propose an effective and efficient method called the AutoInt to automatically learn the high-order feature interactions of input features. Our proposed algorithm is very general, which can be applied to both numerical and categorical input features. Specifically, we map both the numerical and categorical features into the same low-dimensional space. Afterwards, a multi-head self-attentive neural network with residual connections is proposed to explicitly model the feature interactions in the low-dimensional space. With different layers of the multi-head self-attentive neural networks, different orders of feature combinations of input features can be modeled. The whole model can be efficiently fit on large-scale raw data in an end-to-end fashion. Experimental results on four real-world datasets show that our proposed approach not only outperforms existing state-of-the-art approaches for prediction but also offers good explainability. Code is available at: https://github.com/DeepGraphLearning/RecommenderSystems.

  • 7 authors
·
Oct 28, 2018