Custo Barcelona
Custo and David Dalmau
In the early 80ï¿½s the brothers David and Custodio Dalmau set up their first fashion business, first with menï¿½s shirts and then with womenï¿½s, gaining invaluable experience in this field. Later they went on a round the world bike trip and returned to Barcelona impressed and inspired by the Californian lifestyle and the bold and sometimes psychedelic surf wear they had seen there. It was from this that a few years on Custo was born. The business was started in 1996 when the brothers had realised that there was a niche in the market for bright, well-designed, funky T shirts, with the emphasis on creativity and individuality. At the time, minimalism was in fashion and the brothers were effectively taking quite a risk. They showed their first collection at the 1997 New York fashion week and the business has never looked back. The brothers continue to expand their horizons, having recently expanded to include handbag and denim lines. Custo now has some 3000 points of sale worldwide, including world famous stores such as SAKS NY. The line has had incredible success, with the international market accounting for almost 85% of company sales. It is rated as a top level designer brand, award-winning and internationally coveted, and with this in mind the retail prices are actually extremely reasonable.
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David Dalmau