Betsey Johnson
Betsey Johnson
In 1978, Betsey Johnson formed a partnership with Chantal Bacon and started the Betsey Johnson label, as it is known today. The same year Betsey and Chantal launched their first retail store in the heart of Soho. In the early 80’s, they were one of the first to open a store on Melrose Avenue in Los Angeles, helping the street to gain its worldwide recognition as one of the best shopping areas of the 1980’s. Today there are over fifty Betsey Johnson stores worldwide. International expansion came in 1998 with the opening of the wildly popular London store. In 1999 the Vancouver store opened its doors and Toronto opened in early September 2003. In September 2006, the first Betsey Johnson store opened in Japan. Betsey Johnson clothing is also available in better department stores as well as in specialty stores throughout the country, and in Europe and Asia. The year 2003 marked some exciting licensing endeavors for the company, taking Betsey’s signature prints and whimsy to new audiences with categories including shoes and lingerie. She continued this trend and has since added handbags, belts, cold weather accessories, eyewear, watches, jewelry, swimwear, legwear and a fragrance thus effectively emerging as not only a clothing designer but a top American Lifestyle brand.
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Betsey Johnson
BETSEY JOHNSON LLC
BETSEY JOHNSON LLC