How to get buzz going for an online business?
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"If you build it, they will come" is not necessarily true on the Web. Putting a website up is one thing, but getting visitors to come to your site is another. The process becomes even more difficult if you have limited resources to market your business.\n\nHere are some marketing ideas that can help you get the visitors you need at the least cost possible: \n\n1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others. \n\n2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!\n\n3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\nIf you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm \n\n4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News. My website (see my profile) accepts free press release submission (no strings attached!)\n\n5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings. \n\nFor example, if you submit articles on my Getting Financing section of my site http://www.powerhomebiz.com/financing/financing.htm you will stand a great chance of reaching people who are looking for capital.\n\nThe above strategies are very simple to do, but they can bring in loads of traffic without spending too much. Of course, if you have the resources, you can also utilize pay per click strategies or other advertising mechanisms to reach your target audience.
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Some ideas:\n\n1. Create the best content you can. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.\n\n2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. \n\n3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\n4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News.\n\n5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; educate potential customers; establishes you as an authority in your field, and allows you to get backlinks for your website.\n\n6. Carefully track your conversions. Getting traffic is one thing; getting them to buy your products is another thing. Watch how well you are converting your traffic to sales. Look at your website from a customer's point of view - does it encourage sales; does it encourage confidence; does it have a strong call to action? Sometimes, simple things can do wonders for conversion such as putting the BUY NOW button above the fold and using eye catching red color. Experiment and see what works for your site
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Getting traffic is going to be your biggest challenge.\n\nHere is a comprehensive list of places where you can list your blogs and syndicate its content - Resources for Marketing Your Blogs and RSS Feeds http://www.powerhomebiz.com/onlinemarketing/blogs.htm\n\nUse carnivals, which are a technique for showcasing your blog. Carnivals occur once a week, and you need to submit your blog post to the carnival moderator. Here is a submission form: http://www.conservativecat.com/Ferdy/Carnivals.htm An example of a carnival in action is that of the Carnival of Entrepreneurship hosted by About.com http://entrepreneurs.about.com/od/entrepreneurblogs/a/entrecarnival.htm\n\nSubmit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.\n\nHere is a comprehensive list of where to submit your articles http://answers.yahoo.com/question/;_ylt=AhzreGmnCUicOoyedqypscUjzKIX?qid=1006022407481\n\nRank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\nIf you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm \n\nSEO for Google http://www.powerhomebiz.com/052006/google.htm\nSEO for Yahoo! http://www.powerhomebiz.com/052006/yahoo.htm\nSEO for MSN http://www.powerhomebiz.com/052006/msn.htm\nTying It Together: SEO For The Big Three http://www.powerhomebiz.com/052006/seo.htm
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"If you build it, they will come" is not necessarily true on the Web. Putting a website up is one thing, but getting visitors to come to your site is another. The process becomes even more difficult if you have limited resources to market your business.\n\nHere are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible: \n\n1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.\n\n2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!\n\n3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\nIf you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm \n\n4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News. My website (see my profile) accepts free press release submission (no strings attached!)\n\n5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.\n\n6. Improve your conversion. Getting visitors is one thing; getting them to buy your products is a whole different story. Read the article "10 Ways to Convert Visitors to Buyers" http://www.powerhomebiz.com/072005/conversion.htm for tips on how to improve your conversion rates.
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You should take a look at this online presentation to get business online. It covers the basics through advanced techniques. Including audio explanations.\nhttp://www.azonlinemarketing.com/online-marketing-source-presentation1.php
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"If you build it, they will come" is not necessarily true on the Web. Putting a website up is one thing, but getting visitors to come to your site is another. The process becomes even more difficult if you have limited resources to market your business.\n\nHere are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible: \n\n1. Create the best content you can. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.\n\n2. Promote your blog to blog directories. Here is a comprehensive list of Resources for Marketing Your Blogs and RSS Feeds http://www.powerhomebiz.com/onlinemarketing/blogs.htm Submit your blog to all the directories and blog resources to get more exposure for your blog\n\n3. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. \n\n4. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area. \n\nIf you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm\n\n5. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News. \n\n6. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.
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Make a list of companies that may be interested to reach your audience and advertises to similar websites.\n\nGet their contact person (you can try sending an email first, without sounding spammy). Submit your proposal -- e.g. instead of spending X amount of dollars advertising, you can reach X number of users by simply donating prizes.\n\nIn our case for example given that we are an online publisher for home business entrepreneurs, we get donations from book publishers who give us their newly published books for free that we give away to our subscribers. One of the big publishers send us regularly 10 copies of each title -- and it's because we are reaching an audience that they want. \n\nSo we had to create a Book Store page that features the new titles that come out and review their books. It's a perfect tit-and-tat arrangement that has worked for several years now, and more publishers are coming on board and giving us books.
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this is a great way to advertise and get your business going. this site even sells affordable targeted mailing list and much more. check it out: http://hotshorturl.com/fp98
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If this is a new site, you might want to build up your traffic a bit first to show to sponsors that you can attract the audience they want. You have to remember that advertisers are not really sponsoring a website because they love to support the publisher, but more because they can get a return for their advertising dollars.\n\nIn the article "How to Generate Advertising Revenues for Your Web Site" you may want to consider:\n\n1. Joining an advertising network such as BurstMedia.com or Fastclick.com - note though that they have minimum traffic requirement \n2. Sell advertising on your site directly by contacting potential advertisers yourself\n3. Join contextual advertising program such as Google Adsense
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"If you build it, they will come" is not necessarily true on the Web. Putting a website up is one thing, but getting visitors to come to your site is another. The process becomes even more difficult if you have limited resources to market your business.\n\nYou can try pay per click advertising, but carefully monitor your ROI and make sure that your landing page will convert well. If the product is new, then you have to educate the market. Make them realize that they want and need this product.\n\nHere are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible: \n\n1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.\n\n2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!\n\nRecommend Site Scripts (various) http://php.resourceindex.com/Complete_Scripts/Website_Promotion/Recommend_Site/\nBig Nose Bird Recommend this Site http://bignosebird.com/carchive/birdcast.shtml \nCGI Resource Index http://cgi.resourceindex.com/Programs_and_Scripts/Perl/Website_Promotion/Recommend_Site/\nHostscripts http://www.hotscripts.com/PHP/Scripts_and_Programs/Site_Recommendation/index.html\n\n3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\nIf you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm \n\nSEO for Google http://www.powerhomebiz.com/052006/google.htm\nSEO for Yahoo! http://www.powerhomebiz.com/052006/yahoo.htm\nSEO for MSN http://www.powerhomebiz.com/052006/msn.htm\nTying It Together: SEO For The Big Three http://www.powerhomebiz.com/052006/seo.htm\n\n4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News. My website (see my profile) accepts free press release submission (no strings attached!)\n\n5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.\n\nHere is a comprehensive list of where to submit your articles http://answers.yahoo.com/question/;_ylt=AhzreGmnCUicOoyedqypscUjzKIX?qid=1006022407481\n\n6. Improve your conversion. Getting visitors is one thing; getting them to buy your products is a whole different story. Read the article "10 Ways to Convert Visitors to Buyers" http://www.powerhomebiz.com/072005/conversion.htm for tips on how to improve your conversion rates.\n\n7
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"If you build it, they will come" is not necessarily true on the Web. Putting a website up is one thing, but getting visitors to come to your site is another. The process becomes even more difficult if you have limited resources to market your business.\n\nHere are some shoestring marketing ideas that can help you get the visitors you need at the least cost possible: \n\n1. Create the best content you can with the best products you can possibly offer. Your content is your best advertisement - if visitors love your content, then they will go back and spread the word to others.\n\n2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. If only 10 people go to your site, but these 10 people invite 10 more - that's additional traffic that you get for FREE!\n\n3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\nIf you are going to read only one piece on search engine optimization, I suggest you read Brett Tabke of WebmasterWorld.com's "Successful Site in 12 Months with Google Alone: 26 steps to 15k a day." http://www.webmasterworld.com/forum3/2010.htm \n\nSearch Engine Optimization (SEO) Tips for Google, Yahoo & MSN http://www.powerhomebiz.com/052006/SEO.htm\nSEO for Google http://www.powerhomebiz.com/052006/google.htm\nSEO for Yahoo! http://www.powerhomebiz.com/052006/yahoo.htm\nSEO for MSN http://www.powerhomebiz.com/052006/msn.htm\n \n4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News. My website (see my profile) accepts free press release submission (no strings attached!)\n\n5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website. If 50 websites publish your article and it contains a link back to your website, then you easily get 50 links from a single article. The more links you have, the greater your chances for increasing your search engine rankings.\n\n6. Improve your conversion. Getting visitors is one thing; getting them to buy your products is a whole different story. Read the article "10 Ways to Convert Visitors to Buyers" http://www.powerhomebiz.com/072005/conversion.htm for tips on how to improve your conversion rates.\n\nhttp://www.powerhomebiz.com/guide/cases/ii-lexi.htm
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work on getting your website ranked higher on the search engines.  List yourself in open directories and get a lot of others to link to your site.\n\nAdvertise your site if it's within your budget. Plug your site whenever you can - like you did here.  Add it to your signature on your outgoing emails.  Radio interviews and articles can help too.  Send out a press release and see who you can pay to pick it up.
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Here are two free ways to promote:\n\nhttp://www.trafficswarm.com/go.cgi?586236\nhttp://www.InstantBuzz.com/r/?Bryn\n\nOtherwise, if your budget allows, you could use a few different ways, such as bulk emailing to people who have OPTED IN to get money-making information.  Also, there is Pay Per Click, which costs quite a lot, but is guaranteed clicks on your site.\n\nYou may also try a pop-under "hits" campaign, which you can have varying results with.\n\nTake a look at this page for more ideas:\nhttps://ecommbiz.net/Emailing.html\n\nGood luck, I hope this helps.
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A couple free resources – check out the sources box for links:\n\n1) Create a blog pertaining to your field\n\n2) Use Yahoo! 360, Yahoo! Local & Yahoo! Groups\n\nAlso, consider signing up for an affiliate program. These programs enable you to advertise on other's sites (your affiliates) and once a sale is made to you, your affiliates & the program are paid a commission. \n\nI listed a few handy sites & articles relating to marketing, promotion & advertising. Here's some book titles that are relevant:\n\n301 Do-It-Yourself Marketing Ideas: From America's Most Innovative Small Companies by Sam Decker\nOff The Wall Marketing Ideas: Jumpstart Your Sales without Busting Your Budget by Nancy Michaels, Debbi J. Karpowicz\nGuerrilla Marketing for Free: Dozens of No-Cost Tactics to Promote Your Business and Energize Your Profits by Jay Conrad Levinson\nEntrepreneur Magazine's Ultimate Small Business Marketing Guide: Over 1500 Great Marketing Tricks That Will Drive Your Business Through the Roof by James Stephenson\n\nHope that helps! I wish you much success & happiness in all your ventures!
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I think you have one of these problems:\n\n1. You are not attracting targeted traffic - people who might be interested in your type of service\n2. Your service is not something that is purchased on impulse; a buyer may require time to think of it and may even require to consult with others\n3. Your sales copy is not compelling enough\n\nGetting traffic is one thing, but getting people to buy into your product/service is another. For an online business to succeed, you must do both.\n\nTo increase conversion, here are my suggestions:\n\n1. Make your site design more professional. Your target market is the professional sector. The graphic leaderboard perfectly conveys that BUT your cliparts destroy the look. Lose your cliparts and change it with better graphics that would convey a more professional approach. Cliparts look so 1990s.\n\n2. Create a more compelling copy. Instead of "What Do I do" - change it to WHAT CAN I DO FOR YOU? In sales, people do not buy what you can do, but they buy what you can do FOR THEM. There's a big difference. Focus on the visitors -- how you can help them, how your training programs can improve their productivity or bottom line -- and not on yourself\n\n3. Increase buyer confidence. Put testimonials of previous clients, show concrete examples of how your training helped other companies\n\nTo get more traffic to your site:\n\n1. Create the best content you can. Your content should have compelling copy to make people.\n\n2. Make it easy for users to recommend your site. Viral marketing is very important -- and easy to tap on the Web. But give your users the tools. Get a Recommend this Site script from websites such as cgiscripts.com and similar directories of scripts. Some even go as far as giving incentives to those who recommend the site to their friends. \n\n3. Rank well in the search engines (organic search results, not the pay per click). SEs can be a big source of traffic. The key is to create the best content in your niche. If you have good content, other websites will gladly link to you and offer your site as a resource to their audience. Check the on-page factors and be sure to get linked from authority sites in your topic area.\n\n4. Send out press releases. While outfits charge as much as $650 per release, there are free press release submission places on the Web. Press releases allow you to (a) attract media attention; (b) get more back links to your website without sending each website an email request; and (c) get more visibility especially if your press release gets in Google News or Yahoo News.\n\n5. Submit articles. Write articles and submit them to websites accepting author submissions. You get exposure for your business; establishes you as an authority in your field, and allows you to get backlinks for your website.
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1. Submit your website to the search engines, like Yahoo and Google, so that you come up in the 'natural search results'.\n2. Both engines also have paid search options where you can choose to appear in the 'sponsored search results' -- you only pay when someone clicks to your site.\n3. Some newspaper websites have free online classifieds or text ads where you only pay when someone clicks on your ad.\n4. Do a search on pay per click advertising or link sharing and see what else comes up. If you're serious about having a business online, you'll find a number of low cost ways to promote your site and drive traffic to it.
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You may want to read the article “6 Hottest Businesses on the Web  http://www.powerhomebiz.com/052006/web.htm which lists six areas of the new Web that present new opportunities to small online businesses. These are how the current crop of Web superstars are running their businesses such as MySpace, Craigslist, etc. You may be able to get ideas from it and adopt it to what you want to do on the Web.\n\nThe Web offers tremendous opportunities for those who know how to harness it. You hear of stories of people who earn thousands if not millions of dollars from doing business on Web. While there are many scams (same way in the traditional business world), there are various ways you can legitimately make money on the Web.\n\nHere are the main business models you can adopt:\n\n1. Sell products on the Web - Big boys like Amazon or Lillian Vernon online catalog or smaller businesses like BigKidsVideo.com or Candle4Less.com all sell products on the Web. \n\nYou can either sell: (a) through your own storefront through your own website or applications such as Yahoo Stores; or (b) sell through online auctions like eBay\n\n2. Information Delivery. Others such as About.com or EuropeforVisitors.com create content and monetize their content in a number of ways:\n\na. Advertising - From the article "How to Generate Advertising Revenues for Your Web Site" http://www.powerhomebiz.com/vol28/adrevenues.htm , there are several ways you can earn money from advertising:\n\n1. Join an advertising network. Advertising networks are organizations that aggregate Web sites that offer advertising space, and sell banner ads (and other advertising options) across them. Traffic requirement is often a minimum of 5,000 monthly impressions, although many do not accept sites hosted by free page services. \n\nBurst Media http://www.burstmedia.com\nFastclick (ValueClick). http://www.fastclick.com\nAdvertising.com. http://www.advertising.com\nTribal Fusion http://www.tribalfusion.com \n\n2. Participate in contextual advertising networks. Contextual advertising are text ads delivered based on the content of the web page using an automated system. \n\nGoogle Adsense https://www.google.com/adsense/\nYahoo! Publishing Network (currently in beta and available to US publishers only) http://publisher.yahoo.com/ \nIntellixt http://vibrantmedia.com/site/web_01a5.htm \nQuigo Adsonar http://www.quigo.com/adsonarexchange.htm \nIndustryBrains http://www.industrybrains.com \nCommission Junction Evolution http://www.cj.com\n\n3. Sell advertising for your site directly. This is admittedly a more difficult route for a small business site wanting to earn advertising revenues. But hey, as they say: "no pain, no gain!" \n\nb. Affiliate Programs - you sell other people's products that your audience may be interested in; and you get a certain commission after the desired action was done (whether a sale, a lead, subscription to email newsletter, or however this is defined)\n\nc. Paid online content. Hoovers.com or WebmasterWorld.com Supporters forum all require paid subscription before accessing the information\n\nd. Content licensing and syndication. Some publishers such as the Associated Press get paid every time their content is published elsewhere