Comet is repositioning around lifestyle to drive emotional engagement with the brand in the face of heavy competition in the electricals retail market from Best Buy and Dixons.
133114
Comet repositions around lifestyle
39972
Comet 'preparing to close 30-40 stores'
153526
Buyers stepping in - QUALCOMM
97314
TeliaSonera unifies under common brand identity
165403
Tesco buys into customers' gold
82510
Lloyd's of London to broaden range
11921
Tesco comes to town
165532
Luxury brands turn to online video
114481
FusionBrand to work with banks using data driven strategies
149896
Auto supplier expanding in Walker
36590
EMEA region to dominate the IAM market
166988
Emdersa meets buyside
8040
'Tata group innovating affordable products for masses'
72096
SolarWinds set to benefit from strong it demand
172807
Companies trying new things leading market:
22221
09/11/2011electronics retailer Kesa to sell British unit Comet
93437
Teesside manufacturers bucking gloomy national trend