New research from the Temkin Group has found that few consumers share customer service experiences with others via social media outlets, if at all.
128448
Few consumers share experiences via social media
82403
Agencies lag behind advertisers in understanding of mobile
153152
Only 1% of SMEs use social media to generate new business prospects
134053
People vote on basis of performance, not surveys:
49787
Women spend more time on social networking
25198
Consumer sentiment falls
71495
Facebook asked to be more accountable to users
18177
Consumers spending more time on apps than the Web
72358
More than half of UK population does not shop online
18805
Consumers value security more than rewards online
86777
Brands need continuity in communications
84197
People more likely to lie through texts
141535
Marketers lack understanding of brand value:
96764
Social media and the changing career environment
9739
How the creative sector can use social media for fundraising and audience building
126039
Google makes search results more social
78254
Indian consumers turn to social media for customer service