Your MONEY: APPLE APPEAL
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By CLINTON MANNING  ULSTER students have been challenged to come up with a new product for Apple computers.   They have to come up with a strategy for the firm that delivered the iMac and the iPod during the the MBA Association of Ireland's Strategy Forum.
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A watchdog group asks a consumer-protection agency to look into the higher price of songs on Apple's British version of its iTunes service. Wendy M. Grossman reports from London.
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With $15.4 billion in cash reserves, Apple has a lot of options. How it will spend that money is an open question.
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Petition calling on Apple to open its music player to rival tunes becomes target of anti-RealNetworks brickbats.
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Here's Mickey. Again... Letters Poor old Apple. The Guardian newspaper suggests that after yesterdays' movie service launch, Steve Jobs needs "a charisma download". That's harsh - Apple did the most important thing it needed to do yesterday, and make its iPod cash cow a lot more attractive - with plenty of time before Christmas.â¦
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(InfoWorld) - Apple on Friday offered iPhone owners instructions on how to file for the $100 in-store credit that CEO Steve Jobs promised last week. The credit, whichÂ Jobs announcedÂ after customers rose in revolt on hearing that the company hadÂ cut the price of the iPhoneÂ by one-third, is good for purchases at Apple's retail stores and its online shop, or by dialing Apple's toll-free sales number. IPhone owners, who have until Nov. 30 to apply for the credit, enter their iPhone's serial number and phone number in an online form, either using the iPhone or a PC or Mac. Apple then sends a text message to the iPhone with an access code, which in turn is used to retrieve the electronic credit. The credit consists of a credit number and a PIN, which can be used immediately in the online store or printed out for use later. A Computerworld editor who owns an iPhone confirmed the process, and received his electronic credit almost immediately. The $100 credit is also not good on some items, specifically iTunes purchases or gift cards, and it's valid only in the U.S., the sole market in which Apple has sold the iPhone to date. Because customers must have the iPhone in their possession to receive the credit, those people who sold theirs -- on eBay, for instance, sometimes for a loss when the late June debut didn't end with shortages at stores -- do not receive the credit. Instead, the current owner does. Although Jobs offered the $100 credit last week, saying, "We want to do the right thing for our valued iPhone customers," he also defended the decision to cut the price of the 8GB model from $599 to $399. "Now is the right time to do it," he said then. "IPhone is a breakthrough product, and we have the chance to 'go for it' this holiday season." The day before that announcement, those who had bought the iPhone in its first two months overwhelminglyÂ gave Apple a raspberry,Â seeing the cut as a cheap shot at early adopters and a slap in the face to long-loyal customers. The 4GB iPhone, which initially sold for $499, has been discontinued. Computerworld is an InfoWorld affiliate.
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Apple's iTunes music download service is accused by the Consumers' Association of overcharging UK users.
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First, thanks for the great comments on yesterday's post about Apple and the hard disk of my MacBook. People were universally positive and helpful, and I can say I really learned some really important things as a result of the discussion. First, the cost of the data on the hard disk swamps the value of the value of the disk and even the value of the computer. There was source code on the computer, and other information, which if it fell into the wrong hands, could cause some serious problems for me. I have no agreement with Apple that covers the security or privacy of the data. As far as I know they think they own the contents of the disk as well as the disk itself. The experience I had with them actually makes me think they probably do feel its theirs. This from a company that takes the security of its own private information very seriously, they seem to have almost no regard for the security of its customers' information. You have no control over when a hard disk will crash, or any foreknowledge of when it's even likely to crash. So there's no way to protect against this kind of security issue. And that's what it is. What kind of sense does it make to invest in firewalls, and of what value is Apple's claim that Macs are inherently more secure, when all the data on one of my computers is now completely out of my control forever? I'm not so concerned about the privacy issues, but I could imagine that other people might be. And if identity thieves are not aware of this backdoor way to get access to private information, how long before they are? Security experts always warn us that obscurity is not a good strategy for security. So what to do?  Basically I've given up on trying to get Apple to do the right thing and give me my disk back. Some people at the Emeryville store are well-itentioned, and are just naive about the problems that can come when you trust people with all your data. Others just don't care. Either way it seems unlikely that I'm going to get it back, and even if I do, it's been out of my control for too long.  I'm going to go through the tedious job of changing the passwords on all my sensitive online accounts. That was overdue anyway. And next time a laptop blows its hard disk, I'm either going to replace it myself and shred the old disk, the same way I'd shred any sensitive documents before throwing them out, or just throw away the whole computer. I know this isn't green, but there seems to be no other course that's anything close to secure. And always be aware that you could lose a laptop, or it could be stolen. So far it seems that this is not yet an identity theft concern, but you can't be sure, and it won't be long before it is.  Thanks again for all the good info, advice and vibe.
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By Jefferson Graham  LOS ANGELES -- Apple's marketing machine has done it again.
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But look to lawsuit stick rather than iTunes carrot for the cause
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Apple lawyers are asking the judge to throw out a lawsuit alleging patent infringement.
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Caveat emptor for unwary bidders Buyers unable to wait until Friday are looking to hundreds of eBay auctions to get their hands on Apple's latest Newton-a-like - but many of the auctions are fakes and scams, prompting eBay to tighten its restrictions on sales of the much-desired handset.â¦
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A 22 year-old from London, England has made life a little difficult for computer company Apple. In an effort to secure the rights to the .
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Making a strong case for Macs in the enterprise world, Tom Yager of InforWorld.com writes: &#147;Apple&#146;s latest Macs and OS deserve a good, hard look as mainstream enterprise fare.&#148;
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By Mike Himowitz, The Baltimore Sun  Jun. 21--In just eight days, armies of breathless Apple fanatics will queue up at company stores around the nation, their pockets heavy with cash and plastic.
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Business & money: Serious questions raised over how much ground O2 gave away to Apple to clinch the deal.
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Some Macworld Online readers have experienced problems using the UK iTunes Music Store in recent days. Letters received by Macworld confirm multiple instances in which users trying to access