Popbitch launches BB betting website
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Odds aplenty for reality TV saddos to get their gambling kicks Does anyone really care about who will win this years' UK version of Big Brother?â¦
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Popfly is the company's mashup creation tool for non-technical users that was introduced in alpha form in May.
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Procter & Gamble is looking to push the advertising envelope with new viral campaigns online.
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(InfoWorld) - Broadcaster and Internet service provider British Sky Broadcasting GroupÂ (BSkyB) has asked GoogleÂ to host e-mail and other services for its broadband customers in the U.K. Their collaboration could also lead to the creation of targeted TV ads. Google will run mail services for users with addresses @sky.com, host a portal for user-generated video content, and deliver targeted search advertising on BSkyB's Web sites, the companies said Wednesday. In time, that targeted advertising could appear on TV, in the same way that Google is developing advertising sales platforms for broadcast radio and even print media. The digital video recorders that BSkyB offers subscribers to its Sky satellite TV channels are already able to deliver targeted advertising, although the company does not yet use that capability, according to BSkyB spokesman Robert Fraser. "Sky is already very tuned-in to the potential of delivering more-targeted ads to TV users," he said. "We will work together with Google to deliver targeted ads." The companies have set no timetable to introduce such a service, though: "It's an area for future development," he said. While BSkyB's business revolves mainly around broadcasting professionally produced content, the deal with Google will take it into new territory: The companies also plan to build a video portal featuring content generated by Sky subscribers. It will run on systems developed by Google for its Google Video portal, but will be branded as a Sky service, the companies said. The video portal will allow Sky customers to see only content posted by other Sky customers, said Google spokesman DJ Collins. However, content posted by Sky users will also be visible to other users of theÂ YouTube service that Google acquiredÂ in November, he said. Analysts at OvumÂ said that user-generated content is an essential element of any portal. But they wondered why BSkyB isn't making use of MySpace.com, which also belongs to News Corp., the parent company of BSkyB. BSkyB began life as a satellite TV broadcaster. Following itsÂ acquisition of U.K. ISP Easynet GroupÂ in October 2005, BSkyB launched its own broadband Internet access service in July. That service is available only to subscribers to the Sky satellite TV services. The company has 8.3 million subscribers, and aims to have 10 million by the end of the decade, with 3 million of them subscribing to the broadband service, Fraser said.ADVERTISEMENTNEW IT SERVICES FROM IBM: EASIER TO BUY AND IMPLEMENTDiscover a simpler, more cost-effective way to get the solutions your company needs to grow more flexible and efficient.
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Betting fans in Britain have laid down a record multi-million wager on the US presidential election, which bookies say is looking harder to call as November 2 draws near.
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The Uefa president gets up to a lot more than we thought according to your efforts. This week's lucky winner is David Squires, who wins a Â£100 bet with BlueSquare. Second prize, Carlton Books's The England Cricket Miscellany, goes to John O'Reilly. Next week we want to see your takes on Lord Coe's Olympic logo shenanigans. Send them to gallery@guardian.co.uk by 6pm on Tuesday June 12 as a jpeg or gif, complete with a TITLE and CAPTION. Anybody who forgets will be made to listen to Sir Alex Ferguson's iPod.
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By DAVID SMYTH  THE sub-MySpace networking site Bandwagon has just lifted someone else's brilliant idea in the name of pop promotion.
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EBay launches a US classified ad website similar to its Gumtree site, which has proved popular in the UK.
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ELEANOR HALL: Australia&#39;s most famous punter is making a push into the fast growing and lucrative Asian gaming industry. Kerry Packer&#39;s media and casino company PBL has signed a joint venture deal with a leading
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By JONATHAN RENNIE  THINK playing around on MySpace or Bebo is just a bit of a laugh? Think again.  The majority of recruitment consultants believe it could become the best way of finding a job in the future - but only if you are clever with what you post on your webpage.
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Scrabulous, a Scrabble-like application which lets Facebook members to play one another online, has been experiencing booming popularity.
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British Insurance and holiday company  for the over-50s Saga has launched a social networking Web site  for silver surfers in a bid to emulate the huge popularity of  MySpace, Bebo and Facebook.
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An online gambling site is taking  bets on whether Heather Mills' artificial leg will fall off  during her upcoming appearance on "Dancing with the Stars."
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Bookies, casinos and betting websites will be able to advertise on TV and radio for the first time this weekend.
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An upstart website aims to hook you with commission-free trading.
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CBS Sports and Facebook have jointly built an application that will let Facebook users fill brackets for the 2008 NCAA men's basketball tournament and compare their picks with those of their friends.
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A website detailing the inner workings of leading tobacco firm British American Tobacco has been set up.