Sony does u-turn for MP3 support
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Consumer electronics giant Sony Corporation has reversed its policy and now says that it will support the popular MP3 file format for some of its portable music players.
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Per contrastare il player di musica digitale iPod di Apple Computer, Sony ha lanciato il suo primo lettore audio portatile con HD integrato che supporta il formato audio MP3, oltre ovviamente al formato proprietario ATRAC3.
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Sony Corp 6758.T launched its first  MP3-compatible flash memory digital music players under the  Walkman name on Monday in the latest bid to reclaim the lead in  a market it has lost to Apple Computer's iPod.
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Sony Corp (6758.T) unveiled its first MP3-compatible, hard disk Walkman music player on Tuesday in an attempt to recover ground lost to Apple Computer's  iPod.
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Some outlets are reporting that Sony has decided to add native mp3 support to its digital music players, but the electronics giant says it has not yet made a final decision.
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The MP3 design modification is a major move for Sony, which has been criticized for a product that only allows its own format to be played.
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LONDON Sony essentially created the market for portable music devices with its Walkman, but it missed a beat in the digital music revolution as Apple&#39;s iPod grabbed the spotlight.
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Reported comments from Sony exec raise doubts about launch of games handheld, which will include MP3 support.
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SonyÂ is broadening support for the MP3 file format in its portable music player range. It will introduce a new hard disk-based MP3 player in December, and will offer software upgrades for earlier players with hard disk storage so they can play MP3s too.
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Someone at Sony has wisened up and decided to add MP3 support to their new NW-HD3 player slated for release in December. &quot;Sony is broadening support for the MP3 file format in its portable music player range.
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Sony launches music players with MP3 support CNET News.com
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Consumer electronics giant Sony Corp.  said on Thursday it is mulling a major strategic shift to make  digital music devices that play MP3 song files.
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Sony has unveiled a palm-sized digital audio player that combines the typical features of an MP3 player with robotic technologies to allow it to spin, flash lights and move forward and backward to the music.
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Sony has unveiled its latest attempt to capture a share of the iPod market. The new Network Walkman, snappily titled the NW-HD3, is the company&#39;s first to play MP3 files in addition to those in its own ATRAC format.
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Consumer electronics maker Sony Corp.   on Thursday said it introduced a new U.S. version of  its Sony Walkman that includes the ability to play digital  video, the latest potential rival to Apple Inc.'s   dominant iPod media player.
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Hammered by iPod, Sony will retool, adding native MP3 support to some digital music players by next summer.
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The player lets the listener choose MP3 or WMA music, ripped from CDs or downloaded from online music sites. The Zen Micro provides intuitive vertical scrolling to allow users to move through easy-to-use menus