Apple cuts iPhone price and revamps iPods
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Apple Inc. sharply cut the price of its iPhone on Wednesday and rolled out an iPod with a touch screen that can browse the Internet wirelessly, as well as improvements to its iTunes Web store.
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Apple Computer Inc. AAPL.O on  Tuesday moved to make its products more affordable for the  masses, unveiling its cheapest Macintosh computer ever and a  version of its iPod digital music player for under $100.
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Apple no longer accepts cash for iPhone purchases and now limits sales of the cellphone to two per person in a move to stop people from reselling them.
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Apple will offer a $100 store credit to people who bought the iPhone before the company slashed the price by $200, the companyâs chief executive, Steven P. Jobs, said.
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Apple said it would credit $100 to customers who bought an iPhone at the full price of $599, after early adopters of the cellphone complained about yesterdayâs price cut.
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Apple is expected to unveil revamped iPods at a special event on Wednesday in San Francisco.
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Responding to angry customers upset about yesterday's $200 iPhone price cut, Apple Inc. CEO Steve Jobs today announced that the company would give early iPhone buyers a $100 credit.
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(InfoWorld) - Apple CEO Steve Jobs Thursday afternoon responded to a flood of complaints from existing iPhone owners over Wednesday's $200 price cut by promising the company would issue a $100 credit to anyone who bought an iPhone before the change. "I have received hundreds of emails from iPhone customers who are upset about Apple dropping the price of iPhone by $200 two months after it went on sale," Jobs said in a statement posted to the Apple Web site. In the open letter addressed to "all iPhone customers," Jobs defended the price cut, saying "now is the right time to do it. iPhone is a breakthrough product, and we have the chance to 'go for it' this holiday season." He also echoed -- albeit in more circumspect language -- comments made Wednesday in an interview with reporters from USA Today in which he told disgruntled owners "that's what happens in technology." "There is always someone who bought a product before a particular cutoff date and misses the new price or the new operating system or the new whatever," Jobs said Thursday. "This is life in the technology lane." But he tacitly acknowledged that Apple had stumbled. "We need to do a better job taking care of our early iPhone customers as we aggressively go after new ones with a lower price," Jobs said in the letter. "Our early customers trusted us, and we must live up to that trust with our actions in moments like these." All current iPhone owners with the exception of those eligible for other rebates -- people who purchased an iPhone in the last 14 days, for example, can return it for a refund, minus a 10 percent restocking fee -- will be issued a $100 credit good either at Apple's own retail stores or its online shop, said Jobs. Details were not available, but he promised they would be posted to the Apple site next week. "We want to do the right thing for our valued iPhone customers," he concluded. "We apologize for disappointing some of you, and we are doing our best to live up to your high expectations of Apple." Apple's change of heart was in reaction to the overwhelmingly negative comments that iPhone owners posted to the company's own message forums -- and forums at other Web sites --Â  starting just minutes after the price change announcement Wednesday.
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Apple Inc  said on Monday it  has sold its one-millionth iPhone, just days after cutting the  price of its smartphone by $200 and a few weeks ahead of the  expected date to reach that target.
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TechWeb - A teardown analysis finds that Apple has reduced the cost of materials for the 4GB Nano.
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Apple Inc.  unveiled new  iPods on Wednesday including a model with an iPhone-style touch  screen and wireless Internet connectivity, refreshing the  product line at a time when its digital media strategy is  facing renewed attacks from rivals.
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Affordable for the holidays, or cheaper to boost sales? Analysts were divided on the true meaning of Apple's $200 price drop for the 8GB iPhone, but a number of consumers were more focused on having just paid 50 percent more than today's new price for their fancy gadget.
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Apple Inc  on Wednesday  said the company was cutting the price of its iPhone and was on  track to sell one million phones before the end of September.
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By Ganey, Jayme S  Apple iPhone, $499  Up your tech cred with this cutting-edge, multitasking device. The iPhone, featuring a sleek touch screen, does triple duty as a mobile phone, wide-screen iPod and Web browser.
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Apple Inc. cut the price of its top-of-the-line iPhone by $200 on Wednesday and unveiled new iPods, including a model with an iPhone-style touch screen and wireless Internet connectivity.
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Pundits have noted that Apple showed only 5% iPod unit growth over last year's Q1, but the real comparison has to include the iPhone, which replaces any potential iPod sale. Even then, growth is slowing.
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Apple Inc Chief Executive Steve Jobs said the company's iTunes music service was improved on Wednesday to let songs to be made into iPhone ring tones for 99 cents each.