eBay, Hike, and Other 4-Letter Words
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The popular online auction site raises its fees. Is it biting off more than it can chew?
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The new search-engine technology is meant to rival Google. Also: Reebok unveils a new version of the Pump & hellip;.  PeopleSoft still won't settle for Oracle's bid & hellip;. and more.
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Google leads the charge of indexing information outside the web as it turns to TV. Also: Video-game maker Take Two buys a chunk of Sega & hellip;.  Google hiring practices raise eyebrows and speculations on future projects & hellip;. and more.
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SEM firm Fathom Online has been reporting flat (or declining) average keyword prices for the past several quarters. But that doesn&#8217;t entirely make sense. Paid search revenues keep going up, driven in part by an influx of new advertisers. If you have more advertisers and more revenues in search it would suggest more competition over keywords. [...]
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A surprising number of items on eBay are available for just one cent. So where is the profit? (Hint: Watch those shipping charges.)
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This week you'll learn about Web behaviour exhibited by many users and how to capitalize on that by devising keywords and phrases to boost targeted traffic (and sales). Topics covered are keyword research, related words, misspelled words and more. 0314
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A few simple keystrokes may soon turn blather into books. Researchers at Carnegie Mellon University have discovered a way to enlist people across the globe to help digitize books every time they solve the simple distorted word puzzles commonly used to register at Web sites or buy things online.
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Copyrighting the pyramids...ActivePerl 5.10...4x6 prints for 9 cents...Sony Alpha A700 firmware...customers who appreciate lower-megapixel Fujifilm F30/31 cameras
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A four-letter term that came to symbolize the difference between old and new media during this year&#39;s presidential campaign tops US dictionary publisher Merriam-Webster&#39;s list of the 10 words of the year.
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A small publisher of college textbooks plans to offer free electronic textbooks to students. The catch? Ads are inserted within the text.
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John Scott gives a rundown on the history of link buying and then 10 rules on buying links intelligently. (Yes, I do realize this is a post made in May, but I&#8217;m playing a little bit of blog catch-up this week and feel that the post is of good value.) Google is still running link based [...]
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We've got two more entries this week in the category of "What weird, useless stuff is for sale on eBay that I just have to have?"
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Links to this week's topics from search engine forums across the web: SEMPO Next Steps & Mike Grehan's Second SEMPO Article - Overture Bidding Cap - PPC Question for Merchants - SEO Firm Ordered to Refund Fees, Pay Fine - Tracking Past Links & Traffic? - Google Settles Overture Patent Dispute - Advice on Site Structure
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Found in the search marketing forums: How Important is the Small Stuff in SEO?; Today's Webmasters & Their Relationship with Google; CPA Management; and more.
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Phisher 'Vladuz' dodges eBay's defenses &gt;&gt; Advertisement &lt;&lt;  ALERT: "How A Hacker Launches A Blind SQL Injection Attack Step-by-Step"!" - White Paper  Blind SQL Injection can deliver total control of your server to a hacker giving them the ability to read, write and manipulate all data stored in your backend systems! Download this *FREE* white paper from SPI Dynamics for a complete guide to protection! https://download.spidynamics.com/1/ad/bsq.asp?Campaign_ID=701600000004c29
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On the SpinDrop blog today, Dave Dash continues his look at the Lucene search engine for the Zend Framework with this new post showing how to boost certain terms' relevance in the search results.   Lucene supports boosting or weighting terms. For example, if I search for members of a web site, and I type in Dash, I want people with the name Dash to take precedence over somebody who has a hobby of running the 50-yard Dash.   He shows how to, with the help of a few simple lines of PHP code added to your application, you can easily boost terms based on field by whatever multiplier you choose.
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Found in the search marketing forums: What Does it Take to Get to the Top?; How Does Punctuation Effect SEO?; PPC Issue with Google Analytics; and more.