Dell says to sell PCs at Asian retail chains
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Dell Inc., the world's second-largest computer maker, said on Thursday it will soon start selling its laptops and desktops at Asian retail chains and stores.
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The computer maker will sell its PCs through Digital China, while Dell will try to target upscale consumers in the country.
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Dell Inc.  plans to start  selling personal computers at 3,500 Wal-Mart  stores in  the United States and Canada as of June 10, launching a major  drive to sell through retailers, the companies said on  Thursday.
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SAN FRANCISCO/BOSTON  - Dell Inc.  said on Thursday it plans to start selling personal computers through Wal-Mart Stores Inc.  in North America next month, breaking from a 23-year model of direct sales as it tries to rekindle business.
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Sales will start in Chinaâs biggest chain of electronics stores next month and expand to more stores early next year, a Dell executive said.
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SAN FRANCISCO/ BOSTON  - Dell Inc.  said on Thursday it plans to start selling personal computers through Wal-Mart Stores Inc.  in North America next month, breaking from a 23-year model of direct sales as it tries to rekindle business.
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Dell Inc. DELL.O, the world's  largest PC maker, could announce an expanded selection of its  consumer electronics line in the next several weeks, a retail  industry analyst said on Wednesday.
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Dell Inc.  said on Friday it will start selling consumer notebook computers at more than 500 of Wal-Mart Stores Inc.'s  Sam's Club stores starting next week, its latest move to sell computers in retail chains.
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Dell Inc  said it would sell personal computers, printers, monitors and ink supplies in 1,400 Staples Inc  stores in the United States, its latest move into retail after breaking from 23 years of selling directly to consumers.
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Dell Inc. plans to sell personal computers at Wal-Mart Stores Inc., the world's largest retailer, in a departure from Dell's approach of selling machines only directly to customers.
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Don't look on the Dell Web site for home AMD-based PCs. The company is selling them only in brick and mortar stores or via phone orders now.
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Dell, the world's second-largest personal computer maker after Hewlett-Packard, started selling its first PC that can play and create Blu-ray DVDs in a bid to court holiday shoppers.
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Dell has announced that it plans to start selling computers at Wal-Mart in June.
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Would you buy a Dell (DELL) PC from a sales associate in a blue vest? Dell's main method for selling computers-directly from the manufacturer-isn't getting the job done, so the Round Rock [Tex.] PC maker found a partner to help push its machines: Wal-Mart (WMT).
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Dell Inc , said on Friday British retailer Tesco  will sell Dell personal computers in outlets across Europe.
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(InfoWorld) - Underlining its expansion from online to retail sales, Dell launched desktop and notebook PCs Tuesday at Macy's department store in New York. The company announced nine new Inspiron desktops and notebooks and an XPS M1330 notebook, all available in a choice of eight shell colors. "The Dell of today is vastly different from the Dell of six months ago or even last week," said Alex Gruzen, senior vice president of Dellâs consumer product group. "We're here at Macy's in New York City. That alone is different for Dell, being in a department store or any kind of retail setting at all." Dell even set up a portable kiosk to take orders for the new PCs in a temporary space it will occupy at Macy's for the next two weeks, he said. The new Inspiron notebooks cost $749 for the model 1521 to $999 for the model 1720, with a choice of processors from Intel or Advanced Micro Devices. The Inspiron 1420 comes with an additional choice of Microsoft's Windows Vista or the Ubuntu Linux operating system, for $799. The Inspiron desktops start at $349 for models 530, 530s, 531, and 531s, all supporting up to 500GB of disk space to store digital media files, with the model 530 offering a choice between Windows and Linux. The XPS M1330 notebook costs $1,299 with a 13.3-inch widescreen display, weighs under 4 pounds, and comes with a one-year subscription to Dell's Online Backup service, where users can store 10GB of files on Dell servers for remote data access. In an effort to bolster its sliding market share and quarterly profits,Â Dell began selling certain PC models at Wal-MartÂ retail stores on June 10, marking the first time it had strayed from the direct sales model. Dell rose to prominence by cutting its costs through eliminating retail middlemen and selling its PCs through only its Web site, phone lines, and catalogs. That system began to fail in 2006, as competitors cut costs and Hewlett-Packard passed Dell to become the world's largest PC vendor. Now Dell is in the midst of a corporate reorganization announced May 31 that includesÂ laying off 10 percent of its 88,100 workers. Dell hopes its new retail presence will allow it to fix a strategic mistake. By trying to beat its competitors through low prices in recent years, Dell found itself spending all its publicity efforts promoting its least exciting products, Gruzen said. Selling PCs in retail stores gives Dell an opportunity to showcase its premium PC models and bring new luster to its corporate image at the same time. "This is really just a hint of what we're doing to get these exciting new products into customers' hands," Gruzen said. "We have a broader retail strategy, and over the coming months, we will announce more partnerships, both with Wal-Mart and with other retailers." Also on Tuesday, Dell unveiled a new marketing tagline -- "yours is here" -- that shares many values with HP's "the computer is personal again" campaign. Both companies are increasing the number of options they give customers to personalize PCs and bundling tools that make it easier to handle personal tasksÂ such asÂ digital photos and music as well as business jobs. Dell emphasized those increased choices with its color options for each PC, including pink, yellow, green, red, and blue, as well as standard white and black. An increasing number of PC vendors will soon begin to follow that pattern, trying to differentiate themselves with flashy style and design instead of solely through technical detailsÂ such asÂ processing power, according to a report released this week by Forrester Research. "The consumer PC industry is entering the Age of Style, a time in which radical form factor innovations, increased aesthetic diversity, and consumer choice and personalization will determine which models, and which PC vendors, win or lose," Forrester analyst J.P. Gownder said in the report.
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Dell Inc  said on Monday it  would sell its latest range of personal computers through  China's largest electronics retailer, GOME Group, aiming to  improve on its single-digit mainland market share.