Zurich extends New Orleans sponsorship
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Zurich Financial Services Group has agreed to a two-year extension as title sponsor of New Orleans' annual PGA event, giving the long-running tournament solid financial footing to continue rebuilding itself in the wake of Hurricane Katrina.
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City leaders in New Orleans say the success of the NBA All-Star game should be proof enough that their city is capable of hosting major events.
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Salt Lake City, UT (Sports Network) - Lee Nailon finished with 16 points, hitting a pair of free throws to put the Hornets ahead with 1:42 remaining, lifting New Orleans to its first win of the season, 76-75, over the Utah Jazz at the Delta Center.
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Adidas, the German maker of sportswear and equipment, plans to launch the Internet site mercizidane.fr on Saturday to thank French football star Zinedine Zidane as he retires.
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Defending champion Tiger Woods and ten of Europe&#39;s victorious Ryder Cup Team will lead the worldâs top golfers into action this week in the World Golf Championships - American Express Championship at Mount Juliet Conrad, Co.
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BREMEN, Germany: German champions Werder Bremen face a daunting trip to Spanish champions Valencia in 12 days time if they are to qualify for the last sixteen of the Champions League following a 1-1 draw with Inter Milan here on Wednesday.
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Switzerland's Fabian Cancellara extends his overall lead in the Tour de France, winning the third and longest stage of the race.
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GENEVA, Switzerland -- The Golden Gate Yacht Club of San Francisco officially challenged two-time defending champion Alinghi for the next America's Cup.
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The NBA and its players' association reiterated their commitment to New Orleans on Tuesday, a day after union director Billy Hunter said he could sue over the league's plans to host its next All-Star game there.
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VALENCIA, Spain -- Alinghi won a thrilling photo finish over Team New Zealand and clinched the America's Cup on Tuesday, with Switzerland becoming only the third country to retain the 156-year-old trophy.
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With airport fire trucks blasting water cannons in salute, the crew of the Americaâs Cup champion Alinghi returned to Switzerland yesterday and was hailed by the countryâs president as a symbol of Swiss pride and diversity.Ernesto Bertarelli, the billionaire head of Alinghi, hoisted the silver trophy at the aircraft door. He was applauded by fans and a government delegation. âIâm enormously proud to be here in Geneva with you for the second time,â said Bertarelli, who made Switzerland the first European nation to successfully defend the title in yachtingâs premier event. Switzerland scored a major upset in 2003 by taking the Cup from the Kiwis, bringing sportâs oldest international trophy to Europe for the first time in more than 150 years. On Tuesday, Alinghiâs dramatic one-second win over Emirates Team New Zealand in Valencia, Spain, ended the closest Americaâs Cup regatta in 24 years, a 5-2 Swiss victory. Bertarelli declined to say whether the next Cup would be held in two or four years and whether it would be contested in Valencia.
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The Tour de France, more than any other event, is the time when companies hope to reap the benefit of the millions of dollars they spend each year on their teams.
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The massive retailer has reportedly renewed efforts to build its presence there.
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Celine Dion has extended her run at Caesar's Palace in Las Vegas for an additional year.
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NEW ORLEANS (Ticker) --Darrell Armstrong came off the bench to score 17 points and lead the New Orleans Hornets to a 92-89 victory over the Philadelphia 76ers, who lost for the first time this preseason.
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Manchester City reward Dietmar Hamann for his good form by extending his deal by another year.
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FIFA has signed a $351 million sponsorship deal with German sporting goods giant Adidas, officials announced Wednesday.