Products Slide Into More TV Shows, With Help From New Middlemen
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Television networks have worked hard in the last two years to strike their own product placement deals, closing the gap with the movies.
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GM snags some hefty television real estate.
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Cable operators are experimenting with video-on-demand services that get new releases to cable subscribers at the same time they're available in video rental stores.
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The company makes another move to compete against video on demand.
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TiVo has long been looking for ways to keep advertisers happy, and a new service introduced Tuesday is no exception. Companies will now be able to insert their ads to the TV series of their choice, or across multiple programs or a specific genre.
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TV people always are looking to move to a bigger market. The traditional job track is to start in a small market and work your way up.
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Cutting-edge game units, TVs, satellite receivers, camcorders and more are introduced.
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New wares include consumer printers, office printers for small businesses and Web sites to help customers become more creative.
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Ma Bell finds new ways to make you pay for TV.
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ABC has cultivated a marketing campaign for "Pushing Daisies" that could make producers of other new shows green with envy.
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Preview of the show featuring products ranging from humungous TVs to home entertainment servers, smart cars, portable music and video players, and wireless devices.
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Steven Cojocaru's presence in the world of syndication could be expanding.
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TV stations are prescribing more renewals for "Dr. Phil."
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By rushing more than 700 products under the American Chopper brand as part of a new in-house licensing program, the cable channel is relying more heavily on licensing to market shows.
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These diversified manufacturers have a variety of ways to turn products into cash.
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It tries to turn its live music show into a TV star.
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Nickelodeon is introducing a line of consumer electronics branded with personalities from some of its most popular shows.