7 Costly Mistakes Webmasters Make About Web Directories
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The common refrain in webmaster circles is that directories are dead and are not worth submitting to any more.  But directories do offer a number of benefits and so should be considered an essential part of the marketing mix for any serious website.  Some of the benefits they offer are: co-citation, anchor text, [...]
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DevShed is starting up another new series today, this time looking at the DirectoryIterator methods out of the Standard PHP Library functionality.   Because this class might be handy to use in projects where handling directories is a must, in this new series I'll be taking a close look at some of its most important methods. We will explore these methods appropriately in conjunction with the corresponding code samples.    They introduce the class, noting why it's handy to use and where's the best place to use it - including an example. They get into a bit more detail, looking at the key() and current() methods as well as using the rewind() method to reset the pointer for the directory.
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How some companies neglect simple marketing rules in Search Engine Optimization.
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Jessica Bowman, Director of SEO for Business.com, has been updating core directory listings over the past week and lends some good advice on keeping track of SEO directed directory listings and link building information, which future SEO&#8217;s at your current company will cherish you for. Frustrations like you can&#8217;t imagine begin to emerge when you have [...]
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There are certain tools that every SEO should have in their toolbox. Here's one of the best, borrowed from the developer's toolbox.
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When hard a work coding, browser windows with manual entries have a nasty habit of multiplying (at least when I work). So, neededless to say, I was happy to find GotAPI.com, a site that compiles the reference materials for several different web development languages into one handy browser window.  The page, by default, searches HTML resources, including the W3C specs and Microsoft's MSDN materials. Those and the w3schools website show up often in the other languages available - CSS, XSL, XML, and XPath. The PHP manual that's referenced is just pulled from the PHP.net site, but it's still nice to have it all right there.  When searching, a "suggeted terms" box pops up to help you narrow down the search faster. It searches not only the beginnings of the words for your term, but it looks inside them as well, matching anywhere.   It would be nice if the site had some kind of bookmarking system built into it - then you could keep a reference and just flip back and forth between the pages with a single click of the mouse.
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Do patents, white papers, and other publications authored by search engine employees provide clear guidance to how to optimize Web pages?  A panel of experts debated the issue at a recent Search Engine Strategies conference.
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Could this be an end to broken links? New software replaces and updates links on Web pages.
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By Chris Tomlinson  You may have noticed that the web is obsessed with lists. This is either something to do with ordering content logically or the autistic genius of its early creators.
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Gareth Heyes has a new post today talking about one of the vulnerable values in the $_SERVER superglobal - PHP_SELF.   I thought it might be a good idea to gather a few test cases demonstrating the problem. Why PHP allows these URL's is beyond me and it wouldn't take much work to filter out these malicious URL's in the PHP code.   He provides four test cases to show how simple it is to abuse - one using a HTTP header, another pushing XSS through, the third mentions search pages and the fourth a direct code injection.   You can download the code here.
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Getting Listed in Netscape's Open Directory Project  When you are deciding on the major search engine directories that you want your website to be listed in, you should not overlook one of the most important ones: the DMOZ (short form for Directory Mozilla). DMOZ is just another name for the Open ...
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PHPKitchen has an interesting post covering one of the banes of most web developers existance - the "back button problem".
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There are two options for publishing on the Internet in a managed way: Blogs or expensive content management products that are complicated to implement. Squarespace is the middle ground. -The Washington Post
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On Paul Jones' weblog today, there's a posting covering one of the banes of PHP life - form processing/handling.
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Forget bookmarks: Web content managers allow you to create your own personal, searchable cache of web pages.
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On the Webdigity.com forums, there's this new tutorial posted showing how to create a simple caching system with PHP for your site (using cached files).    A problem that this process creates is the server overhead. Every time we execute a query in the database, the instance of our script will call the DBMS, and then the DBMS will send the results of the query. This is time consuming, and especially for sites with heavy traffic is a real big problem.    There are two ways to solve this if you want to make your site faster. First is optimizing the queries Visit through proxy, but we will not talk about this at the present article. The second and most valuable is using some kind of custom caching technique.    Their code, contained in an easy-to-use class, makes it simple to cache the contents of a page just by setting the stop to start the caching from (and where to end).
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A search engine with a falling audience, and no clear direction--but it's cheap.