Microsoft Plays Up Family Appeal of Xbox
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Microsoft announced a deal to distribute films from the Walt Disney Company on Microsoftâs Xbox Live Internet service and outlined a broader array of games.
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Microsoft Corp. MSFT.O on   Wednesday announced U.S. and European pricing and availability   for its Xbox 360 HD-DVD player and a new video game partnership   with the Academy Award-winning husband-and-wife creative team   behind "The Lord of the Rings."
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One-in-seven Asian Xbox video gamers  plays on the Internet just six months after the regional launch  of Microsoft's Xbox Live Internet software, a company executive  said on Wednesday.
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But is it a fair fight between game consoles when Microsoft is calling the shots?
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The Xbox video game console and  software for viewing movies on TV screens have brought  Microsoft Corp. MSFT.O into customers' living rooms, Chairman  Bill Gates said on Wednesday, and new partnerships will help  the software maker expand outside the PC arena.
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Microsoft Corp.  announced the addition of Walt Disney Co. films to the Xbox  360&#39;s download service, Xbox Live, on Tuesday night at the  opening news conference for the E3 Media and Business Summit.
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Xbox Live, Microsoftâs gaming network that serves some six million Xbox users, is scheduled to be opened to PC gamers on May 8.
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Battle for the wrapping paper begins In the run-up to the Christmas season, Sony, Microsoft and Nintendo will all be eagerly analysing sales figures in an attempt to declare their own console champion of champions. Microsoft has already made the first move and declared that it's in the best position to win the race to that place under the tree.â¦
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Though Microsoft has sold several million copies of its Xbox, the company has seen few successes with its first generation video game system.
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Microsoft and Intel recently announced a new advertising campaign entitled &quot;Digital Joy&quot; aimed at increasing awareness of living digital entertainment products, particularly Microsoft&#39;s Media Center software.
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Microsoft looks to new games, online gaming service to boost sales.
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Microsoft hopes the launch Tuesday of its much-anticipated &quot;Halo 3&quot; game will turn into another blockbuster that will fend off challenges from Nintendo&#39;s Wii and Sony&#39;s Playstation 3.
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For people trying to get their ageing parents on the web so they can read e-mail and get digital photos of the family, Microsoft has a message: Don&#39;t give up.
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Microsoft Corp  said on  Monday it is launching a reworked low-end version of its Xbox  360 in a bid to widen the game console's appeal to a broader  audience that has flocked to rival Nintendo Co Ltd's   Wii.
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Seattle, November 17: For people trying to get their aging parents on the web so they can read e-mail and get digital photos of the family, Microsoft Corp has a message: Don&#39;t give up.
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Microsoft Corp. (MSFT) unveiled the latest version of its entertainment-focused operating system Tuesday, seeking a broader audience on a wider array of computers and stoked by partnerships offering music, movies and even recorded books.
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Even if you don&#39;t play video games, chances are you&#39;ve heard of &quot;Halo 2.&quot;. Microsoft Corp. made sure of that with a massive public relations blitz, boldly proclaiming that &quot;there hasn&#39;t been this much anticipation