CBS to use Bluetooth wireless to market new shows
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The TV network plans to install billboards in NYC to let people download clips of five shows on Bluetooth-enabled handsets.
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By Alex Veiga THE ASSOCIATED PRESS  CBS Corp. has launched a new recorded music label -- reviving the name of long-defunct CBS Records -- through which the company plans to release music and promote artists on its networks' stable of television shows.
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CBS is joining forces with Cadillac in hopes of enticing viewers to sample the CBS Monday prime-time lineup and enticing drivers to buy the new Cadillac CTS sedan.
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CBS Corp.  said on Friday it  will revive its storied CBS Records music label to supply its  television shows with less expensive music and to generate  digital sales.
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CBS Corp said on Thursday it plans to  host advertisers at its annual May upfront presentation, after  the three-month strike by Hollywood screenwriters had put the  event in jeopardy.
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CBS Corp. said on Friday it will  revive its storied CBS Records music label to supply its  television shows with less expensive music and to generate  digital sales.
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A device due out next year will wirelessly stream video and music from a Macintosh computer to a television.
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By TIM CUPRISIN  One of the interesting little footnotes to the new TV season is the way the networks are getting some of their new shows out to potential viewers before their actual premiere dates.
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LOS ANGELES  - As part of its push into  comedy, prolific producer Jerry Bruckheimer's TV operation has  set up a sitcom pilot at CBS.
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Mobile phones could be used as concert tickets, money and car keys using new wireless technologies.
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In the works: wearable products that use Bluetooth, a technology that lets devices communicate wirelessly over short ranges.
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NOVEMBER 08, 2004  - The Bluetooth Special Interest Group (SIG) today is releasing a three-year road map for Bluetooth short-range wireless technology that includes a tripling of bandwidth and the ability to multicast signals to seven other
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NBC Universal said some of its news, entertainment, and sports television programming will be available for use on blogs, social network profiles, and the like as widgets.
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NBC has announced plans to offer some of its content to consumers as widgets that can be used in blogs, wikis or social networking profiles.
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CBS confirmed Thursday that it has been negotiating with the National Football League on a new TV rights deal.
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CBS Corp. has acquired Last.fm, a social networking site for music fans, for $280 million in cash.
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Besides working toward compatibility with wireless USB, the Bluetooth SIG is also developing the ability to transparently switch from Bluetooth to Wi-Fi for higher-bandwidth applications, according to a manager for the group.