Instruct: Classify Amazon reviews into positive or negative sentiment
Query: Attacks business issues head on

Berger, in his typical style, attacks the issues head on. He cuts through the nonsense and identifies the fundamentals that organizations must address from within in order to get on a growth curve. His concise thinking is reflected in the roadmap for change that is laid out, and the mini case studies provide excellent examples of how real life companies have successfully applied the principles that Berger outlines in the first half of the book.