Instruct: Classify Amazon reviews into positive or negative sentiment
Query: * Noteworthy for statistics educators *

This is a delightful and informative read that delivers scientific substance with refreshing and entertaining wit.Daniel Gilbert brings a friendly, plain-spoken style to his synthesis of academic findings about the foibles of our pursuit of happiness. The scholarly citations runs 30 pages; a remarkable body of work to reference in a book intended for a popular audience.His insightful explanations of research challenges and methods are seamlessly woven into pithy stories that give an unannounced and masterful introduction to measurement theory, statistical likelihood and experimental design. Those interested in statistics education will find this especially noteworthy and the hallmark of a professor's professor.The subject matter delves into the depths of our mischievous psychic immune system that self-perpetuates beliefs as it misremembers, mispredicts and misestimates what brings us happiness.