Instruct: Classify Amazon reviews into positive or negative sentiment
Query: This book isn't really for the "writer" in us . . .

I expected some key steps for the auther, especially a new author, to follow, once he/she has chosen to self publish. Instead this book is a manual on "publishing": the pre-print and print cycles of the standard print production cycle. As a practioner of advertising and promotion for over 40 years, I probably published thousands of publications: annual reports; data sheets; brochures. The process I knew; the insights as it related to the world of publishing fiction I did not.If you are ignorant of the steps in the publishing process (novel, neighborhood flyer, brochure) and really want to know, this book can give you an idea of how it is done. It's an easy read for the layman, clear, and straightforward.