In India's Huge Marketplace, Advertisers Find 'Fair' Sells
686902
MUMBAI T he TV ad shows an Indian movie star walking on a beach, flaunting his brand-name sunglasses and his six-pack abs. A white woman in a black bikini drops on the sand from nowhere, and then another woman drops down. Soon, a bevy of white models literally falls from the skies, and the movie ...
71490
GURGAON, India, Jan. 29 -- Three weeks ago, Mohammad Saleem, 33, agreed to work at a construction site in this bustling city near New Delhi. A house painter with an extended family of eight, he was drawn here by the promise of an extra dollar in his daily wage. After a few days of waiting in a bl...
747950
E-commerce outsourcer posts record profits and earnings.
34918
In the battle for the market share in big-screen TVs, an upstart made a splash by selling its sets for almost half its regular price.
719771
eBay launches a new marketing campaign that hits close to home.
312
Fair Indigo will rely mostly on the Web and catalogs to sell what executives said is the first mainstream clothing line made in accordance with fair-trade practices.
427227
The presence of Sothebyâs and Christieâs at the European Fine Art Fair has caused a stir among dealers who have long considered the auction houses their biggest competitors.
288940
With the value of overseas bids by Indian companies soaring, some in India are growing intoxicated by the fantasy that it may one day own the world.
591959
Product demonstrations have long been a mainstay of advertising, and Web sites are increasingly offering sponsored demonstrations of productsÂ longevity, strength and power.
711988
Auction fever is gripping the media industry, and now it's mobile's turn to get its own electronic exchange. Last Friday, software and services company Third Screen Media unveiled its Madx Mobile Advertising Exchange, an online marketplace for buyers, sellers and carriers of mobile advertising in WAP, video, MMS and downloadable media. The platform, which lets buyers and sellers auction inventory, aims to improve efficiencies and set technology and privacy standards.
330659
In the new, capitalist India, consumers are eager to flaunt their wealth.
633984
Online, an army of consumers is spreading advertisersÂ messages well beyond Manhattan.
608910
The Office of Fair Trading (OFT) is to work with consumer groups, businesses and public bodies to help them exploit opportunities thrown up by the UK's [pound]21.4bn internet shopping market.
179515
The new Tata Nano will sell for $2,500, making it affordable for some of India's poorer people.
517869
EBayÂ is getting into the radio advertising business, becoming a broker of ad spots and on its way to competing with Google, which provides a similar service.
480685
There's big money in those wrinkles. How the makers of cosmetic fillers and smoothers are trying to tap into a new market.
304852
The surplus merchandise market is huge -- and Liquidity Services is ready to take a bite.