Ad software maker OpenAds girds to take on Google
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Openads, a supplier of free  software used by Web sites to manage online ad campaigns, has  received $5 million in initial funding, bolstering it to  prepare for increasing competition globally with Google Inc.
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At Casual Connect Seattle on Wednesday, Google said that though it's not getting into the business of building or publishing games, it will be making AdSense available to the casual-gaming space. How that'll operate, however, seems to be up for discussion.
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Software giant hopes to challenge Google with new search technology.
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Google has begun testing its radio ad service with a small group of selected advertisers, confirming reports from last month which said the company had begun to hire a sales team and was preparing to launch by the end of the year.
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Blog: Google expands pay-per-action AdWords beta around the world
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Google Inc. is confident that its $3.1 billion bid for online ad tracker DoubleClick will win over European and U.S. regulators, a company executive said Friday Â even as advertisers expressed concerns the deal will shrink competition.
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Taking aim at Microsoft, Google plans to offer a package of software for business users.
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Google Inc. on Friday will join the crowded field of services registering Web site addresses in a move aimed at encouraging more usage of the online search leader's free software products.
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Microsoft is joining search firms Google, Yahoo! and British advertising agency WPP in the battle to sell internet advertising.
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By Ryan Blitstein, San Jose Mercury News, Calif.  Feb. 16--Google has acquired San Francisco in-game advertising company AdScape Media, according to a news report.
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Google will now let Website owners who sell advertising through Googleâs AdSense system to review and reject advertisements they donât find appropriate.
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Hoping to finally become profitable, online social-networking pioneer Friendster Inc. is joining the crowd of Web sites that rely on Internet search leader Google Inc. for a large piece of their advertising.
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Double Fusion will show developers its new software that supports dynamic ads in games.
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Company to unveil plans for generating revenue from its third-party on-demand applications marketplace AppExchange.
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According to TechCrunch, Google plans to launch a new endeavor that seeks to take Facebook's open platform to a whole new level.
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Google Inc. said yesterday it's ready to invest at least $4.6 billion in an upcoming auction of crucial radio frequencies -- but only if the Federal Communications Commission imposes new "openness" regulations on whoever wins the bidding war.
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Google's next move may be to add a browser offering to its portfolio of  Internet products. A New York Post news report suggests that the  search-engine giant has added employees to develop such a technology based on  the open-source Mozilla browser.