Businesses will adopt YouTube model, says Cisco chief
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Speaking at a telecom conference in Hong Kong, John Chambers says "in the future it will be about producing it yourself."
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Cisco Systems Inc. on Tuesday launched  a Web-based product to help businesses deliver live and  on-demand videos to large groups, in its latest push to expand  into the enterprise video market.
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YouTube plans to introduce technology to help media companies identify pirated videos uploaded by users.
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Google Inc. , racing to  head off a media industry backlash over its video Web site  YouTube, will soon offer anti-piracy technologies to help all  copyright holders thwart unauthorized video sharing, its chief  executive said on Wednesday.
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(InfoWorld) - Cisco Systems executives hinted at major changes in the company's consumer strategy on Wednesday even as theyÂ voiced optimism about networkingÂ and the world economy. The vendor boughtÂ LinksysÂ to enter the home networking market in 2003 and recently has gone deeper into the consumer market by acquiring video infrastructure and set-top box maker Scientific-Atlanta. It's one of several new directions for Cisco, a large, 23-year-old company looking for continuing revenue growth. Cisco's consumer business brings in about $3.5 billion per year and is growing between 10 percent and 20 percent per year. That's compared with nearly $35 billion in total revenue for the company's last fiscal year. But Chairman and CEO John Chambers believes consumer-oriented technologies such as social networking have a big future in enterprises and wants to bring new capabilities to homes, such as a less expensive version ofÂ Cisco's TelePresence conferencing system. Meanwhile, Microsoft and other IT vendors have designs on networked home entertainment, too. The company will never be a majority player in consumer electronics by following its current path, Chambers said during a roundtable discussion with reporters on Wednesday. Cisco is used to being the dominant player in an industry, as its switching and routing businesses are juggernauts. "One of the major decisions we face in the next twelve months ... is, are we going to continue along the current path ... and is there a path that gives up sustainable differentiation, especially given where the markets are going?" Chambers said. Collaboration, TelePresence, and unified voice, text, and video communications are among the technologies he expects to see in that arena. One change that's likely to happen eventually is theÂ demise of the Linksys brand, which Chambers has hinted at before but Cisco has hastened to downplay. It will take time, he noted. "Linksys often has a higher brand recognition to the retail consumer, but over time you'll see us move under the whole Cisco brand," Chambers said. This is the reason Cisco streamlined its logo last year, he said. The company also wants to establish an "audio brand," a sound people associate with the company, he added. The San Jose, California, company has much to gain from better home broadband, and Cisco believes local government is a major hurdle in the U.S. "I think the developing countries are out-executing the U.S. broadband buildout," including slashing their prices faster, Chambers said. Before they can improve the key "last mile" of networks to homes and businesses in the U.S., service providers have to negotiate with local governments and work through complex regulations, said Charles Giancarlo, senior vice president and chief development officer. Clearing the path requires municipalities recognizing broadband as a priority similar to water and electricity, he said. The executives downplayed municipal wireless initiatives in the wake of EarthLink Inc.'s pullback from that industry. "Eventually, major service providers will get into the provisioning of broadband wireless and will follow a traditional service-provider model," Giancarlo said. However, Chambers cautioned that others will step in if the carriers drag their feet on broadband. "When it isn't provided from the traditional way ... we as individual users or companies will look for other ways," Chambers said. Giancarlo took a jab at Cisco's key competitor in unified communications when asked about Microsoft's Office Communications Server (OCS) 2007, launching in October. It may combine collaboration with voice features, but it probably won't be an effective full telephony system, he said. "I expect it to be, frankly, somewhat of a 1.0 product in the real-time communications area," Giancarlo said. However, Cisco does have a number of projects with Microsoft to incorporate OCS features such as presence federation into Cisco's CallManager platform, he added. As it wrapped up a daylong conference with financial analysts at its headquarters, Chambers said the future for Cisco looks bright. Most of Cisco's customers believe the world economy is in good shape and central banks will be able to handle possible credit problems caused by home foreclosures in the U.S., he said. Cisco expects service providers to keep up big spending on infrastructure, though the enterprise networking industry may be bumpy, he added. Â
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By JAKE COYLE  NEW YORK - Ever conscious of a good trend, TV networks and advertisers are increasingly adopting the YouTube model of viewer-created content.
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YouTube founder Steve Chen said Thursday the Internet giant is testing video-fingerprinting technology to guard copyrights of material posted at its globally popular website.
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Apple CEO Steve Jobs said Wednesday that a mid-June Apple TV software update will bring YouTube video from the desktop to the TV
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A partnership between the NBA and YouTube will allow users of the popular site to view original content from the league, as well as post their own videos to share with others.
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DAVOS, Switzerland -- Chad Hurley, co-founder of YouTube, said Saturday that his site will start sharing revenue with its millions of users.
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YouTube announces nice international versions of its popular web video service.
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News Corp.'s Fox, Viacom Inc., CBS  Corp.. and NBC Universal are in talks about creating a video  Web site to compete with Google Inc.'s YouTube, the Wall Street  Journal reported on Friday.
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Cisco CEO John Chambers says that service providers will continue Internet build-out over the next decade.
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By Bloomberg, AP and Staff Reports  Level 3 Communications Inc. said Tuesday it has won an order to provide high-speed Internet access to YouTube Inc., helping the video-sharing Web site meet surging demand.
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A senior Walt Disney Co. executive  said she sees limits to how long her company will tolerate  copyright infringement of its programming by users of Google's  online video sharing site YouTube.
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By The Associated Press  TAIPEI, Taiwan - YouTube co-founder Steve Chen said on Saturday consumers in many parts of the world will have access to the popular video-sharing Web site on their mobile phones by next year.
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(InfoWorld) - The CEO of Japan's leading social networking site, Mixi Inc., said Wednesday he hopes the country's law will be changed to allow users more freedom in sharing and viewing copyrighted content on the Internet. Mixi is Japan's third largest Web site in terms of traffic and enjoys more than 8 million users, two-thirds of whom log in at least once every four days to update their online diary, share pictures with friends and participate in group discussion forums. "Presently it is very difficult to upload any film that was shown on TV and distribute that over the Internet," Kenji Kasahara said at the Foreign Correspondents' Club of Japan in Tokyo. "I do hope that will change because I believe that it is natural that people want to see and listen to music and video on the Internet. I do hope that it will become easier and the law will offer a legal way to do that over the Internet." "In the end I hope we will have a situation where the copyright holders, the people who view and listen to music and the people who provide that content can all be happy together," he said. Kenji Kasahara's comments come a day afterÂ YouTube's top executives met with Japanese copyright holdersÂ to hear complaints about the amount of Japanese content on YouTube. They also follow Apple CEOÂ Steve Jobs' open letterÂ for music companies to abandon the idea of digital rights management for downloaded music. To date Mixi hasn't had to contend much with the need to police its user base for copyrighted content. Much of the site consists of user-generated content, of which the vast majority is text and photos. On Monday Mixi started allowing users the ability to upload videos, but in an attempt to head-off copyright violations is limiting single clips to either five minutes in length or 50MB in size. It also requires users to click an agreement that they won't upload copyrighted content. However most Web sites take this same step and it generally doesn't stop users uploading whatever they want. "We hope that we can prevent any violation of copyright," said Kasahara. He said he believes most users want to upload personal content to show to friends and the number of people that might use the platform to share copyrighted content is low.