Google's U.S. ad share drops for first time in two years
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Google lost ground in the U.S. Internet advertising market for the first time in two years during 2007 due to&#160;slower growth in the fourth quarter, market researcher IDC said Monday.The Internet search giant saw advertising sales growth slow to 40 percent year-on-year in the fourth quarter, down from 50 percent year-on-year in the third quarter, IDC said. That blip cut Google&#39;s advertising market share in the U.S. to 23.7 percent in the fourth quarter, down 0.5 percentage points from the third quarter.The decline comes despite continued strong growth in Internet advertising in the U.S., according to IDC.U.S. Internet advertising few 27 percent year-over-year in 2007 to $25.5 billion, while total U.S. Internet ad spending in the fourth quarter alone rose 28 percent compared to the same time in 2006, IDC said. Companies continue to shift ad spending to online media from traditional media, according to the market research company.Google&#39;s fourth quarter decline could spell opportunity for its rivals.A&#160;merger between Microsoft&#39;s Internet businesses and Yahoo&#160;would give the combined company a market share of 17 percent in the U.S. Internet advertising market based on fourth quarter data, IDC said in a statement. While the figure would leave Microsoft-Yahoo behind, &quot;it would give them a much better fighting chance than if they went it alone,&quot; IDC said.Google could not immediately be reached for comment on the IDC report.&#160;
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It's making no headway in search, and a recession would hit the one area where it has a lead over Google: display ads.
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Wall Street, which forced Google, the Internet search engine, to sharply lower the price of its shares in its initial public offering in August, has decided that the company is worth a lot more today than it was then.
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Google lowers the price range of its planned share sale to $85-$95, as it awaits approval from regulators.
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Shares in newly public Google Inc. fell 2 percent on Wednesday as investors braced for the expiration of a lockup period that has kept insiders at the Web search company from selling stock.
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Despite strong profit growth, shares in Google are down sharply as investors reacted badly to its latest results.
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SAN JOSE, Calif. - In a sign that Google Inc.'s initial public offering will not be as hot or big as expected, the Internet search giant slashed its estimated per-share price range and reduced the number of shares to be sold by insiders...
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Google cut its price range to between $85 and $95 a share, down from $108 to $135, valuing the company at as much as $25.8 billion.
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EBay will once again advertise on Google's U.S. AdWords network, but its spending on it will be significantly lower.
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Shares of Google Inc. on Monday fell below $500 for the first time since in August, days after a lackluster fourth-quarter earnings report and a $42 billion buyout offer from Microsoft Corp. for Google's largest rival, Yahoo Inc.
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Internet search giant Google has priced its long-awaited initial public offering (IPO) at just under $120 a share, far below initial expectations.
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Shares of Google, the newly public Web search company, fell 6.7 percent as selling restrictions were lifted on 39 million shares held by employees and early investors.
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eBay will once again advertise on Google's U.S. AdWords network, but its spending on it will be significantly lower.
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NEW YORK, August 18 (New Ratings)  Google Inc has reportedly reduced its expected IPO price range to $85-$95 per share, from the previously expected price range of $108-$135 per share. The company is unlikely to price its shares until the market closes ...
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Shares of Google Inc. slipped in pre-market trading Thursday after the world's most popular Internet search engine warned for the second time in a week that its fourth-quarter revenue growth rate is likely to slow from previous quarters.
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GoogleÂs shares gained $14.60, or 3 percent, to close at $509.65, passing the $500 mark for the first time.
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Blog: Slowing growth in display advertising led to a nearly 2 percent drop in net profit for Yahoo in the second quarter.