Nielsen Alters Web Ratings, Favoring AOL Over Google
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Nielsen/NetRatings has changed the way it rates Web sites and in the process has upended the rankings of the top online destinations, vaulting AOL and Yahoo over rival Google.
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AOL had to pull back some new features in AOL News to handle a spike in traffic Tuesday.
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Found in the search marketing forums: Google to Change AdWords Ranking Algorithm; Proposed: Google Should Stop Displaying Toolbar PR; SEO Budget; and more.
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Google Inc  and television ratings company Nielsen will announce a multi-year deal on Wednesday to provide demographic data to Google's system for selling television advertising.
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Phil Davies relies heavily on Google for his two online businesses. The search engine drives half the traffic to his antiques retail Web site. But when Google recently made a change to the algorithm that it uses to rank sites, it bumped his from a slot on the first page of results to the sixth. That...
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Fox and NBC tied for the  demographic win in primetime, while CBS won in viewership  during the last week of the 2006-07 TV season, Nielsen Media  Research said Tuesday.
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AOL Enhances Its Google Powered  Search Engine  Search Engines seems to be going the browser engines way. There are few popular engines and companies are using them with value added services to make their own. And as expected Google seems to be the #1 choice for most companies out there. ...
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Web users with fast broadband connections have finally muscled aside dial-up users to form a majority of the American Internet population, according to Nielsen/Net Ratings.
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In April, Internet users typed a staggering 3.77 billion searches into Google, according to statistics compiled by Nielsen/NetRatings Inc. That total accounted for just over fifty-five percent of all searches; Yahoo Inc. was second with roughly twenty-two percent of all searches.
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Google's apparent promise to place a very high bid for a portion of the current UHF TV spectrum, if the US Federal Communications Commission follows through with a plan catalyzed by former Netscape chairman Jim Barksdale, has completely changed the game for wireless incumbents who weren't expecting stiff competition from a search engine company.
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A9.com is walking a fine line between working with Google and competing against it. By Thomas Claburn. Following an April test, A9.
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The number of Americans who get on the Internet via high-speed lines has now equaled the number using dial-up connections.    July measurements from Nielsen/NetRatings placed the broadband audience at 51 percent of the U.S...
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KARE 11 News has a clear victory in the demographic ratings released today by Nielsen Media Research.    The ratings are for the highly valued Adults 25-54 viewers during the recently completed May ratings period.
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(InfoWorld) - Reactions to Time Warner Inc.'s decision to sack AOL LLC's chief executive officer (CEO) range from lukewarm endorsement to strident disapproval, as the industry tries to make sense of a move many observers find perplexing. Jonathan Miller, who guided AOL through a complicated transformation from an Internet has-been to a credible player, got his walking papers last Wednesday. Randy Falco, a TV industry veteran who was president and chief operating officer of the NBC Universal Television Group, will take over as AOL's chairman and CEO. "It's a strange move, because AOL is on the way up. Miller was responsible for turning around the ship successfully, so it's not clear to me why they're replacing him," says industry analyst Greg Sterling of Sterling Market Intelligence. Miller, named chairman and CEO in August 2002, had the difficult task of changing AOL's business model from one focused on dial-up Internet access subscriptions to one centered on online advertising. This involved tearing down AOL's "walled garden" and making freely available on the Web the content and services it previously reserved for paying members via its proprietary software. This leap of faith assumes AOL will make up and surpass with online advertising the revenue it will give up by abandoning its Internet access business. Early indications suggest the plan is working. Although in Time Warner's third quarter, which ended Sept. 30, AOL's revenue declined 3 percent, due to the shrinking access business, online advertising revenue increased 46 percent, faster than the industry average, which hovers between 33 percent and 37 percent. This prompted Time Warner officials and financial analysts to shower Miller and other AOL top leaders with praise. Privately, however, the recovery signs may have come too late and been underwhelming for Time Warner. At a time when an Internet startup like YouTube Inc. gets bought for $1.65 billion, Time Warner may have astronomical expectations for AOL that it didn't see Miller meeting. "Miller's accomplishment is that he transitioned AOL from a fee model to a free model, which gives AOL a future. The problem is that AOL remains a property in trouble, one that isn't performing particularly well, certainly behind Google and Yahoo. That has been the big disappointment. Today, if you have a [company with a] Web model, you're looking for a very rich return on investment," says industry analyst Rob Enderle of Enderle Group. But as it searches for bigger online ad growth with an Internet industry outsider as CEO, Time Warner risks turning AOL's recovery into a relapse. "Falco doesn't really know the business. That's going to be the problem: he's going to be learning on the job. It may not be a huge problem if he's packaging the company up for sale, but if he's going to try to run it, it's probably going to be a [long] learning experience," Enderle says. As learning goes, Miller is also credited with synchronizing AOL to varying degrees with key trends driving the rebirth of the Web economy, such as blogging, Internet search, digital music, online video and open-development platforms. Lately, he had been spurring AOL product teams to shift their philosophy from making simple yet integrated products and services to developing outstanding ones. "The emphasis today is to make stuff great," Miller said at the Web 2.0 Summit in San Francisco a week before he was dismissed. He added then that this focus is key if AOL wants to increase traffic to its Web sites, which in turn fuels its online ad business. Unlike his successor, Miller was no stranger to the Internet business when he joined AOL. He had been president and CEO of USA Interactive's USA Information and Services (USAIS), which included at the time businesses like Ticketmaster.com, Citysearch, Match.com, USA Electronic Commerce Solutions and Expedia.com. A Time Warner spokesman disputed claims that Falco is an Internet newbie, saying that at NBC he oversaw the launch of several Web sites, including one tied to the network's Olympic Games coverage , and of online initiatives, such as the joint portal for U.S. Hispanics that Yahoo and NBC's Telemundo network announced in May. Ultimately, however, Falco comes on board because of his ad sales and traditional media background. "His TV experience and advertising connections really dovetail perfectly with AOL's focus on video and advertising going forward," the spokesman said. "Randy Falco is the right person to take AOL to the next level." Falco will provide more details about what that "next level" goal is when he takes over at a yet undetermined date, according to the spokesman. Miller remains at AOL for now but will leave Time Warner at a date that also has yet to be determined, the spokesman said. At least one high-profile AOL official has decided to jump ship rather than work under Falco. Jason Calacanis, who sold his very successful Weblogs Inc. company to AOL last October and continued to run it as a stand-alone subsidiary, resigned on Friday, after writing on his blog about his disappointment over Miller's removal. Of course, there are precedents among Internet companies appointing chief executives from traditional media companies, like Terry Semel, who became Yahoo's CEO in 2001 after 24 years with Warner Bros., says James C. Goss, a media and entertainment financial analyst at Barrington Research. Whatever Falco does, it's clear his key mandate will be to leverage his experience in the TV industry to accelerate AOL's ad sales business. If he fails at that, his appointment will be seen as a major mistake. "Obviously, AOL has changed its stripes and this just seems like a reaction to the shift in its business, to have somebody as CEO who has a lot of experience in the media side and, from an organizational standpoint, with a large operation of that nature," Goss says. "This is reflective of the dramatic business model change and of the aspirations" that come with it. Be that as it may, some Internet industry observers remain befuddled. "From the outside, it doesn't seem to make any sense," Sterling says. Â ADVERTISEMENTNEW IT SERVICES FROM IBM: EASIER TO BUY AND IMPLEMENTDiscover a simpler, more cost-effective way to get the solutions your company needs to grow more flexible and efficient.
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In a study, the now-public search engine out-ranks Yahoo, others in customer satisfaction. August 23, 2004 -- A new study says that Americans are increasingly satisfied by the results hauled in by their online
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Aaron Wall posted about a Google Algorithm Update last week and it seems that the changes were in terms of sandbox/trustbox modification and a lot of blogs have been benefitting from the change. Here at Search Engine Journal I&#8217;m noticing a lot more Google referrals and higher rankings in the SERP&#8217;s for terms associated with specific [...]
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Nielsen//NetRatings has issued the findings of their December 2006 search share rankings, which shows increases in year-on-year growth rates for every major search engine in the US market except for MSN / Windows Live Search: Provider         (000)    Growth   Searches Google Search    [...]