PC World cuts Â£250 off the price of Apple's MacBook Air
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Yes, there's a catch... Want a MacBook Air for Â£949? Pop over to PC World's website and order the skinny Apple and an HSDPA wireless broadband package from carrier 3 and the retailer will knock Â£250 off the price of the Air.â¦
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Greenpeace says Apple's environmentally friendly MacBook Air "raises the bar" for the PC industry.
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(InfoWorld) - Advanced Micro DevicesÂ (AMD) announced its latest round of desktop processor price cuts on Monday, and rival Intel is expected to follow the move later this month. AMD slashed prices on its top-of-the-line desktop PC microprocessors on Monday to $599 per pair for the 3GHz version from $799, making it the same price as its 2.8GHz version. The move may be a sign it wants to clear out the chips ahead of the launch of itsÂ next generation chips, Barcelona. The company also reduced the price of some of its best dual-core processors, the Athlon 64 X2 6000+, which runs at 3.0GHz, fell to $178 from $241 and its AMD 64 X2 5600+, to $157 from $505, according to its latest price list. The company has apparently stopped producing several chips, the Athlon 64 X2 3600s and 3800s. A total of six AMD Athlon dual-core offerings for the desktop can now be bought for below $100 each. The company's single core desktop processors are all now priced below $100, with the Athlon 64 3200+, a 2GHz chip, at $48 and the Sempron 3200+, a 1.8GHz chip, at $31, the lowest price processor on the list. AMD's laptop PC processor prices remained the same. AMD and Intel have been in a tit-for-tatÂ price warÂ for well over a year now, and the results have been great for users -- particularly in desktop PCs. Price reductions for microprocessors and other computer components are a natural part of the business. As products age, they lose value, so lower prices are used as a way to entice users to spend less on slightly older technology. But theÂ market share battlesÂ between AMD and Intel in recent years have pushed both companies to boost technology and keep pricing down, to the benefit of users. Intel is expected to follow the AMD price reductions with a round of its own price slashing on July 22, according to a report by investment banking firm Goldman Sachs Group. Â
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Though neither side is calling it a quid pro quo, Apple Inc. has agreed to drop the price of iTunes music downloads in the U.K. and, in return, the European Union's antitrust agency ended its probe into the U.S. company's pricing practices.
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A new wafer-thin laptop and a movie rental service for iTunes starred in this year&#39;s keynote from Apple CEO Steve Jobs at Macworld Tuesday.The notebook, called the MacBook Air, wasn&#39;t the ultraportable that pundits had predicted, but it is &quot;the world&#39;s thinnest notebook,&quot; according to Jobs, who produced it from a manilla office envelope to make his point.Priced from $1,799, the notebook has a 13.3-inch widescreen display and a full-sized backlit keyboard. To keep the MacBook Air compact, it uses the same 1.8-inch hard drive found in the iPod and a smaller version of Intel&#39;s Core 2 Duo processor built especially for Apple, Jobs said.The model shown at Macworld was in brushed silver. It is three quarters of an inch thick at its thickest part and just 0.16 inch along the front edge, Jobs said. He compared it to another popular thin laptop, the Sony TZ series. At 3 pounds (1.3 kilograms), it is about the same weight, he said, but the new Apple notebook is about half its thickness.&quot;To fit an entire Mac in this thing was a major feat of engineering,&quot; Jobs said.The MacBook Air will ship in about two weeks. It lacks an optical disk drive, which could make it tricky to load software. To get around that, Apple developed a program called Remote Disk, which allows users to download software from the optical drive of a nearby computer using its built in 802.11n wireless connection.The standard configuration comes with an 80GB hard drive, 2GB of main memory, and a 1.6GHz Core 2 Duo. Options include a 64GB solid-state drive and a faster 1.8GHz processor.Intel developed a Core 2 Duo chip package for Apple that is 60 percent smaller than the standard version, according to Jobs. &quot;It&#39;s the width of a dime and as thick as a nickel, with 400 million transistors,&quot; said Intel CEO Paul Otellini, who joined Jobs onstage.Apple will sell an optional portable optical drive for $99, Jobs said. He promised a battery life of 5 hours while surfing the Web and with Wi-Fi enabled.Many had expected Apple to announce an ultraportable notebook, which would have filled a gap in Apple&#39;s notebook product line, noted Robbie Laughlin, an assistant retail manager with Apple reseller Carbon Computing in Toronto.&quot;They had a 12-inch PowerBook a few years ago, and I&#39;d like to see something small like that reintroduced,&quot; he said before Jobs began his speech.Still, Apple&#39;s computer business is riding high from the popularity of its iPods and iPhone, Laughlin said. &quot;They&#39;re still on an upswing. We&#39;ve seen a huge uptick in switchers the last six months, people who wouldn&#39;t normally walk into an Apple store.&quot;The other big focus of Jobs&#39; speech was movies, including a movie rental service for iTunes and a new version of Apple TV that allows renting and downloading movies directly to a TV without using a PC.Apple signed major film studios -- Warner Brothers, 20th Century Fox, Disney, Sony, Universal, and Paramount -- to sell movies through the store. Rentals are $3.99 for a new release and $2.99 for older films, or a dollar more for high-definition versions.The movie rentals are available in the United States from Tuesday, and later this year internationally, Jobs said. Apple pledged to have 1,000 films available by the end of February, and films will come to iTunes 30 days after their DVD release, he said. Users will have 30 days to watch a film after renting it, and 24 hours to finish watching it after they have started.Apple TV wasn&#39;t more successful because it was sold as &quot;an accessory for your computer,&quot; Jobs said. &quot;That&#39;s not what people wanted. ... So we&#39;re back with Apple TV 2. It still syncs with your computer [if you want it to], but no computer is required.&quot;Apple TV also received a price cut to $229 from $299. The new version will be available in two weeks, Jobs said, and existing customers will be able to update to the new software.He didn&#39;t show a 3G iPhone as some had expected, but he did announce software updates available from Tuesday, including the ability to map an iPhone user&#39;s location with Wi-Fi hotspots and cellular towers. The iPhone update also lets people send a text message to multiple users.The iPhone shipped 200 days ago and 4 million have been sold since, Jobs said. The software developer kit for the iPhone will ship in February, he said.Jobs also introduced a wireless backup product called Time Capsule, a companion to the&#160;Leopard operating system&#39;s Time Machine, which constantly backs up work to a desktop hard drive. Time Capsule will ship in February and is basically an Airport Extreme base station plus a hard drive, Jobs said, &quot;so you can back up your notebook wirelessly.&quot;Time Capsule will come in two models, with a 500GB offering for $299 and a 1TB version for $499.
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Blog: AMD announces price cuts for its desktop processors
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Apple is to cut the price it charges in the UK for music downloads from iTunes within six months.
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Apple's svelte MacBook Air is the first shot in a battle with Sony for dominance of the home computing market.
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MacCentral - Apple Computer&#8217;s stock price continues to set post-Power Macintosh G4 Cube records, most recently last week with a closing price of &#36;68.44 per share on Monday, November 29. That&#8217;s the company&#8217;s sixth-highest closing price of all time; the watermark remains &#36;72.10 per share on March 22, 2000.
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Science & environment: Â· Apple announces UK sale date for Â£269 gadgetÂ· Rural customers face network problems
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Robert Weston reports for AP, &#147;The recently released Mac Pro maintains the Apple shine in design, usability and software but also does something unexpected: It turns the old Mac versus Windows PC price equation on its head.&#148;
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Our editor compares the prices of similarly configured Macs and PCs. What he finds out may surprise you.
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Intel has slashed prices by up to 35 percent on some of its  Pentium 4 and Itanium processors, bringing down the costs of some desktop and notebook computers by as much as &#36;200.
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The rumour mill was right: the world's thinnest notebook Macworld Expo For once the rumour mills were right. "There's something in the air," said Steve Jobs. And then he hit us with the MacBook Air. Itâs silver (aluminium), has black keys, is super super thin, and Steve can held it easily with his fingertips.â¦
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The oohs and aahs from Tuesday's unveiling of Apple's new MacBook Air have died down -- mostly. Now it's time to take a closer look at just what Steve Jobs pulled out of that envelope at the Macworld Expo.
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Apple added two new products to its line both at $499. This sets the stage for the price cuts later this year.
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Anyway, planning to cash in on all the wonderful PR generated by iPod, Apple says starting at $1,000, its iBook features built-in AirPort Extreme, 1.33 GHz PowerPC G4 processors and SuperDrive for burning DVDs, as well as iLife â04 suite &quot;for managing