Sony cuts price of PlayStation 3
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Sony is to cut the Japanese launch price of its forthcoming PlayStation 3 console by 20%, the firm says.
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Sony confirmed the speculation Thursday, officially announcing a 40GB PS3 model for the United States, which will be available for $399 USD on November 2. In addition, the company made a surprise price drop on its 80GB model, which will now run $499 USD.
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Sony's U.S. video-game unit is cutting jobs to become more competitive, the company said Thursday, as the PlayStation 3 machine struggles against rival offerings from Microsoft and Nintendo.
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Sony Corp sold 1.2 million PlayStation 3 video game consoles in North America over the holiday season, the company said on Sunday.
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The PlayStation 3 going on sale in Europe next month will play only some of the games for its predecessor video game machine &#151; a move designed to cut costs and speed up production.
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'Within 12 months' Sony has yet to launch the PlayStation 3 in Europe but already one analyst is forecasting a first-year price cut which will see at least â¬150 knocked off the â¬599 launch price.â¦
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NPD Group's July numbers for game console sales have arrived, and the news is good for Sony and Nintendo. The struggling PlayStation 3 saw a 60 percent sales boost thanks to a $100 price cut on the 60GB model that is being phased out. But Nintendo still held the sales lead with its Wii.
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Sony Corp. (6758.T) plans to  phase out the cut-priced $499 model of its PlayStation 3 video  game machine, leaving only a higher capacity $599 model for  sale in the United States, the company said on Monday.
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Microsoft cuts the Japanese price of the Xbox console by 13% to compete with the Wii and PlayStation 3.
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Sony Corp. has slashed the planned price of its delay-ridden PlayStation 3 by one-fifth in Japan, preparing for a sharp dogfight against cheaper games consoles from rivals Microsoft and Nintendo.
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Sony Corp. (6758.T) on Friday cut  the price of its new game machine PlayStation 3 by 20 percent  in Japan, in a surprise move that will attract more customers  but likely widen losses in its game division.
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Sony Corp. (6758.T) plans to phase out the cut-priced $499 model of its PlayStation 3 video game machine, leaving only a higher capacity $599 model for sale in the United States, the company said on Monday.
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Sony dropped the price on its PlayStation 3 in July - from $599 to $499 for its 60-gigabyte model - and got a bump in sales, but Nintendo&#39;s Wii continued to dominate by posting its largest monthly sales figure of 2007.
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Also: Sony shows PSP add-ons, lowers PS3 pricing. Read these stories and more from around the Web on News.com Extra.
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Sony Corp.  said on Friday it will eliminate a key microchip from the European version of its PlayStation 3 (PS3) game console, reducing production costs as well as its compatibility with PS2 games.
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Although Sony is blaming its faltering profits partly on PlayStation 3 price cuts in Japan, a senior executive said Wednesday that further slashing prices may be in store for the just-launched video game machine.
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Sony Corp. said on Friday it will  eliminate a key microchip from the European version of its  PlayStation 3 (PS3) game console, reducing production costs as  well as its compatibility with PS2 games.