Blog Marketing Takes Commitment
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At Search Engine Strategies Chicago last week, top bloggers informed marketers that they'll need to leave their comfort zones to succeed in the social ecosystem.
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Yahoo Builds the Yahoo Search Blog  When I logged on this morning and checked my daily referral stats I noticed a multiple number of referring links from a domain that was not familiar - YSearchBlog.com. Not only one referral or a handful, but multiple multiple referrals.. my first thought - WOW, ...
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The decision by a blog-advertising network to deploy its writers to produce marketing copy for Microsoft and Cisco may have set back the efforts of professional bloggers to gain credibility.
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If you look at the font of all wisdom - no, I don't mean Wikipedia, but Amazon - you will find stacks of books with titles like The Corporate Blogging Book, Blogging for Business, Blog Marketing and the rest.&nbsp; Whatever the title, the basic message is the same: if you're in business, you've got to be blogging.&nbsp; Because if you aren't, you're not "having the conversation" with your customers, which means, in turn, that you're not getting your message out or valuable comments back.  In many ways, an open source project is just like a business.&nbsp;
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The 2004 presidential campaign has marked the coming of age for Internet 'blog' journals as a cutting edge political tool for raising cash and revving up political support.
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By Patricia Kitchen, Newsday, Melville, N.Y.  Feb. 18--Just as employers are figuring out the role of blogs, their value and downside, along come wikis.
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Tycho:  Months after it was necessary, Sony has thrown their blogging hat into the ring...  of blogging.  I've heard people compare it to Larry Hryb/Major Nelson's blog, but with a rotating "crew" of bloggers - like a public relations version of the Wu Tang Clan - it's more like Microsoft's Gamerscore blog.  Which, coincidentally, I never read because it is run by a rotating "crew" of bloggers, like a public relations version of the etcetera etcetera.  The mental image is that of a corporate hydra, the brand seared and scabbed upon its breast.
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Do you suffer from no-links angst too? Aaron Pratt of SEO Buzz Box writes about &#8220;circular linking patterns&#8221; and how A-list bloggers form their own &#8216;link cliques&#8216; and eschew their own advice of linking out to quality content for the sake of some friendly backscratching. He&#8217;s talking about the &#8216;elite&#8217; SEO bloggers and I think it would [...]
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Microsoft&#39;s entry into the blogging realm with MSN Spaces will cause an exponential growth in popularity for the Web-based communications technology.
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There are two options for publishing on the Internet in a managed way: Blogs or expensive content management products that are complicated to implement. Squarespace is the middle ground. -The Washington Post
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Consumer advocacy takes on renewed power as it moves into a new form, the blog.
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Advertising agencies and communications professionals are using blogs to create discussion about ideas within their industries.
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One important topic for blog owners is how to increase traffic, which is easier than it seems, once you know how. In this article, you'll learn about 7 effective methods. By Terry Detty. 1105
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Daily Blog Tips has put together a list of 30 traffic generation ideas as compiled from 30 different bloggers.  Of course, you don&#8217;t actually have to be a blogger to take advantage of some of these ideas, such as participating in the comments of other blogs which are read within your industry, article distribution and [...]
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In cyberspace, no one can hear you scream Blogging is a risky business which could interfere with your greasy climb up the company ladder, according to a not-so-revelatory study.â¦
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Technorati is making an attempt to organize the growing blogosphere with their new "Topics" feature.
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By Will Quah  OK, OK. So there's nothing that tantric about blogging (although if you look at some sites, you might disagree), but it makes a great title, and that is, primarily, what a lot of blogs are all about. But I'm getting ahead of myself.  Blogging is a modern day phenomenon.