Proximic signs ad deals with Yahoo Shopping, Shopping.com
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Content-delivery network delivers contextually relevant ads to blogs and publisher sites.
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After months of litigation, Proxim and Symbol Technologies have finally settled their legal spat. Proxim has agreed to pay $22.75 million, plus a 2 percent royalty on future sales of certain products.
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Yahoo Inc. continued its pursuit of online ad rivals with the  purchase of private online advertising firm BlueLithium Inc. for $300 million.
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Pronto, the IAC owned comparison shopping search service, is now powering the Shopping sections of Excite.com and iWon.com, both IAC (Ask.com&#8217;s parent company) properties.  iWon and Excite are not as major Internet properties as Ask.com, but they do receive respectable traffic and serve as excellent testing grounds for new Ask.com and IAC technology (in the same [...]
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Yahoo launched a sign-in service that allowed users of the search engine to create custom seals to thwart scammers out to trick them by imitating the search engine's pages.
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When AKQA built a brand Web site for a Visa Signature campaign that launched this month, its media plan included a first for the account: a search component. It will buy keywords related to the checklist of "signature" life moments on the site, like "take a steamboat ride down the Mississippi."
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A time for Actionality In the ongoing war for online ad dollars, Yahoo! has acquired Actionality, a German firm that specializes in mobile advertising.â¦
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B-to-B advertisers often pay high click costs to reach a very small and very specific group of potential buyers. More than anyone, they need to be sure the right people are clicking on their ads.
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Yahoo! Inc. (NASDAQ:YHOO) today launched its mobile display advertising  platform on the company's Yahoo! Mobile Web  service (m.yahoo.com) in 19 countries across Europe, Asia and the  Americas instantly enabling advertisers to reach consumers around the  globe on their mobile phones.
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Yahoo to purchase website geared towards creating online competitions.
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Yahoo Inc has struck a deal to  buy BlueLithium, the fifth-largest U.S. online ad network, for  $300 million in cash, in the latest move to consolidate the  fast-growing behavioral ad targeting market.
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SEARCH outfit Yahoo! has splashed out on an email software company that develops software technology that allows users to quickly search through mails and attachments.
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Yahoo Inc. said on Sunday it has signed up top corporate advertisers to use its advertising system to run brand ads on mobile phones in 18 countries, marking a major diversification beyond computers.
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Verizon SuperPages.com said Friday it has teamed up with eBay and Shopping.com for the rollout of new shopping tools on its online Yellow Pages site.
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Buying, selling, jumping, and dumping -- it's been a busy week in technology. And like the news, this quiz has Yahoo all over it. Can you acquire a perfect score? It's harder than it looks. Award yourself 10 points for each correct answer (sorry, no partials this time). Ready? Then get cracking.1. It turns out Yahoo isn't emotionally unavailable, it's just playing hard to get. What did Yahoo hint would help Microsoft close the deal?a. A seat on the Microsoft board for Jerry Yang b. $40 a share c. Retaining Yahoo brands (don't forget the exclamation point!) d. A restraining order keeping Steve Ballmer 800 miles from SunnyvaleTake the InfoWorld news quiz
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Web search services provider Local.com said it  renewed a multi-year contract with Internet media company Yahoo  Inc, which will continue to deliver its sponsored search  results to Local.com.
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Google could help keep Yahoo away from Microsoft if it took over selling search ads for Yahoo in return for a very large check. That money could help finance all sorts of possible deals.