CRM meets business intelligence
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Effective CRM means improved sales, support, and marketing efficiency. With more real-time channels streaming into the enterprise than ever before, unifying the customer view has become imperative to successful relationship management, both before and after the sale closes. Hosted CRM in particular, with its fast implementation and reduced demand for technical expertise, provides a pathway to realizing faster ROI and the opportunity to compete for big prizes on limited resources.
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The leading vendors in the data warehousing market are running scared of new entrants to the market that are offering data warehouse appliances (i.e. pre-integrated hardware, software, storage combinations) that can offer greatly superior performance at a significantly lower price.  In this white paper we will dispel the 'fog of war' that currently pervades the data warehousing landscape, dismissing those question marks that are irrelevant and gratuitous, but highlighting any genuine issues that need to be addressed.
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InfoWorld - Taking a page from major enterprise software providers like Oracle and SAP, Microsoft announced this week Business Ready Customer Care, an initiative that includes major enhancements to its maintenance and support program for Microsoft Dynamics, ERP and CRM, applications.
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The hosted CRM company's upcoming release will include a new framework for customizing online business software.
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SAP acquired Norwegian software company iLytix Systems earlier this month in a move aimed at introducing a new business intelligence (BI) tool to its small business product suite, Business One. The tool, XL Reporter, enables Business One users to export data to Microsoft's Excel program without having to reformat each report. It also allows them to create new financial and business reports or modify existing ones, schedule reports for automatic delivery, and create "what if" scenarios quickly with new point-and-click and drag-and-drop features.
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InfoWorld - EnterpriseWizard this week is releasing the 2.0 version of its CRM application, a product built on top of its SaaSWizard Web application development platform and designed to be easily customizable.
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Although marketing automation has been around as long as CRM has, in the past few years suite makers have focused more attention on refining SFA, customer service and self-service functions.
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InfoWorld - SAP continued to ramp up its on-demand CRM offering this week, announcing that it will now include service-level capabilities, the third key component of CRM solutions.
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TechWeb - Availability of Entellium's code could speed development of industry-specific CRM products.
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Small and mid-sized businesses (SMBs) still view cost-cutting as their primary reason for making enterprise software purchases. But customer acquisition and retention ranks second, and for that reason they will spend more on CRM functionality than any other enterprise software area this year, according to data gathered by Aberdeen Research.
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Microsoft has rolled out an update to its customer relationship management (CRM) suite in eight of 25 languages that the software will eventually support.
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New hosted CRM package offers customizable platform services, highlighting company's attempt to compete with SAP, Oracle, Microsoft.
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TechWeb - Rather than bridging gaps between business units and creating a single customer view, CRM has too often created yet another silo with incomplete information. Customer experience management ensures that customer information is consistent across channels and that next steps are guided by segment- or even customer-specific strategies. Here&#39;s how to move toward a more holistic approach.
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InfoWorld reviewer says Version 10 a good fit for smaller businesses looking for a strong CRM app, and especially those in need of integrated financial and inventory management.
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Capitalizing on the current trend within the enterprise to reduce the number of applications to support, Siebel Systems on Monday unveiled a package of business analytics solutions that can be deployed by IT as both extensions to current CRM applications or as stand-alone programs.
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As important as a physical supply chain Readers may recall that I wrote last year about Silver Creek SystemsÂ®. At that time I extolled its capabilities for product data quality (matching, cleansing and classification) through the use of semantically-based content profiling and attribute identification. This is particularly relevant when information comes into the organization in unstructured formats as most conventional data quality tools have historically been limited to support for structured information.â¦
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Although business intelligence software can yield major benefits for companies, a variety of challenges can arise during implementations, said users at the Business Intelligence Perspectives conference.