Trying to break an old advertising habit
601257
Judging by the advertisements she sees, Boston retiree Joan Smith can only assume she's on death's door.
44982
iGuess it was the advertisement for the $89 iLamp that sent me over the edge. "Turn the knob once to use the desk lamp," the promotional copy read. "Twice to hear tunes from your iPod or MP3 player through hi-fidelity speakers; three times to do both at once."
479635
A new initiative seeks to improve old products.
294570
Resist those impulses to lose money, and take advantage of stocks on the bargain rack.
584145
IBM is the latest advertiser to illustrate the ongoing shift from traditional advertising to other marketing approaches as the company moves money to fund its foray into the making of short films.
92706
Procter & Gamble is looking to push the advertising envelope with new viral campaigns online.
635220
30 What is it? THE annoying advertising messages plastered across web pages. At least online companies have largely scrapped 'pop-up' ads in favour of more sophisticated messages these days.  How important is it? HUGELY.
691015
Some habits aren't meant to be broken.
72486
Most internet users try to ignore banner ads, but web designer Tari Akpodiete can't stop collecting them. She's put her collection of 15,000 ad samples online for all who care to look. By Daniel Terdiman.
743655
Can two new ad campaigns save the struggling apparel chain?
209863
While marketers have always found a way to get themselves in front of a largely captive audience, advertising on streaming videos is presenting some particular challenges.
9265
Big media brands latch onto mobile advertising while cell phone operators are more cautious. Is tension between the two inevitable?
61907
Time is running out for advertisers who are a lighter shade of green, as eco-cliches fall out of fashion.
224901
B-to-B advertisers often pay high click costs to reach a very small and very specific group of potential buyers. More than anyone, they need to be sure the right people are clicking on their ads.
460270
Your cell phone may be one of the last  spots around that's relatively free of advertising -- but not  for long. Media and advertising companies have found a way of  latching on to people's handsets by beaming ads to them via  Bluetooth, the same technology used in some hands-free  headsets.
681660
Behavioral Targeting and Contextual Advertising  Is online advertising undergoing a "rebirth"? Some might argue it is, first spurred on by paid search advertising then by contextual and adware placements. Now there is another "new" game in town, if the buzz-o-meter is any indication. While not altogether new, behavioral advertising is getting ...
171581
Resist those impulses to lose money and take advantage of stocks on sale.