Infotec To Expand With AOL Affiliate Ad Giants Advertising.Com
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On the heels of the recent announcement of Infotec's  new advertising-based revenue focus for 2007, another major deal was  released by CEO Arthur Griffiths today.
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AOL will reorganize its business  divisions to simplify its structure as it focuses on boosting  Internet advertising sales globally, according to a memorandum  sent to employees on Wednesday.
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Google Inc expanded its widely  used AdSense online advertising service on Monday to allow  affiliated Web site publishers to target ads at Internet users  on cellphones as well as computers.
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The online giant smartens up its display ads.
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New interactive ad format would give advertisers new ways to reach users online.
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Time Warner Inc.  Chief Executive Richard Parsons said on Tuesday it was eyeing more Internet deals next year focusing on advertising technology, to bolster the transformation of its AOL Internet division.
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AOL, which is trying to grow its online advertising business worldwide, has localized its video search site for eight countries and added two languages for its India portal, the company said Wednesday.AOL has extended the local versions of its Truveo video search site to France, Germany, India, Japan, Korea, Spain, Taiwan, and the U.K. Within two months, versions will be launched for Australia, Brazil, Italy, Mexico, The Netherlands, Russia, and Turkey, the company said.Truveo came under AOL&#39;s wing&#160;in early 2006, and the company has sought grow the site as its traffic figures have risen with increased demand for online video.Unlike Google&#39;s YouTube, Truveo doesn&#39;t store content but instead indexes it from sources around the Internet. Truveo can pull some videos into a window embedded in its Web site, or direct users to where the video is hosted. Truveo also groups videos by category, and AOL has created some localized popular categories, such as cricket-related clips for India.AOL&#39;s main site for India is in English, but the company said it has added new content channels in Tamil and Hindi that cover news, astrology and movies. AOL said more than half of Indians who are active online users -- about 30 million people -- prefer reading in their own native language.AOL, which is owned by Time Warner, is trying to change the focus of its from providing Internet access to helping people find and view content. The company had seen a sharp drop in subscription revenue, which still counts for the majority of its profits.Earlier this month,&#160;AOL said it would cut 2,000 jobs worldwide, or about 20 percent of its workforce, while&#160;building up its online advertising business. It recently acquired three online ad firms and started Platform A, a new subsidiary in charge of selling online ads across its Web properties.&#160;
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Time Warner's AOL has acquired San Diego-based flash startup widget producer Goowy for an undisclosed sum. Widgetized versions of AOL properties could be the next step for the dinosaur ISP.
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AOL partner offers new version of Central kit that connects to online giant's instant messenger.
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Online software pioneer Salesforce.com Inc. will help Internet search leader Google Inc. sell ads as part of a partnership that falls short of Wall Street's anticipation since word of the alliance leaked last month.
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Time Warner Inc.  Chief  Executive Richard Parsons said on Tuesday it was eyeing more  Internet deals next year focusing on advertising technology, to  bolster the transformation of its AOL Internet division.
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AOL is rumored to be close to a deal with Third Screen Media, a mobile advertising startup, The Wall Street Journal reports. The company had previously been in talks with Microsoft over a possible deal.
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World&#39;s largest ad group&#39;s earnings grow on higher global ad spending, new high-profile accounts. NEW YORK  - Omnicom Group reported a higher quarterly profit Tuesday as the world&#39;s largest advertising
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AOL stepped up its transformation from Internet access provider into an ad-driven business Monday as it announced plans to move its corporate headquarters and consolidate its advertising operations.
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AOL have signed a deal with Internet security company RSA Security Inc. to launch its new AOL PassCode, designed to add an additional layer of protection to member accounts.
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America Online blocked popup ads and intensified its fight against junk e-mail last year. Starting today, the largest online service is carrying its campaign against online plagues even further.
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AOL, a unit of Time Warner Inc , said on Monday it will move its corporate headquarters to New York City from Dulles, Virginia, amid a realignment of its advertising business.