Strategists adjust campaign spending
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Republican and Democratic party strategists are rethinking their spending, shoving money for television advertising into states where their candidates need a boost and shaving it from contests that appear safe or hopeless.
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A brief history of the Presidential Election Campaign Fund:
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President Bush's campaign spent &#36;45.8 million in July, the bulk of it on advertising, but he still had about &#36;32.5 million left to spend before he accepts his party's nomination next month, according to a filing released on Friday.
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Facts and figures on spending in the presidential race:
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Los Angeles Times - WASHINGTON &#8212; As the nation's trial lawyers again funneled tens of millions of dollars to Democrats and their causes in the last election, Republicans were crafting a strategy to choke off that money for future campaigns.
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Given the frantic pace at which presidential and congressional campaigning has taken off in the earliest weeks of the 2007-08 cycle, it comes as no surprise that Democratic strategists are front-loading their  program as well.
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Some experts say American policymakers are confusing tactical adjustments with a strategy.
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Non-party groups spending millions of dollars in unlimited donations on ads and get-out-the-vote drives in this year's presidential race will face some new ground rules starting with the 2006 election.
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Campaigns are reconsidering strategies as they gird for the prospect of a 20-state national primary day on Feb. 5.
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Bloomberg - June 7 (Bloomberg) -- Democratic presidential candidate Barack Obama emphasizes in a new appeal for donations that ``our movement is changing the way campaigns are funded.&#39;&#39; Not that much, it seems.
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LONDON (CBS.MW) - Advertising spending on the US election this year is expected around $1.5 billion, ahead of WPP Group&#39;s initial projection at around $1 billion, the financial director of the London-based group confirmed Friday.
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CHICAGO, Feb. 15  /PRNewswire-USNewswire/ -- In the last two years, more than $29 million has flowed into campaign funds controlled by Chicago city officials and their challengers, and now it's easy for voters to identify the big contributors and see where the money is going.
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A close U.S. presidential race is providing a selective boon in political advertising for media companies, as candidates hone their strategies by state and even city, media buyers and analysts said on Wednesday.
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Senator Barack Obamaâs campaign has employed novel tactics, like counting sales of $4.50 key chains as contributions, to pump up numbers and cultivate support.
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U.S. News & World Report - Spending on advertising in the 2008 presidential election will surpass $800 million, according to an overview released this morning by the campaign media analysis group of New York-based TNS Media Intelligence.
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Previewing its fall strategy, John Kerry's presidential campaign will buy &#36;45 million worth of commercial time in 20 states through Election Day, including spots on cable television and advertising geared toward minorities.
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Congressional candidates spent a record &#36;911.8 million in last year's races, and several 2006 contests are already showing signs they will carry big price tags.