The Mobile Search Battle
604819
Here&#8217;s a nice overview piece &#8212; together with the requisite &#8220;who will win?&#8221; dramatic elements &#8212; from BusinessWeek, covering mobile search:  The emergence of Internet-connected mobile phones, or what&#8217;s known as the Mobile Web, is turning the wireless search business into a horse race&#8212;one that&#8217;s too close to call. Unlike its dominant role in search [...]
171387
It joins the battle for mobile users with Google.
209459
Desperately seeking revenue A consortium of network operators are banding together to back their own mobile internet search, according to The Telegraph.â¦
756395
For years, the competition in the search business has focused on finding things on the Web quickly and accurately. And Google has been widely perceived as the winner.
337131
ESPOO, Finland, February 8  /PRNewswire-FirstCall/ -- Nokia  today announced that its Mobile Search application is now able to search for content stored on your device, ranging from emails, text messages and calendar entries to videos and music files.
210855
Leading search companies Google and Yahoo didn&#39;t appear to have a presence at the CTIA Wireless I.T. &amp; Entertainment conference in San Francisco this week, but their startup competitors and smaller rival AOL were all angling for influence over mobile search.While&#160;Google&#160;and&#160;Yahoo&#160;have been pursuing what is perceived to be a large opportunity in mobile search and advertising, they&#39;ve met resistance from mobile operators in the U.S.&quot;Some are concerned about Google and Yahoo being stronger competitors, that [the operators] will become in effect the dumb pipe that the ISPs became,&quot; said Greg Sterling, an analyst following mobile search as part of a joint venture between Sterling Market Research and Opus Research. &quot;I think that&#39;s a valid fear.&quot;That creates an opportunity for companies such as JumpTap and Medio, which offer technologies to operators to present self-branded search tools for their mobile users.Operators tell JumpTap that they don&#39;t want Google and other online search brands to siphon away search traffic, and with it, the opportunity to earn revenue from advertising, said Adam Soroca, vice president and general manager of search services for JumpTap.But operators and startups face a steep challenge: Any mobile user can simply type the URL for their preferred search provider into a browser on a mobile phone. Users will do that if they think that the search from the online giants is better and if they want to access connected services such as mail and calendars, Sterling said.If the carriers manage to offer a better search experience, and one that may be easier to use because it is placed predominantly on the phone home screen, which the operator controls, then people may use it. &quot;But if their experience is lackluster or sub par or comparable, then they&#39;re at a disadvantage, because the brand strength and other tie-ins [from Google or Yahoo] are greater,&quot; he said.JumpTap said its technology is superior to other mobile search offerings because it uses proprietary algorithms that are mobile-specific. In addition, JumpTap knows the search history and location of users, so it can display more relevant results and advertising, Soroca said.In addition to the startups, competitors of Google and Yahoo in PC-based online search are working hard to prevent the search giants from dominating the mobile Internet. Microsoft is pursuing a foothold in mobile search and has an advantage through its Windows Mobile operating system. Phones running the OS feature a link to Microsoft&#39;s Live Search on the start page.Also, AOL made a handful of announcements at the CTIA conference about new mobile services. It even had a booth, which included a small poster for JumpTap in the area of the stand promoting a new AOL mobile search offering. JumpTap said it could not discuss any relationship with AOL. AOL could not be reached for comment.It&#39;s ironic that JumpTap may be fueling AOL, which ranks low among PC-based search offerings but has a strong brand. &quot;The scenario that operators are concerned about, [JumpTap is] enabling&quot; with AOL, Sterling noted. But from JumpTap&#39;s perspective, AOL looks like one more customer, he said.
87110
Google is one of several nontraditional communications companies planning to bid on 700MHz wireless spectrum. But at this point it's really anyone's game.
140304
The launch of Microsoft&#39;s test version throws down a gauntlet to Google. With Yahoo! and Ask Jeeves gearing up, too, a battle is brewing.
724750
Maybe it's due to how easy Apple has made it to search the web via Safari on the device, but the number of search queries on the iPhone are shocking Google.
429406
One of the major issues plaguing search engines right now is the growing list of web documents available online. While no exact numbers are available, there are billions of search results to sort through. But, they can&#8217;t all be relevant both on material content and time &#8212; can they?  Of course they&#8217;re not, and Google [...]
177734
While many industry and internet specialists agree that a genuine convergence between technology and content for mobile has been achieved, many questions still remain on what exactly are the opportunities for local merchants and search marketers. Is now the time for search marketers to enter mobile and bring their clients with them?
318955
What will tomorrow's mobile devices look like? asks Bill Thompson
167412
Google is experimenting with a new search service for mobile devices based on text messaging, also known as "short messaging service" (SMS), as the company reaches out to the wireless world.
389742
The fumbling of Googleâs largest challengers has not dampened the enthusiasm of entrepreneurs and venture capitalists for entering the search game.
60953
Browsing the Web on your cellphone can seem so hard most people don't even try. But why should that be?
572320
WirelessWallet begins consumer trials of mobile search and payment via cell phones.
567894
Google has launched a beta test version of a text service that allows people to use mobile phones to search the Web via text messages.