Study: &#36;100M Spent on TV Ads in Ohio Race
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The battle for Ohio in last year's presidential campaign came with a huge price tag: &#36;100 million for television advertising alone, according to a new study.
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Spending by contestants and supporters in the U.S. elections this year will be nearly &#36;4 billion, the highest ever, a study released on Thursday said.
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Congressional candidates spent a record &#36;911.8 million in last year's races, and several 2006 contests are already showing signs they will carry big price tags.
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Politics is a big-money business: In the current presidential election, President Bush and Sen. John Kerry have raised a combined total of nearly half a billion dollars, according to filings with the Federal Elections Commission.
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By Joe Blundo, The Columbus Dispatch, Ohio  Sep. 17--Today I examine a burning question in the Ohio race for governor: Has the campaign so far been real or just an elaborate parody? Arguments can be made for both, but I see strong evidence for parody.
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The Republican committee working to retain GOP control of the House has $36 million in the bank going into the final stretch of the congressional campaign.
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Making use of the rule that allows party committees to make independent expenditures*, the National Republican Congressional Committee reported several payments over $100,000 on Friday, including a payment of $118,882 for "media placement" in opposition to Brad Ellsworth's campaign in Indiana's 8th District, a payment of $102,996 for "issue ad placement" in opposition to Ron Klein in Florida's 22nd District, a payment of $132,136 for "issue ad placement" in opposition to Phil Kellam in Virginia's 2nd, a payment of $131,976 for "issue ad placement" in opposition to Friends of Baron Hill in Indiana's 9th, and a payment of $111,751 for "issue ad placement" in opposition to Leonard L. Boswell in Iowa's 3rd.
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Details of new television ad from Democratic presidential candidate John Kerry, that began airing Wednesday.
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House and Senate candidates have spent at least &#36;487 million this election cycle, &#36;130 million more than congressional candidates had poured in by this point in the 2002 races.
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LONDON (CBS.MW) - Advertising spending on the US election this year is expected around $1.5 billion, ahead of WPP Group&#39;s initial projection at around $1 billion, the financial director of the London-based group confirmed Friday.
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Television advertising by President Bush and Sen. John Kerry and their political parties is focused on 14 states, reflecting a shrunken battleground in the final month of the presidential campaign.
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Viewers who felt like someone was telling them to vote for or against George W. Bush or John Kerry every time they turned on the TV last year weren't far off: Political parties and others spent nearly &#36;178 million more on such ads in 2004 than they did in the 2000 election.
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CAMPAIGN SPENDING in the 2004 presidential race has already cracked the $1 billion mark, almost twice the amount at this time four years ago.
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Facts and figures on political action committee spending in the presidential race since Labor Day:
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At $100, this was one U.S. campaign spending limit waiting to be violated.
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U.S. Internet advertising surged 38  percent to a record &#36;3.9 billion in the first quarter as  marketers moved additional dollars to the Web, according to  data released on Tuesday.
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Details of a television ad released Thursday by John Kerry's campaign: