Nintendo President Plays Down Sony Handset
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The president of Japanese game maker Nintendo Co. shrugged off the threat from rival Sony&#39;s entry into the handheld video game business Thursday, saying his company is targeting a different market of novice players.
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The end of an era has arrived at Sony as the father of the PlayStation, Ken Kutaragi, stepped down on Tuesday.
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Nintendo is now the second largest manufacturer of consumer electronics.
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Blog: Put down the Wii, gentlemen. This is a board meeting.
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REDMOND, Washington  - Nintendo Co Ltd ,  already struggling with shortages of its Wii video game  console, is also seeing signs of higher-than-expected demand  for its DS handheld device, a top executive said on Monday.
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Nintendo executives say playing the same old games is getting stale, so they&#39;ve created this system to bring new life to games.
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Nintendo has played down the threat from Sony, saying that Nintendo&#39;s strength lies in software and the ability to make games that are easy and fun.
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Sony Corp.&#39;s (6758.T) game unit said on  Thursday it planned to cut jobs in the United States and was  eyeing restructuring steps in Japan as it struggles to keep up  with industry rival Nintendo Co. Ltd. (7974.OS).
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October 07, 2004 - Nintendo began its NDS press conference in Japan yesterday with a lengthy statement from company head Satoru Iwata.
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Let the games begin. Not the Olympics again, but the all-out battle between video game giants Sony Corp. and Nintendo Co. Ltd. The two Japanese companies are rolling out new gaming consoles, but Nintendo has beaten Sony to the punch by announcing an earlier launch date for its new hand-held game player.
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Gabe: This is a heads up for all our Omeganauts. I had originally told you all that the first round of the Omegathon would be Pac-Man. That game has actually been replaced with Jenga. Not the new Wii version of Jenga but actual wood blocks on a table Jenga. Sorry for the mix up.-Gabe out
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NEW YORK (CNN/Money ) - In recent weeks, analysts and pundits have filled the air with speculation that Sony would be forced to delay its entry in the handheld gaming market.
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The recent management changes in Sony Corp.'s video game division were needed to ensure the success of the new PlayStation 3 console, Sony President Ryoji Chubachi told a newspaper Friday.
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Sony Corp. has no plans to cut the price  of its PlayStation3 (PS3) at present to pep up demand and  counter surging sales of Nintendo&#39;s rival game console Wii,  Sony&#39;s president said on Friday.
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A new video-game publisher wants to put creative power back in the hands of the little guy. Plus: Halo 3 button lets you mute whiney players. In Game|Life.
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After a shaky PlayStation 3 launch, president of U.S. operations Kaz Hirai moves to Tokyo to replace Ken Kutaragi. Jack Tretton steps into the top U.S. post. In Game|Life.
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The Guardian's Bobbie Johnson reports from Las Vegas as the Microsoft chairman, Bill Gates, delivers his last Consumer Electronics Show address before he steps down later this year