Sony does u-turn for MP3 support
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Consumer electronics giant Sony Corporation has reversed its policy and now says that it will support the popular MP3 file format for some of its portable music players.
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In a major strategic reversal, Sony Corp. said Wednesday it plans to add support for MP3 music files to some of its portable music players.
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LONDON Sony essentially created the market for portable music devices with its Walkman, but it missed a beat in the digital music revolution as Apple&#39;s iPod grabbed the spotlight.
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Sony Corp 6758.T launched its first  MP3-compatible flash memory digital music players under the  Walkman name on Monday in the latest bid to reclaim the lead in  a market it has lost to Apple Computer's iPod.
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Someone at Sony has wisened up and decided to add MP3 support to their new NW-HD3 player slated for release in December. &quot;Sony is broadening support for the MP3 file format in its portable music player range.
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Sony has unveiled a palm-sized digital audio player that combines the typical features of an MP3 player with robotic technologies to allow it to spin, flash lights and move forward and backward to the music.
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Sony has unveiled its latest attempt to capture a share of the iPod market. The new Network Walkman, snappily titled the NW-HD3, is the company&#39;s first to play MP3 files in addition to those in its own ATRAC format.
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Sony has launched two flash memory digital music players that carry the Walkman brand in Europe. The Walkman NW-E99 and NW-E95 take aim at rival Apple&#39;s iPod Minis.
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The player lets the listener choose MP3 or WMA music, ripped from CDs or downloaded from online music sites. The Zen Micro provides intuitive vertical scrolling to allow users to move through easy-to-use menus
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The electronics giant belatedly decides to support the popular digital music format on its hard-drive players. Watch out, Apple. Ah, remember the &#39;80s.
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Noise-suppressing headphones included Sony will next week launch its latest Flash-based digital audio player, if online retailers' listings of the as-yet-unannounced Walkman NWS700 series devices are anything to go by.â¦
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Walkman for the next generation Sony has launched a super-slim Walkman video MP3 player that's less than 1cm thick. The NW-A800 series features a 2in colour LCD screen and supports the widely-used MPEG 4 video format.â¦
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Sony on Wednesday bolstered its support for Apple's iPod by introducing a new boombox and clock radio that enable customers to plug their iPods directly into the devices. Once a fierce rival of Apple, Sony is now taking the position that the iPod is like a CD and has decided to embrace it.
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Sony's first digital audio players to support MP3 files have been released in Europe in a significant change in strategy.
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Microsoft plans to release an update to the firmware of its Zune music player in mid-March, remedying several issues including skipping. However, the update does not include any support for direct video downloading or podcasts just yet.
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Reg Review The world's first easily upgradeable MP3 device?
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Sony to support MP3 tunes to silence iPod fans Indian Express