Google AdSense Adds Small Square Ad Size
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Google AdSense Adds Small Square Ad Size Google AdSense has come out with a new sized ad unit, the 200 x 200 &#8220;Small Square.&#8221; The new Google AdSense ad size can run both text and image ads and may be large enough for some multimedia advertising. Jen Slegg comments that the new 200 x 200 Google AdSense [...]
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Google Inc. said on Tuesday it is  expanding its Print Ads program to allow online advertisers  nationwide to place print advertisements in 225 newspapers,  serving half of U.S. newspaper readers.
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Postini, a division of Google, has adjusted how it sells security services for antispam, antivirus and e-mail archiving to appeal to small and midsize companies.
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Google AdSense is giving publishers the option of assigning and labeling certain AdSense placements within their site as primary real estate for Google AdWords advertisers who wish to advertise within specific placements on specific publisher sites.  With Google Ad Placement, publishers create and serve custom channels which can be made to be visible to advertisers [...]
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On Thursday, Google started testing ads that also include video clips. It is looking at graphic ads and those with interactive maps as well.
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Google AdSense Expands with Web Search  When Google launched Adsense, millions of website owners scurried to sign up. By adding "AdWords Text Ads" to your website, you can make a nice little income with no work on your part. Once the code is placed on a page, Google scans it for ...
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Google Sues AdSense Publisher over Click Fraud  Google Inc. filed a lawsuit against one of its AdSense Online clients this week, claiming the company defrauded the search company by clicking on its own ads multiple times. The case, filed in Santa Clara County Court, also alleges that Houston, Texas-based Auctions Expert ...
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By Sara Kehaulani Goo, Washington Post Staff Writer  Last week, listeners in Boston and Sacramento heard a commercial for Floorone.com, a small Internet company that aired its first radio ad with the help of Google Inc.
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Google AdWords Content Changes Yield Results  Search Engine Lowdown's Andy Beal had a chance to speak with Google's Mike Mayzel regarding the changes Google made to their AdWords (or AdSense) contextual ad network over the past year. Here are some findings from the conversation.  Andy on AdWords:  In partnership with Atlas, Google looked ...
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To celebrate the second birthday of the Google Mini search appliance for small businesses, Google has upgraded the device with a number of new features to make it more flexible while remaining affordable at $1,995 for the base model.
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(InfoWorld) - GoogleÂ is testing a new advertising format that it hopes will make people spend more time looking at ads online, and even embed them in their own Web sites. Called Gadget ads, the service has already been in testing with a small handful of clients. On Wednesday Google announced that it was widening the tests considerably, which means more of the ads will start appearing on Web sites. The format allows companies to build ads that include audio, video, games, and live data feeds, and to spruce them up with the Flash and JavaScript programming languages. The ads wind up looking like small Web pages within a Web page, and people can save them to a blog or to their iGoogle home page. Google posted several examples of the Gadget ads on its Web site. An ad for a Nissan car lets people type a U.S. postal code in the advertisement to get a map showing traffic conditions where they live. Another for the Six Flags theme park includes a simple game and a link to "add to your Google home page." The ads give advertisers detailed metrics about who uses them, according to Google. The Six Flags ad delivered 94.5 million impressions to 17.1 million unique users, and was interacted with about 200,000 times, Google said. 0.3 percent of those exposed to the Gadget ads interacted with them, Google said. In comparison, direct mail generates a response rate of 2.18 percent, according to figures for 2006 from the Direct Marketing Association. The Gadget ads run onÂ Google's Adsense advertising networkÂ and are priced by number of clicks or number of impressions. Google didn't say when the testing period would end, but the it said Gadget ads will eventually be available in 20 languages and 100 countries. Microsoft and other companies also let advertisers put video and interactive features in Web sites, but Google claims that its ads offer more ways to keep people engaged. The ads can also appear on YouTube and sellers can include part of a checkout process in the advertisement.
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While Google makes pots of money selling advertising for other companies, it does very little advertising itself. Even without a bloated marketing budget, the brand is a household name.
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Hiding Google AdSense in iFrames I&#8217;m not sure if this is a surefire way to get a site booted from Google AdSense or not, but  Hari K Gottipati, a Software Engineer with Motorola Inc (according to his blog) has figured out a way to earn Google AdSense Page Impressions without displying the Google AdSense ads. [...]
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Google AdSense to Introduce Animated Banner Advertising  Google has announced a number of changes for their Adsense advertising program that has become the mainstay of many blogs [and websites]. In what could be considered somewhat contriversial, Google has announced as part of an expansion of its image ad program they will ...
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Tens of thousands of web publishers are too small to show up on industry-standard traffic reports, so they can't attract advertisers. But I/Pro, a small traffic-auditing firm, says it can change all that. Commentary by Adam L. Penenberg.
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Microsoft hopes to make up for smaller traffic levels on Live Search by offering more tools for advertisers in adCenter.
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Links to this week's topics from search engine forums across the web: Live From SES Sweden - AdSense verses Affiliate Programs - Google Is Now Indexing Pop-ups - Redirects, Frames And Cloaking - Do You Avoid Content Targeted Listings? - Image Ads On Google Adwords - The Right way to Count Links?