Halo 3 Arrives, Rewarding Gamers, and Microsoft
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Microsoft hopes that the new version of Halo, which is exclusive to the Xbox 360, will persuade more consumers to choose its game machine over others.
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Video game aficionados lined up before dawn on Monday for the midnight release of "Halo 3," the acclaimed alien shooter game that Microsoft Corp hopes will widen its lead over Sony Corp in the battle for industry dominance.
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In my own case, the event is the release of Halo 2 shortly after midnight this morning. It&#39;s the sequel to my favorite video game Halo: Combat Evolved, one of the best games ever made for
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Microsoft Corp  geared up on Monday for the midnight release of "Halo 3," the acclaimed alien shooter game that it hopes will widen its lead over Sony Corp  in the battle for industry dominance.
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Microsoft taps Peter Jackson to add some magic to the Halo franchise.
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Microsoft Corp  has  cemented its reputation among hardcore gamers with the launch  of alien shoot-out "Halo 3," but it is still struggling to  attract the mass market audience that has flocked to Nintendo  Co Ltd's  Wii console.
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Halo 3, one of the most heavily marketed games in history, goes on sale at midnight in the US.
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At Microsoft's Silicon Valley campus, hundreds of players lined up to play Halo 3 hours before it officially launches.
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The long awaiting video game, Halo 2, hit shelves this week with an expected take of $80 million in first day sales. The Xbox game by Bungie Studios (acquired by Microsoft due to the success of the first Halo
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Microsoft Corp  has  cemented its reputation among hardcore gamers with the launch  of alien shoot-out &quot;Halo 3,&quot; but it is still struggling to  attract the mass market audience that has flocked to Nintendo  Co Ltd&#39;s (7974.OS) Wii console.
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"Halo 3" is a lot of things: an exciting science fiction action adventure, a rich online first-person shooter and the end of a popular trilogy. But let's cut through the enormous hype: It's not the best video game ever.
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Where have all the gamers gone? Despite the sort of marketing hype usually extended only to film releases and console-style early opening hours, the Halo 3 UK launch was notable for the absence of gamers and large piles of unsold copies.â¦
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Millions of video-game enthusiasts will soon see if Master Chief can successfully defend Earth from an invasion of Covenant forces.
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NEW YORK/SEATTLE  - Microsoft Corp  began selling "Halo 3" on Tuesday, hoping the acclaimed alien shooter game will widen its lead over Sony Corp  in the battle for industry dominance.
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Microsoft Corp  geared up on  Monday to launch "Halo 3," the acclaimed science-fiction video  game that it hopes will widen its lead over rival Sony Corp   in the battle for industry dominance.
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Microsoft Corp's  "Halo 3" video game set an opening-day U.S. sales record of $170 million, outdoing any video game or movie debut and giving the company's money-losing entertainment unit a strong boost toward profitability.
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The CE and tech media is billing Halo 3 as the "PS3 killer." While that may not be too far from the truth, it may also be a bit premature. Either way, time is running out.