Big Losers, but Can Viewers Keep the Pace?
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Some find the contestantsâ drastic weigh loss on âThe Biggest Loser,â the NBC reality series, undermining for its viewers also trying to lose pounds.
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A big loser at this year's Emmy ceremony? The Emmys broadcast, which may have been the least-watched in history. Preliminary figures from Nielsen Media Research put the audience for Sunday's show, aired on Fox, at 13.1 million viewers. That's 3 million...
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NBCâs couples edition of âThe Biggest Loserâ got off to a solid start in the ratings on Tuesday as 10.4 million viewers tuned in from 8 to 10 p.m. for the showâs debut.
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Winning a reality show is just the beginning. The real test is sustaining the interest of fans.
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By Jonathan Storm, The Philadelphia Inquirer  Jun. 24--It's enough to make a critic -- or anybody else who makes less than $1 million a year -- cry.   Big-bucks TV programmers are proving themselves to be stupider than the average-Joe viewer.
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Wealth from the profitable show doesn't always trickle down to contestants.
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By Joe Walker, The Paducah Sun, Ky.  Feb. 18-- -- The gauntlet is down in the high-stakes battle for television watchers.
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If Roone Arledge invented the modern TV Olympics, Dick Ebersol has imploded it. Everyone wants to watch the Olympics, but they're just too unwatchable -- too much, too fragmented, too staged, too jingoistic, too hyped, too commercialized, too long, too everything. The Olympics no longer feel Olympian. They feel like a sweeps-week sports reality show.
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They are running for the hills but the end of the trail is Little Big Horn, where Custer made his last stand, and lost his life. Of course the Indians didn't do too well either. AP: "Girding for a potential threat from Apple Inc., online DVD rental service Netflix Inc. is lifting its limits on how long most subscribers can watch movies and television shows over high-speed Internet connections." Please oh Netflix strategy gods, get a copy of Marketing Warfare and read it. Netflix owns what used to be a great hill, for some it might still be one, the movies-by-mail hill. They obviously feel they need to be in the Internet movie business, and in that they have a huge head start that they aren't using. They are being too damned fair to their competitors.  Give the users the ability to grant other sites access to their movie ratings. Build Netflix into the social network of movies. You're already there, but you need to make every other social network connect up to Netflix. You need to be the hub for movie-watching on the net. You're lucky that so far that's what you are. But soon you will have to fight for that too, and then it will be too late to try to force your competitors to connect to your site. They will have data that you want. Then the nature of the negotiating will change. Right now you have the data. Use that power! Make the users everyone think of Netflix as the place on the Net for Flix.
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Sometimes media metrics and audiences have very different views of what works.
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Because of the absolute glut of media outlets now in existence, especially in the realm of sports, there is a tendency to get carried away (to put it mildly) by what is happening in the here-and-now.
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The BBC's schedules are becoming increasingly dominated by so-called "ratings chasers", say viewers.
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By JOE KIRBY, STAFF WRITER  Could we someday be grumbling, "Geez, all these Web sites and nothing to watch?" Could be. The Web's catalog of video and programming literally swells by the hour.
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This month, TV networks are pulling out all the stops to attract audiences. The larger the audiences, the more they can charge advertisers. So, it may be harder than usual to keep up with your favorite shows. Unless you go to the networks' Web sites.
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Glitzy cable news network vows to be patient as it hopes recent viewership gains continue. By Kevin D. Thompson. SECAUCUS, NJ -- When you first walk into MSNBC&#39;s massive 5,600-square-foot studios, you&#39;re not
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One yearâs winner can lose big in the next cycle.
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By LYNN ELBER, THE ASSOCIATED PRESS  Toss a water-cooler barb at a TV show, and the remark disappears as fast as a weekly paycheck. Post it on the Internet, and it might end up influencing what other viewers see.