TV, radio look for record ad money in election
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WASHINGTON/NEW YORK  - The presidential election is 14 months away and with as many as 17 candidates now running, U.S. television and radio broadcasters are elated at the prospect of billions more in advertising dollars.
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BOSTON -- When former Massachusetts governor Mitt Romney began airing television ads in a handful of states last winter, his opponents paid little notice. Early advertising in presidential campaigns -- particularly commercials broadcast almost 11 months before the first contests -- seemed a classic...
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Political advertising at Tribune Co.'s television stations is picking up somewhat as the November elections approach, although it is too soon to predict overall fourth-quarter ad trends, the company's broadcasting chief said on Thursday.
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LONDON (CBS.MW) - Advertising spending on the US election this year is expected around $1.5 billion, ahead of WPP Group&#39;s initial projection at around $1 billion, the financial director of the London-based group confirmed Friday.
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Details of a new television ad from Democratic presidential candidate John Kerry, to begin airing Wednesday:
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Betting fans have laid down a record multi-million wager on the US presidential election, which bookies say is looking harder to call as November 2 draws near.
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Last year some election watchers made a bold prediction that this presidential election would set a record: the first half billion dollar campaign in hard money alone.
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EYE ON THE ELECTION: Tens of thousands of poll monitors and challengers are expected to crowd precincts in battleground states Tuesday.
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The battle for Ohio in last year's presidential campaign came with a huge price tag: &#36;100 million for television advertising alone, according to a new study.
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Details of two new television ads from Democratic presidential candidate John Kerry to begin airing this weekend:
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House and Senate candidates have spent at least &#36;487 million this election cycle, &#36;130 million more than congressional candidates had poured in by this point in the 2002 races.
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More people may tune in to two or three 90-minute debates than will actually vote. By Usa Today. Washington - A presidential election that has lasted a year and more, cost a billion dollars and divided the
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Buoyed by cheering crowds and bolstered by more than $1.3 million a day in TV ads, Democrats Barack Obama and Hillary Rodham Clinton raced through the final hours of an unpredictable Super Tuesday campaign across 22 states. The Republican race turned negative on the eve of the busiest day in primary history.
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Viewers who felt like someone was telling them to vote for or against George W. Bush or John Kerry every time they turned on the TV last year weren't far off: Political parties and others spent nearly &#36;178 million more on such ads in 2004 than they did in the 2000 election.
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Turn on a television or radio in North Carolina and you might think that former President Bill Clinton is running for office.
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Details of a new television ad from Democratic presidential candidate John Kerry, to begin airing Monday:
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Details of a new television ad from Democratic presidential candidate John Kerry, to begin airing this week: