Generating Buzz With Link Baiting and Viral Campaigns
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What do you get when you come up with a great idea on the web, whether it be something resourceful, something useful, something funny, even something controversial? You come up with ingenious ways to generate buzz for your sites through link baiting and viral marketing campaigns.
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Presidential hopefuls starting to use blogs, social networking sites to advance their cause.
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Found in the search marketing forums: ROI Tracking Between Lead and Sale; Determining Commercial Intent; Yahoo Click Charges to be Based on Quality of Traffic; and more.
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Links to this week's topics from search engine forums across the web: The Great SEO Myths of our Time - Let's Test Hijacking A Google Listing - Internet Searches Getting Re-directed - Search Engines Offering SEO Services? - Shopping Search Arrives as an Important Vertical - Is Having A Yahoo Directory Listing A Hindrance? - Google Not Reporting All Backlinks
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Andy Hagans, the laziest man in SEO, has put together his Ultimate Guide to Link Baiting and Social Media Marketing which covers the art of link baiting, attracting natural links to your bait, the importance of timing, photos, titles and cleanliness and the differences between the social media outlets which can send all kinds of [...]
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Links to this week's topics from search engine forums across the web: Filthy Linking Rich - Google Releases Desktop Search - Exit Page Statistics Query - 'Industrial Strength White Hat' Cloaking Questions - Content for Adwords - RSS Feeds as a Search Engine Marketing Tool
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With the increasing interest among marketers in embedding brands in entertainment programming, a viral campaign is arriving that spoofs the concept â while at the same time playing up the product.
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One important topic for blog owners is how to increase traffic, which is easier than it seems, once you know how. In this article, you'll learn about 7 effective methods. By Terry Detty. 1105
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Links to this week's topics from search engine forums across the web: Click-Fraud Said to be 50% of Clicks - PPC &#91;Pay Per Click&#93; And Affiliate Marketing, Will It Last? - Press Releases for Link Development - New Adwords Traffic Estimator - AdWords: Is Broadmatch Really Bad? - Marketing Tactics with Shopping Search Engines - How To Optimize PDFs
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Also: Dating faux-pas: Stealing other people's profiles. See what people are saying on News.com Extra.
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A new advertising platform attracts a major radio network. What will the experiment tell us?
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Huge crowds in social networking sites draw money-minded malware authors.
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Explore the myriad of distribution points -- automated data crunchers, search engines, social networks and fellow bloggers -- a blogger's words take on their way to readers.
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Behavorial targeting, technologies for monitoring and interpreting online habits, are the newest gold mine for Web sites and their advertisers.
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Fast, intelligent, automatic spam detector using Paul Graham style Bayesian analysis of word counts in spam and non-spam emails. Filtering adapts to personal tastes automatically. No manual rule creation required. This release adds the final missing pieces to the new parser code.  MBX files and Content-Length headers are now supported.  Database cleanup when signals are caught has also been improved.  I would like to move 1.1 into the stable branch fairly soon so if folks would test out this release and report any problems it would be a big help!   The latest release can be found here: https://sourceforge.net/project/showfiles.php?group_id=61201&package_id=73566
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Search Engine Journal is pleased to announce that we have a new contributor who will be covering search oriented marketing and news centering around viral and social media platforms, John Boyle. John is the author of the SocialNext blog, where he covers &#8220;the next generation of marketing via viral video and social networks like MySpace.&#8221; Based in [...]
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Beware the Internet's meat puppets. And sock puppets. And trolls and shills and astroturfing and other forms of dubious online marketing.