Disney Backs Blu-Ray
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This week, the Walt Disney Company and its Buena Vista division said they would release content on the Blu-Ray next-generation DVD standard, meaning that battlelines have been drawn in publishing content.
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Microsoft Corp's  Xbox video  gaming unit still fully backs Toshiba Corp's (6502.T) HD-DVD  high-definition DVD format but could consider supporting Sony  Corp's (6758.T) rival Blu-ray technology should consumers want  it, an executive said on Tuesday.
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Wal-Mart Stores Inc  on Friday  said it plans to exclusively back the Blu-ray high definition  movie format, the latest blow to the rival HD DVD camp backed  by Toshiba Corp .
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Company, one of the core backers of Blu-ray, will also support its rival format.
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The Walt Disney Co. will back the high-definition Blu-ray disc developed by Sony over a competing HD DVD format, setting in place a high-stakes battle between Hollywood&#39;s
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Toshiba Corp. said on Monday it had won  support for the HD DVD optical disc standard from Warner Bros.  Studios, Paramount Pictures, Universal Pictures and New Line  Cinema, advancing its cause in the battle for the  next-generation DVD.
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The biggest hardware backer of the HD DVD format responds to Warner Bros. recent decision to back Blu-ray exclusively.
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A new high-definition DVD format aimed at replacing current DVDs got a huge boost Monday when NBC Universal and three other heavyweight Hollywood studios endorsed electronics giant Toshiba&#39;s new HD DVD.
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(InfoWorld) - Supporters of the Blu-ray Disc format came to Berlin armed with key announcements to underscore their commitment to the next-generation movie disc. The announcements included a flood of new Blu-ray Disc releases, a decision by Acer and China Huala GroupÂ to join as hardware partners, and the establishment of a Blu-ray Disc authoring center in China. They were made Thursday at a news conference organized by the Blu-ray Disc Association at the IFA consumer electronics show. Among some of the big-name movies to appear in the Blu-ray Disc format in the coming weeks are Spider Man from Sony Pictures Home Entertainment, 300 from Warner Home Video, and a special edition of Sleeping Beauty from Walt Disney. "We've been involved with Blu-ray Disc from the very beginning," said Stephen Foulser, vice president of marketing and business development for Disney in the EMEA (Europe, Middle East and Africa) region. "We will be launching 30 new titles in the format." More than 300 movie titles are currently available in the Blu-ray Disc format, a number that studios plan to nearly double by the end of the year, according to David Walstra, vice chairman of the Blu-ray Disc Association. Eight manufacturers of consumer electronic products are now on board, he said. The number of studios supplying content and manufacturers building players are key to the take-up of any new disc format, according to Danny Kay, executive vice president of research and development at 20th Century Fox. Based on the numbers of both of these groups, "the market for Blu-ray Disc is very compelling" he said. "We believe Blu-ray Disc is really the only way to go." Kay declined to comment on the decision of Paramount Pictures and DreamWorks Animation to throw their support behind rival HD DVD, saying only that both studios had access to the same market data as Fox and the other studios. On the device front, Acer will join Dell, Hewlett-Packard, and LenovoÂ as contributing members to the Blu-ray Disc Association, said Walstra, a Sony executive who is also deputy chairman of the association. Huala, a major manufacturer of consumer electronic products in China and supplier of content, has also agreed to become a contributing member, according to Walstra. In addition, the company will team with the China Film Group to establish a Blu-ray Disc authoring center in China, he said. None of the industry executives associated with the Blu-ray Disc Association were prepared to answer a question on whether the expansion into China could lead to greater concerns about software piracy
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The consumer electronics company backs a technology lauded by Sony and others, as the DVD format battle heats up.
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Disney is throwing its considerable weight behind the Blu-ray digital media standard. Blu-ray backers, including technology developer Sony, are in a pitched battle with supporters of the competing
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Blu-ray on Wednesday said Microsoft Corp.  has won the DVD technology group's backing of a video compression standard for new high-definition discs, marking an advance for the software maker in an emerging consumer electronics arena.
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Hollywood film studios have pledged support for one of the competing formats battling for primacy in the DVD market. The group supporting the HD DVD optical disc format for high-definition video is vying with the rival Blu-ray Disc format .
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Walt Disney Co.  music label  Hollywood Records is offering a new CD format with extra  features to encourage compact-disc purchases in a bid to  reverse declining CD sales.
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TOKYO: Toshiba said on Monday it had won support for the HD DVD optical disc standard from Paramount Pictures, Universal Pictures, Warner Bros.
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Wal-Mart Stores Inc has decided to  exclusively sell high-definition DVDs in the Blu-Ray format,  dealing what could be a crippling blow to the rival HD DVD  technology backed by Toshiba Corp.
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Update - Paramount has officially denied rumors that it will break its exclusivity with HD DVD and switch to Blu-ray.