Electronic Arts Gets an Exclusive NFL Deal
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The video game maker Electronic Arts announced an exclusive five-year deal with the National Football League and its players yesterday to design games using the NFL brand, stadiums, player names and uniforms.
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Microsoft&#39;s video game division is taking a one-two punch. Earlier this month came news that the software giant was taking a charge of more than $1 billion to pay for costs related to extending the Xbox 360 warranty to three years. Now Peter Moore, the company&#39;s Xbox standard-bearer for the last four years is resigning to join EA Sports as its president. Replacing Moore at Microsoft as senior vice president of interactive entertainment business (Xbox and Games for Windows) is Don Mattrick, who was once EA&#39;s president of its worldwide studios.
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US GROUP Electronic Arts, the world&#39;s largest video game maker, has acquired 19.9 per cent of French rival Ubi Soft Entertainment from Talpa Beheer for an undisclosed sum.
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Game publisher Electronic Arts Inc. announced yesterday that it has inked deals with two ad companies that will stream live advertising into its games.
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EA&#39;s newest version of top title sells 1.3 million copies in first week, holding off competition. LOS ANGELES  - &quot;Madden NFL 2005,&quot; the latest version of Electronic Arts Inc.
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Audio recordings of this year's pro football playoff games will be available for download. Also:  Verizon and Yahoo team up to provide premium online service.... Electronic Arts strikes deals to corner the sports games market.... and more.
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The NFL, being as imbued with the holiday spirit as much as anyone else, is prepared to offer fans that ubiquitous gift that keeps on giving.
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Video-game software giant Electronic Arts (ERTS:Nasdaq - news - research) plans to take a 19.9% stake in French rival Ubisoft. The investment will come through a block purchase of Ubisoft shares from Talpa Beheer BV.
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Fans of American football who are too busy to watch every game may enjoy the latest edition of Cyberlink Corp.&#39;s MagicSports software.
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Electronic Arts Inc.  , the world's biggest video game publisher, on Tuesday  began selling "Madden NFL 07," the newest title in its  best-selling sports series, which year in and year out has  delivered top-performing games.
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Electronic Arts' Madden 07 is a hit, but what else is new.
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In the next installment of its popular Battlefield series, Electronic Arts will charge only advertisers and the players who spring for extras.
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Mobile communications company Nokia and game developer Electronic Arts have inked a collaboration deal that will see EA becoming a major supplier of games for Nokia mobile devices.
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NFL Commissioner Roger Goodell has exported the United States's most popular sport to Europe in the hope of getting the world excited about American football.
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Video game publisher Electronic Arts Inc. on Monday said it has signed a 15-year licensing deal with sports broadcaster ESPN, giving it the rights to use the network's brand and to develop new games based on ESPN properties.
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Football video game junkies have been anxiously waiting for this week's release of "Madden NFL 07" by Electronic Arts Inc. The annual release of this video game franchise has become an event in itself.
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Electronic Arts may have scored a knockout punch in the competitive video game arena with news that it is entering a 15-year deal with ESPN to incorporate the sports network's brand, content and personalities into its line of sports video games.