Microsoft Wins a High-Definition DVD Battle
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Blu-ray on Wednesday said Microsoft Corp.  has won the DVD technology group's backing of a video compression standard for new high-definition discs, marking an advance for the software maker in an emerging consumer electronics arena.
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Blu-ray DVD titles outsold rival  HD-DVD titles by almost 2-to-1 in the first nine months of the  year, but analysts expect additional HD-DVD support and new hit  releases to "transform" the high-definition DVD battle score in  the fourth quarter.
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The end of the high-definition disc war seems in sight, say industry observers, with major studio Warner Bros. jumping to the Blu-ray Disc camp and leaving the competing HD DVD format with a dwindling base of Hollywood support. But ahead lies the real uphill battle: selling high-definition discs - in any format - to consumers who appear more than satisfied with the DVDs they've already bought over the past few years.
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Toshiba launches its new high-definition DVD player in Europe, starting a battle for living room domination.
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LOS ANGELES  - It was the battle of the high-def disc titans, and the pirates won.
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So Toshiba finally threw in the towel on its HD DVD format today, making Blu-ray  the winner in the hi-def war. Consumers, however, could be the losers because without competition, there's no incentive for cheaper Blu-ray players.
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Sony's Blu-ray technology is emerging as the likely winner in the format battle for the next generation of DVD players after Toshiba appeared ready to ditch its HD DVD business
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Microsoft is beginning to throw its weight around in the HD DVD/Blu-ray battle, announcing Monday it had teamed with Amazon.com to bring independent films to the format.
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The popular video rental service casts its vote in the DVD format war.
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Toshiba Corp. said on Monday it had won  support for the HD DVD optical disc standard from Warner Bros.  Studios, Paramount Pictures, Universal Pictures and New Line  Cinema, advancing its cause in the battle for the  next-generation DVD.
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TOKYO -- Toshiba said Tuesday it will no longer develop, make or market HD DVD players and recorders, handing a victory to rival Blu-ray disc technology in the format battle for next-generation video.
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A patent application has been filed for   a disc that would play two competing high-definition DVD   formats which, if successful, could help appease a battle that   has divided Hollywood and confounded consumers.
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Microsoft Corp. said on  Wednesday it would launch an HD DVD player for its Xbox 360  game console on November 22 in Japan for 20,790 yen ($177),  matching rival Sony Corp.'s PlayStation 3 in high-definition  DVD functions.
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TOKYO/LOS ANGELES  - Microsoft Corp. said on   Wednesday it would launch an HD DVD player for its Xbox 360   game console on November 22 in Japan for 20,790 yen ($177),   matching rival Sony Corp.'s PlayStation 3 in high-definition   DVD functions.
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While the resolution of the high-def disc format war may end up with few consumers winning, if any, another battle may have bigger consequences: It's about high-bandwidth digital interfaces for connecting PCs, consoles, and displays.
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Toshiba still says it will fight on in the high definition disc race. But campaign sources tell the Hollywood Reporter that it is preparing to accept that HD DVD simply canât win.
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Toshiba has won a major victory in the battle to determine the standard for next-generation DVDs with the endorsement by four Hollywood studios of its High Definition-DVD format.