MySpace to Launch Developers Platform
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The online community is introducing tools for developing games, media-sharing features and other programs that better integrate with the Internetâs leading social-networking site.
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The Web page building company forays into social networking with a new site that allows you to create an ultra-customized profile.
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Blog: In the fall, the social network plans to build and launch a new "create and share" writing tool in partnership with the book publisher.
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PC Magazine - MySpace, the wildly popular online teen hangout, said on Friday it will make its first move into the digital music business by selling songs from nearly 3 million unsigned bands.
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Drag, drop, stream Exclusive Just as you thought the MySpace phenomenon was running out of steam, tomorrow will see the biggest innovation to the site since it launched.â¦
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With rival Facebook's open API gaining traction, MySpace on Wednesday said that it would launch its own API on February 5.
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MySpace will open the doors of its developer Web site on Tuesday and make available there the necessary&#160;tools to build applications for the world&#39;s most popular social-networking site.Developers will have about one month to familiarize themselves with the development tools and create and test applications before MySpace begins letting its members install them early in March.&quot;Developers will be able to build applications, but they&#39;ll be in the sandbox environment where consumers won&#39;t be able to see them,&quot; said Kyle Brinkman, vice president and general manager of Platform for MySpace.With the opening of the developer Web site, MySpace gets closer to&#160;catching up to its main rival, Facebook, which opened its platform to external developers in May.For Facebook, despite some bumps along the way, opening its platform has been overwhelmingly positive. More than 14,000 applications have been created for the site, which in turn has increased its attractiveness to current and potential members.MySpace isn&#39;t alone in following Facebook&#39;s lead, as most major social-networking site operators have decided to open their platforms to external developers as well.In addition to the individual developer platforms,&#160;Google unveiled in November its OpenSocial project, which aims to provide a set of common APIs (application programming interfaces) for social-networking operators to adopt, so that applications built with those APIs will work across multiple sites.To make sure that the applications are safe to use, MySpace will test all of them before making them available to its members, Brinkman said.Developers will be able to generate revenue from their applications by placing advertising on their applications&#39; &quot;canvas&quot; pages, where members manage the applications they install. Developers will get to keep 100 percent of the advertising revenue generated on canvas pages, Brinkman said.Developers can choose to run ads from third-party ad providers as long as the ads conform to MySpace policies, such as not containing pornographic content. Moreover, MySpace will let developers run ads from two new ad services that it is beta testing and that it plans to launch at a later date called HyperTargeting and SelfServe, Brinkman said.In addition to the canvas page, applications will also be featured on their own profile pages, where developers will be able to explain in detail what each application does and how it works. Moreover, there will be a gallery where the applications will be listed. Of course, the applications will also appear on the profiles of members who install them and on members&#39; MySpace home pages.MySpace will make available three types of APIs to developers: Google&#39;s OpenSocial APIs with MySpace extensions for building applications in JavaScript and HTML; ActionScript to build Flash applications; and Representational State Transfer (REST) APIs for applications that require server-to-server connections.Applications will be able to make use of data on MySpace profiles, but they will be governed by existing privacy controls that apply to members.The MySpace Developer Platform site will also include documentation, sample code and discussion forums.Also on Tuesday, MySpace will launch a blog geared toward developers , where MySpace staffers will post relevant information and news about the program.&#160;
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MySpace, the online social networking  site owned by News Corp (NWSa.N), is in talks with music  companies to launch an advertising-supported free music  service, according to several reports on Wednesday.
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A Microsoft Corp. spin-off on Tuesday  said it will take on Internet social networks MySpace.com and  Facebook.com, touting tools users can buy to craft  better-looking Web pages.
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MySpace is moving into new territory. On Monday, the Fox Interactive Media property announced it would launch a series of new, ad-supported mobile Web sites targeting mobile device users.
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The MySpace developer Web site launches today; developers have till March to create apps before they're available to members.
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The social networking site's Data Store API beta program may indicated plans to offer a data storage service to developers.
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(InfoWorld) - It may seem like tilting at windmills, but Wallop Technologies expects to shake up the social networking market, currently dominated by entrenched players like News Corp.'s MySpace, Facebook, and Friendster. Wallop is betting that a slick platform based on Adobe Systems' Flash multimedia system, an absence of ads, and a community of third-party developers will set apart its social networking site, which it will announce on Tuesday at Demo Fall in San Diego. A private companyÂ spun off from Microsoft's research unit, Wallop hopes its service will primarily draw people between the ages of 18 and 25 who value its "high-end" yet intuitive user experience, said Karl Jacob, the company's chief executive officer. Wallop's Flash platform is open to developers, so that they can create modules for members to dress up and enhance their social network profiles. Some of these modules will be free. Wallop will share revenue with the developers from the sale of others. Goowy Media, a San Diego startup, will offer several modules for Wallop, and, at least for now, all will be free, said Alex Bard, the company's president and CEO. For Goowy, offering modules for Wallop is a way to promote itself and its Flash-based Webtop application, which includes e-mail, calendar, contacts, games, instant messaging, file storage and optional add-ins. This is the first deal of its kind for Goowy, whose executives decided to feature its work on Wallop after being impressed with the service's user interface, Bard said. "They have created a great new experience," Bard said. "They're not taking a me-too approach to social networking, and that's very smart." To address the privacy and safety concern affecting MySpace, Wallop will provide very granular access features so that members can control who has access to their profiles. Wallop also impressed Jupiter Research analyst Joe Wilcox. "It's a very different type of user experience. Instead of interacting with static Web pages, there's a lot of motion and fluidity in it. It's more alive." Now, it remains to be seen if Wallop will be able to attract a critical mass of people and if enough of them will be willing to spend money on purchasing modules for their profiles, Wilcox said. "It's not just about having a great place. You need to have people there," Wilcox said. Another interesting issue will be whether Wallop ends up competing with Microsoft's Windows Live Spaces blogging service, which has been adding social networking features. Jacob believes Wallop will appeal to a younger, more specific demographic group than does Live Spaces. Microsoft owns a stake in Wallop, which is also backed by investors like Norwest Venture Partners, Bay Partners, and Consor Capital. More information isÂ available here.
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Blog: Interested developers and entrepreneurs get together to talk about what they want to do with the Facebook Platform.
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Software vendor Oz says it will release new software that will cellphone users to connect to social networking sites such as MySpace.
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MySpace, the online social networking  site owned by News Corp , is in talks with music  companies to launch an advertising-supported free music  service, according to several reports on Wednesday.
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MySpace, the social networking site,  on Tuesday said it formed a partnership with Oberon Media to  create a new gaming channel on the site.