Publishers aim for some control of search results
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Global publishers, fearing that Web   search engines such as Google Inc. are encroaching on their   ability to generate revenue, plan to launch an automated system   for granting permission on how to use their content.
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Do patents, white papers, and other publications authored by search engine employees provide clear guidance to how to optimize Web pages?  A panel of experts debated the issue at a recent Search Engine Strategies conference.
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Publishers are hoping that online growth will compensate for some of the decline from the print side.
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Privacy advocates seek changes to better protect consumers  during Web searches, like using an opt-in cookie instead of an opt-out for company's AskEraser tool.
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Google has launched a service for book publishers that will make book contents searchable through the web. Google Print is open to publishers of all sizes.
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Internet search engine Google&#39;s new search options may make Amazon.com look old fashioned. The service Google Print will allow people to read sections of books to decide whether
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(InfoWorld) - Microsoft will expand its books search engine by including copyrighted works in its index for the first time starting Thursday evening. Microsoft has obtained permission for all the copyrighted books included in the Live Search Books service, said Danielle Tiedt, general manager of the Live Search selection team. By taking this approach, Microsoft wants to avoid locking horns over copyright issues with authors and publishers. Its rival, Google, faces two copyright-infringement lawsuits in the U.S. over itsÂ decision to scan copyrighted booksÂ without always obtaining permission from copyright owners. Tiedt acknowledges that Google's wholesale scanning of copyrighted works in library collections will give it a larger database of books. But she argues that by working with publishers and obtaining their permission, Microsoft will be able to offer a better experience to users. At launch tonight, Microsoft's service will feature "tens of thousands" of copyrighted books in its index, from publishers including McGraw-Hill Companies, Simon & Schuster, and Yale University Press, Tiedt said. She declined to be more specific about the number of titles Microsoft has been permitted to scan. Publishers decide what percentage of a copyrighted book Microsoft can show to users. If user decides to buy a book, Microsoft will offer links to external sites selling it, such as online retailers like Amazon.com or publisher Web stores. In the results list, Microsoft will also show users how frequently their search terms appear in each book so that they can get a sense of how relevant each work is to their search topic. Microsoft will also show information about the books, such as length, publisher, author, publishing date, table of contents and summaries. Microsoft launched Live Search Books in December of last year, offering only books in the public domain. In addition to including copyrighted books, Microsoft will also unveil enhancements to the service's user interface tonight. Google launched its Book Search service in 2004 and initially sought permission from copyright owners before scanning their books. It later modified its approach, scanning copyrighted books without permission as well. Google argues that it is protected by the fair use principle because it only displays short text snippets from copyrighted books it scanned without permission. Critics say the very act of scanning and storing a digital copy of a book without permission constitutes infringement. Google also scans public-domain works. Â
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When it comes to searching, more is not always better. Data experts are honing topic maps to better classify the information that's out there. By John Gartner.
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How forthcoming are search engines in disclosing their paid placement and paid inclusion policies?  They're better than they were a couple of years ago, but there's still room for improvement, according to a prominent watchdog group.
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New Search Suggest tool tries to guess what you're looking for and offers a drop-down list of terms.
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Microsoft Corp.  said on  Thursday it would offer improved capacity to search copyrighted  books on the Internet as the company battles Google Inc.   for advertising dollars from Web-based services.
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Book publishers are slowly warming up to the idea of putting their content online, with two companies announcing separate plans to offer web-based methods to search through their catalogs.
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News sites may be tempted by an advertising scheme that lets them profit from ads linked to selected words within an article. But publishers who value a separation of editorial and advertising content should steer clear. By Adam L. Penenberg.
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Within the world of independent books, publishers are normally preoccupied this time of year with getting their new titles to distributors so distributors can include them in the annual catalogue they market to booksellers.
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Google will make the first major business move since its August flotation today when it launches a new search tool that will help publishers to sell books.
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Search engines are starting to get up close and personal with many web users.
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Users will be able to choose whether their pages are revealed to outside search engines.