Creative declares marketing 'war' against iPod
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MacCentral - Creative Technology Ltd. Chief Executive Officer Sim Wong Hoo told reporters in Singapore his company plans to spent US&#36;100 million in 2005 in a marketing war aimed squarely at Apple Computer Inc.'s iPod. "The MP3 war has started and I am the one who has declared war," Hoo said.
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Europeans, you've picked the wrong target Steve Jobs today called on the music labels to license their music free of Digital Rights Managment (DRM) to Apple and others, to create a "truly interoperable music marketplace".â¦
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When Steve Jobs unveiled his company's new line of music players, consumers saw cool new gadgets. Attorneys who claim Apple engages in anticompetitive behavior saw something else entirely.
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The Guardian (UK) has published an article looking at the battle between Apple and everyone else in the online music download business.
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It&#39;s never a smart move to pick a public fight with Apple Computer, and it&#39;s doubly unwise if that fight involves the iPod in some way.
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LOS ANGELES  - Nielsen Media Research  has begun gathering its first data on the audience for Apple's  iPod, calling into question the popularity of its video  offering.
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No longer only a war of words, Apple Computer Inc. has quietly started to block the technology that RealNetworks Inc. created to get around the iPod music player&#39;s copy-protection armor.
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By Theresa Howard and Jefferson Graham  Apple's marketing has been so focused on growing its iPod/iTunes business that it had been four years since the company put some national ad gusto behind its Mac computer line.
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Microsoft Corp. is fighting to expand its online music share and break the hold Apple&#39;s iPod has on the market. Microsoft&#39;s MSN music service began a free song promotion yesterday sponsored by American Express.
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Troy Wolverton reports for the San Jose Mercury News, âMicrosoftâs Zune had a decent debut last month, but Apple Computerâs iPods continued to dominate the MP3 market, according to new data from market research firm NPD Group released this week.â
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A maker of Apple Computer's iconic iPod said Thursday it has cut its demand for defamation damages over a report it mistreated its workers to a symbolic 1 yuan (12 U.S. cents) following a wave of bad publicity.
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By Eric Pfanner  The two warring Apples - one makes computers and iPods, the other manages The Beatles' business interests - said Monday that they let it be, ending a long-running trademark fight over their shared name.
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Last week, Apple chief executive Steve Jobs called for an end to anti-piracy software on digital music as a way to let customers listen to their downloads on any device. The record labels responded with a mixture of scorn and indifference to the idea, which would disrupt their security measures.
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October 17, 2004 -- While companies take aim at iPod with a host of new players, they&#39;re also targeting iTunes, Apple&#39;s online music store.
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A lawsuit filed against Apple alleges the company unfairly uses restrictions with its iPod line and iTunes Music Store to beat out competitors.
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It&#39;s just another sign that a major battle for the hearts, minds and dollars of young, tech-minded consumers will be fought over music -- who sells it and who gets to play it on what portable gadgets.
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Another mainstream tech columnist has written that Apple must license the iTunes Music Store/iPod, or perish from the wrath of its competitors.