Extended Warranties Cost Brand Value
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For manufacturers, chasing short-term profit can erode long-term value.
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ARM gets slapped for making a pricey buy.
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PERSPECTIVE With yesterday's rollout of the long-awaited AMD-based Dimension E521 desktop line, Dell may very well have made available one of the best-performing value-class systems under $1,000.  But with the company facing a number of hurdles, how long can it afford to keep margins so low?
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There are smart moves, and there are stupid moves. For some reason, IBM is selling ThinkPad, the best business notebook brand name, to some Far East discount outfit. That can't be a smart move. As a nonsmart counter-move, I figured I'd better break down and buy one of the darn things before none were left. So I did.
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Hardly Christmas come early, though... In a flurry of broadband selling activity, several firms are gunning for your brand loyalty.â¦
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Great company, fair price, or fair company, great price?
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The company has earned its nosebleed valuation.
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Sure, there are more brands than ever. But their value is plummeting as consumer loyalty evaporates. Who's to blame? A new breed of hyperinformed superconsumers. By James Surowiecki from Wired magazine.
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Facing continued top-line weakness, the company may have to cut costs.
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Savings to be spent caressing customer companies, apparently
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At a cost of up to $100,000 per second, Super Bowl television ads guarantee buzz. But how much is it worth it when the buzz is about whether a company should have bought one?
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Business & money: Â· Store group challenges Tesco view on pricesÂ· Pledge to give a better deal to smaller suppliers
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Losses ballooned to $207.3 million for the third quarter, driven by lower extended warranty sales and restructuring costs.
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What do you get when you buy long-term care insurance? An unproven product sold by an industry in turmoil that will cost you a small fortune in premiums -- with no guarantee those premiums won't go even higher.
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Healthcare commission report points to staffing and commercial pressures.            Presented By     From Dell? Home!      &nbsp;&nbsp;The new Dell? Inspiron? 1520 notebook with hi-def widescreen and long-range wireless for only $799. Add mobile broadband for $150. Limited time offer. Click here. www.dell.com    Ads by Pheedo
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When it comes to brands, can a small deal be a big deal?