US Online Sales To Top $300 Billion By 2010
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Forrester Research projects US online retail sales will more than double over the next six years, reaching $316 billion by 2010. According to a new report from Forrester Research, Inc.
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(InfoWorld) - Online ad spending in the U.S. grew 34 percent in 2006, compared with 2005, as marketers continued expanding their use of the Internet to promote their products and services, according to a new study. With an estimated $16.8 billion spent, the U.S. is a "healthy environment" for online advertising, the Interactive Advertising Bureau (IAB)Â and PricewaterhouseCoopers (PwC)Â said Wednesday. Convinced that Internet advertising's effectiveness continues to improve, U.S. companies are steadily increasing their online marketing budgets, the organizations said. Ad spending grew an estimated 32 percent in the fourth quarter to $4.8 billion, the highest quarterly total ever. With another year of solid growth, the U.S. online advertising market distances itself more from the difficult years that followed the dot-com bust, when spending money for online marketing was somewhat discredited. After peaking at $8.2 billion in 2000, U.S. online ad spending fell in 2001 and 2002 but began regaining lost ground in 2003 as the once-disgraced Internet industry showed its first signs of recovery and the start of the Web 2.0 era. In 2004, with the emergence of GoogleÂ as a search engine and advertising powerhouse, online marketing increased its momentum. That year, the market finally broke the 2000 record, ending with $9.6 billion in online ad spending, and Google's IPO became further proof of the Internet industry's rebound. By growing every year since 2003, online ad spending has played a major part in fueling a new wave of technical innovation and venture capital investment in the Internet market. A particularly vibrant segment has been search engine pay-per-click ads, the format that generates most of Google's rising revenue. IAB and PwC reached their estimates from data they collected from the top 15 online ad sellers in the U.S. The organizations will report actual results for the third and fourth quarters of 2006 next month. Â
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US spend reaches $7.9bn Predictions are rarely low in the high technology business, but consistently the targets set for internet advertising are over achieved by reality. This week the Interactive Advertising Bureau and PricewaterhouseCoopers released their half year figures for 2006, and it totalled up to a $7.9bn spend in the US.â¦
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Internet advertising revenues in the United States grew 37 percent in the first half of this year, reaching a new high of $7.9 billion.
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Retail sales over the Internet rose 4.7 percent in the third quarter and gained 21.5 percent compared with the same period last year as consumers continued to turn to e-commerce for shopping, a government report showed Friday.
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Sales of media on the Internet and on  cell phones are expected to rise 23 percent over the next four  years, driven by TV networks and film studios putting more of  content online, according to a new IBM study.
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Amazon.com Inc. reported net sales of $1.46 billion in its third quarter, while Google reported $805.9 million in revenue, an increase of 105% over the same quarter last year.
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Search Engine Marketing Mistakes Retailers Need to Avoid  According to a recent survey conducted by Shop.org and Forrester, in 2003, online retail sales jumped 51% to reach $114 billion with 79% of all online retailers (etailers) were profitable. Online sales are expected to reach 6.6 percent of total retail sales in ...
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Online sales are expected to rise  20 percent this year to &#36;211 billion, with pet supplies and  cosmetics experiencing leading growth, according to a report to  be published on Tuesday.
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As the luxury market, an estimated $400 billion dollar industry in the  US, continues to outpace annual growth of regular retail by as much as  25%, analysts predict the industry will pass the $1 trillion mark by  2010.
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Internet advertising and access spending by U.S. consumers will rise each year by double digits on average through 2011, fuelled by high-speed connections and social networking and entertainment sites, according to a forecast released on Thursday.
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Sales from online advertising hit $4.6 billion in the first half of 2004, up more than 40 percent from the same period the previous year, according to a new US study.
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U.S. Internet advertising surged 38  percent to a record &#36;3.9 billion in the first quarter as  marketers moved additional dollars to the Web, according to  data released on Tuesday.
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Online ad spending in the U.S. grew 34 percent in 2006, compared with 2005, as marketers continued expanding their use of the Internet to promote their products and services, according to a new study.
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U.S. online advertising revenue grew  26 percent year on year to a record $4.9 billion in the first  quarter of 2007, according to the Interactive Advertising  Bureau (IAB) and PricewaterhouseCoopers (PwC).
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Sales of portable MP3 digital-audio players are booming and are set to generate US&#36;58 billion in revenue worldwide by 2008, according to a new study from research firm IDC.
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It was a happy holiday shopping season for Amazon (AMZN). The e-commerce giant reported sales of $3.99 billion for the last three months of 2006, a 34% increase that beat the Street's average estimate of $3.77 billion.