Survey: Corporate computing expands green streak
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Enterprise IT departments increasingly value green strategies, equipment and energy savings, Forrester Research finds.
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Energy Star 4.0 badges for new launches Dell, the green movement's most recent recruit, is trumpeting yet another be-kind-to-the-environment initiative. This time it's mobile workstations and notebooks that have been greenwashed, with the firm's latest launches, the Dell D430 Notebook and the Dell Precision M4300 mobile workstation earning the Environmental Protection Agency's newest Energy Star 4.0 badge.â¦
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Investors, corporations are warming to the idea that there's money in being green.
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The latest Tech Poll from CIO Magazine indicates that IT spending next year will rise -- but not as fast as CIOs thought earlier this year. A separate study from Equs Group Inc. paints a rosier IT spending picture.
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TechWeb - Complex event processing (CEP) software delivers on the promise of real-time insight, but is the technology too green for mainstream success? CEP was once available only to big financial institutions and government agencies that could afford custom development projects. That&#39;s no longer the case, as off-the-shelf products and implementations have proliferated. Intelligent Enterprise shares success stories and explores the potential of CEP as your next competitive edge.
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Call it Phase 3 of the greening of corporate America. Companies are looking at their supply chain as the next frontier for combating climate change.
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IT vendors can play a major role in reducing the world&#39;s energy consumption, but information about the benefits of technology has been lacking in an ongoing environmental debate in Washington, D.C., three tech CEOs said Wednesday.While IT consumption of energy in the U.S. has grown in the last decade, technology also displaces more than its share of energy-consuming activities in other sectors, members of the Technology CEO Council said. The advocacy group highlighted a report, released Wednesday, saying that every kilowatt hour of energy used by IT replaces 10 kilowatt hours of energy that would have been used elsewhere.IT currently uses about 6 percent of U.S. electricity, up from 2 percent to 3 percent in 2000, said John &quot;Skip&quot; Laitner, co-author of the report and director of economic policy analysis at the American Council for an Energy-Efficient Economy (ACEEE). But through a wide variety of IT products, including tech that enables video conferencing, telecommuting, and e-mail, technology results in a net decrease in energy consumption, he said.Instead of flying to a conference in Sweden recently, Laitner attended by video conference, he said. And in preparing the ACEEE&#39;s report, Laitner received thousands of pages of documents by e-mail or downloads, instead of having them delivered.Few studies have explored the energy efficiencies created by IT, he added. &quot;We have to look at what that&#39;s displacing,&quot; he said.Users of computers and other tech products should expect more energy savings in the future, said Dell CEO Michael Dell. He joined Mike Splinter, president and CEO of Applied Materials, and Joe Tucci, chairman, president and CEO of EMC, at a press briefing focused on green technologies.&quot;As an industry, we have begun to take up the [environmental] issue in a serious way,&quot; Dell said. &quot;It&#39;s an issue that customers care about.&quot;The IT industry has come under some criticism for its energy use, particularly at large data centers. In January 2007, U.S. Senator Wayne Allard, a Colorado Republican, introduced a bill that would require the U.S. Environmental Protection Agency to analyze and report to Congress about the growth and energy consumption of computer datacenters by the federal government and private companies.Congress needs to &quot;more fully understand the impact that the growing number of computers in use throughout the country has on energy consumption,&quot; Allard said then.The Technology CEO Council isn&#39;t concerned about congressional mandates because the IT industry is already taking steps to reduce its energy consumption, said Bruce Mehlman, the group&#39;s executive director.But the U.S. government has a huge impact on energy consumption by adopting more green technologies, said Applied Materials&#39; Splinter. &quot;The government is the largest user of energy in our country,&quot; he said.In addition to the ACEEE report, the Technology CEO Council released its own report, called &quot;A Smarter Shade of Green.&quot; The report lays out the group&#39;s environmental policy principles, including:*&#160;The president should select a federal agency as a center for energy efficiency excellence, a model for other agencies going green.*&#160;The government should invest more in green research.*&#160;Governments across the world should reduce tariffs on green technologies.*&#160;The U.S. government should explore tax incentives for deploying energy-saving technologies.*&#160;Companies shouldn&#39;t wait for government mandates or incentives but should adopt energy-efficient strategies on their own.
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This is where computers go to die a green death.
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Users of Microsoft Corp.'s latest Web browser can start looking for the address bar to turn green while shopping or banking.
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A recent UBS survey of chief information officers found corporate spending on industry standard servers would grow 17 per cent over 2004, compared with estimates for overall 2005 IT spending growth of about 5 per cent.
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Corporations are adding a new title to the executive suite â chief sustainability officer â not just an environmental watchdog, but someone to oversee the effort to go green.
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IT can help the U.S. go green, technology CEOs said at a conference in Washington.
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Investments in clean technology rises as companies find going green can be good for the bottom line.
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IBM tops in among IT companies in Climate Counts survey, while Apple, Amazon, and eBay are bottom.
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Offsetting, the practice of achieving carbon neutrality, is gaining popularity among companies wishing to make a show of their green credentials.
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Customers including Allstate Insurance are actively pursuing green strategies, but say they want standards to help them gauge data center energy efficiency.
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A handful of technology companies plan to announce that they are forming a consortium to accelerate utilitylike grid computing in the corporate world.