Microsoft's Ballmer to push mobile management
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Microsoft on Tuesday will announce new mobile management server for wireless access, management and security, while Palm and others will announce compatible Windows Mobile devices.
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Microsoft Corp. plans a launch this spring of its next-generation operating system for wireless devices, Windows Mobile 6, which is important for the company's efforts to grab market share beyond the desktop.
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Microsoft Corp. launched a redesigned  MSN portal optimized for mobile phones on Sunday, stepping up  its offering at a time when more powerful devices increase the  demand for richer content on handsets.
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Anoop Gupta, who led efforts to unify phone and IM communications for businesses, takes on a tech policy job.
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A Microsoft-Yahoo! combo might become a bigger player in the mobile world than either would alone.
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Microsoft is releasing a new application for delivering &quot;snippets&quot; of data to Windows Mobile devices, one of several announcements planned for the Mobile World Congress in Barcelona on Monday.Microsoft plans to announce that it will offer software for Windows Mobile users based on MSN Direct, a service it developed to deliver data snippets to watches. The new application displays small bits of information like weather, stocks and news on the home screen of the phone. &quot;This is an innovative take on how to get information in a glanceable way on handsets,&quot; said Brian Arbogast, vice president of mobile services at Microsoft.Windows Mobile users can download the application, which will initially be offered as a beta.Microsoft and its competitors Yahoo and Google are jockeying for lead position in the mobile market. Each is working to draw mobile users to their services in hopes of ultimately establishing a revenue stream from mobile advertising. So far, the market is relatively open.Microsoft also said it is offering a new software development kit that will give developers access to additional Microsoft mobile services protocols. With the new tools, Microsoft&#39;s software vendor partners will be able to build richer clients that access additional Windows Live for mobile capabilities. For example, a developer could make an application that lets a user click to record a voice clip and send it to an MSN Messenger buddy, even if the sender is using a Windows Mobile phone and the recipient has a Nokia S60 phone.&quot;These are rich and fun and engaging features in Messenger that we had on some of our top-end platforms that are now opened up through this protocol,&quot; said Arbogast.Microsoft also introduced a new program, Windows Live @mobile, aimed at making it easier for operators to quickly begin offering Windows Live and MSN mobile services across their device portfolios.While Windows Mobile has been seen primarily as a product for business users, Microsoft is increasingly trying to push it into the consumer market. &quot;This is about us really extending our focus to be, instead of predominantly on the work part of life, to be about delivering phones for your entire life,&quot; said Arbogast.Microsoft also recently hired a new marketing executive tasked with positioning Windows Mobile to appeal more to consumers.Still, Microsoft isn&#39;t shifting away from its business customer focus. It is stepping up its efforts to sell mobile products to small businesses. Through a new partnership, Brightstar and TechData will sell Windows Mobile phones to small and medium businesses in Europe. The companies will offer a portfolio of products and services to customers, including servers, devices, services and support.In the U.S., Microsoft said that Cbeyond, a provider of communications services for small businesses, will offer a new hosted Exchange e-mail service that supports mobile devices for small and medium businesses.
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In an interview with BetaNews, Microsoft product manager for Windows Mobile and embedded devices John Starkweather said that a key feature of the system developers' kit for Windows Mobile 6 will be a set of tools that expose the functionality of a new graphical desktop synchronization tool for Windows Vista called Windows Mobile Device Center.
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Microsoft releases Windows mapping, search, functions for phones.
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Microsoft's  founder is expected to detail the company's plan for computer management software and announce a long-awaited Windows update tool.
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Product Manager Rajen Sheth tells how Google Apps will lure enterprise tech managers.
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Microsoft Corp.  launched a  redesigned MSN portal optimized for mobile phones on Sunday,  stepping up its offering at a time when more powerful devices  increase the demand for richer content on handsets.
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Microsoft built a custom Windows Mobile user interface for a new phone that T-Mobile USA expects to announce on Monday, evidence that Microsoft may be getting more serious about pursuing the consumer mobile market.The phone, built by HTC, will be the first in a line of phones from T-Mobile using the new Shadow brand, said David Sholkovitz, marketing manager at T-Mobile.While Microsoft has worked with operators to help modify the operating system to fit their needs, this project represented a new level of partnership, said Doug Smith, director of marketing for Microsoft&#39;s mobile communications business. &quot;I&#39;d say this was one of the deeper partner involvements we&#39;ve had on a new product,&quot; he said.The Shadow, which will hit stores on Wednesday, features a home screen that looks very different than other Windows Mobile phones. Users slide a wheel to navigate through icons on the screen that take them directly to e-mail, their music player and photos. The idea was to make it easier to use increasingly complicated phones, said Sholkovitz.The operator approached Microsoft about ways to alter the home screen in order to simplify it and prevent &quot;feature fatigue,&quot; he said. &quot;We wanted to create a product with the feature set that Windows Mobile products have but deliver it in a simple fashion that was user intuitive and icon based,&quot; he said.T-Mobile, Microsoft and HTC began working on the new user interface in November of last year. &quot;I think this was rare for [Microsoft],&quot; said Farah Houston, product development manager, T-Mobile. &quot;We had access to a lot of resources I don&#39;t think they normally make available. Microsoft is trying to show they&#39;re serious about the consumer market and this is what they&#39;re willing to do.&quot;Windows Mobile, which works in tandem with Exchange to push corporate e-mail to the phones, has a reputation primarily as an enterprise tool. T-Mobile hoped to avoid that image with the Shadow and the keyboard design is meant to help. &quot;When users see a full keyboard they think business and productivity,&quot; said Sholkovitz. &quot;So we made it a hidden slide-out keypad.&quot;During a keynote speech at the CTIA I.T. and Entertainment conference in San Francisco last week, Microsoft CEO Steve Ballmer described what Microsoft thinks will attract consumers. &quot;Consumers will want phones that span all of their life personas,&quot; he said. &quot;My work life, my personal life, my life with my family, my life with my friends. People don&#39;t want to pull out multiple devices.&quot;Another Microsoft executive echoed a similar thought. &quot;We can do multiple things in parallel,&quot; said Scott Horn, general manager of Microsoft&#39;s mobile group, also speaking at CTIA. &quot;We can do both consumer and enterprise... You will see more devices appeal to the consumer side.&quot;The talk of consumer needs shows how the iPhone is likely affecting Microsoft&#39;s strategy, one analyst said. &quot;There&#39;s no doubt the success that Apple had with the iPhone in terms of appealing to the mainstream end user market as opposed to the business market has not gone unnoticed,&quot; said Michael Gartenberg, an analyst at Jupiter Research. &quot;Microsoft has built these devices to service and solve business needs but Microsoft understands the intersection of business and consumer.&quot;The declining price of Windows Mobile devices will make them more appealing to consumers, said Smith. The Shadow, as an example, will retail for $150 with a two-year voice and data contract. It will work with a new data plan from T-Mobile that costs $20 per month and includes unlimited data use and Wi-Fi access at T-Mobile hotspots.The phone will be displayed in T-Mobile stores along with other lower cost feature phones, not with the higher end smartphones, said Houston.Neither Microsoft nor T-Mobile would comment on intellectual-property ownership for the new software interface on the Shadow.
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InfoWorld - Microsoft's new Mobile Device Manager faces a shortcoming because it is exclusive to Windows Mobile devices, but that might change, an executive said on Tuesday.
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Microsoft founder Bill Gates on Tuesday is expected to detail the company&#39;s plan for computer management software and announce a long-awaited Windows update tool.
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InfoWorld - Mobile phones play an important role in Microsoft's software plus services vision, CEO Steve Ballmer said Tuesday.
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Microsoft's new Windows Mobile OS promises to take advantage of Exchange Server 2007 features that will provide a richer e-mail experience.
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InfoWorld - Mobile phones play an important role in Microsoft's software-plus-services vision, CEO Steve Ballmer said Tuesday.