Sure, He Can Direct Hit Movies, but Can He Do Commercials?
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While Hollywoodâs top directors have been creating commercials for decades, they are now finding a new reason for ad work: to keep up in a multimedia world.
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If a prescription needs to be filled in Hollywood, chances are celebrities can find a doctor to do it.
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Some of the most creative thinking in television these days has nothing to do with comedy or drama. It's about the commercials. Fueled by a growing sense of desperation, networks are inserting games, quizzes and mini-dramas into commercial breaks.
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Can you count on one of your big competitors to become an important customer at the same time?
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NEW YORK, Feb 1 (Reuters Life!) - If you're looking to break into the music business, U.S. singer Cyndi Lauper has a suggestion -- take the commercial route.
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Madonna can sing, her acting has been hit and miss, and now the question is, can she direct?
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Hollywood action hero Sylvester Stallone has revealed that although he is dying to make Rocky VI, he isn't sure that he can because when he awed the world with his talent in the boxing ring as Rocky Balboa, he wasn't just acting, instead he took all of Rocky's hits.
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Bollywood may not ever develop as broad a global market as Hollywood, but it   seems set to become a financier and marketer of global products - created at home or abroad, says   Newsweek magazine.
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The late Steve McQueen is making a return appearance starting next month in commercials for the 2005 Mustang. The ads draw on the actor's appearance behind the wheel of a Mustang in the 1968 action movie "Bullitt."
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The closest Peter Tribeman has gotten to Apple iPhone's elegant touch screen is a television commercial. Now he wants one. There's only one problem: You can't just get it anywhere.
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Let's see if digital pirates are willing to watch ads to get music.
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In Hollywoodâs upper reaches this week, few are bothering to count past two. As in Adam Sandler has already booked his two âpre-strikeâ pictures, so letâs try Vince Vaughn.
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If you're looking to  break into the music business, U.S. singer Cyndi Lauper has a  suggestion -- take the commercial route.
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The more precisely you can target a Web viewer according to his browsing habits, the more likely you are of converting him into a customer. Few dispute this, but some are arguing today over whether this level of targeting is a job they'd happily outsource.
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The actor-director delivers another soul-stirring film.
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As with all KJ movies, there are 2 movies for the price of one, a pre-interval laugh fest and a post-interval weepie. Both are thoroughly enjoyable if viewed in the context of the 'commercial' movie.
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Good news for film  studios: Even television viewers with the ability to skip  commercials are watching ads for movies.