Hasbro Is No Has-Been
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Toy manufacturer guides lower, but still has something to offer.
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Pssst. Jedi wannabes. You might wanna jump ship. A sci-fi force more powerful than Lucas' is coming soon - not to a theater, but to an Xbox 360 near you.
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Hasbro Inc. agreed on Tuesday to voluntarily recall nearly 1 million of its toy Easy-Bake Ovens because children's hands can get caught in the opening, the U.S. Consumer Product Safety Commission said.
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Hasbro Inc , the second-largest  U.S. toy company, posted a higher quarterly profit on Monday,  helped by sales at its Playskool brand and continued strong  demand for products tied to the Transformers movie.
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Tycho:  I purchased twenty fluid ounces of Halo 3 "Limited Edition Mountain Dew Game Fuel" in the hopes that it would taste so horrible that we'd get a strip out of it. Â Before I read the ingredients in preparation for this post, I often found myself desirous of this strange liquid - a liquid the precise color of tubercular sputum.  I would trip over to Seven Eleven to obtain it, tipping a small portion onto the concrete for the Spartans we lost at Reach.  Once I discovered that the soda contained a compound called "Brominated Vegetable Oil," my ardor was diminished for some reason.  The flavor of the beverage is not unpleasant, especially if you like bromide.  The almost oppressive campaign that surrounds the product is, perhaps, more bitter.   It's one slice (or, perhaps, sip) of a ten hojillion dollar marketing campaign designed to project one of gaming's biggest brands to people who already know about it.  There is no way to escape the Goddamn thing.  Over ninety percent of the surveyed crustaceans were "aware of the launch" and held a "strong desire to purchase," even though their massive claws and aquatic habitat make using the product impossible.  Lemurs are less bullish, but then lemurs are a notoriously tough demo.    It took a third night of playing the Call of Duty 4 Beta for everything to sink in, but it's pretty much official: they know what the fuck they're doing.  A shooter can't merely be great to come out this holiday, and even amazing might be insufficient.  To go against the previously described fucking unstoppable media phalanx - to say nothing of Halo 3 itself, whose multiplayer offering is so broad on every axis that it must be called round - you need to drop something that be off the cheazy.       There are shooters that play with progression to varying degrees.  Battlefield 2142 does, but the infantry experience is one part of a whole.  Rainbow Six: Vegas does, but its reward scheme is largely cosmetic in nature, and takes place outside of the game proper - between rounds, in austere menus.  CoD4's leveling has the sharp inhalation of a WoW ding.  It takes place right there at the moment you earn the XP from a kill, with an onscreen celebration of the fact.  The reward structure earns you new playmodes, new weapons,  new slottable abilities, the right to build custom classes, the right to wear a clan tag.  You don't need to wait long to earn them, the schedule is not cruel, but you need to put in your dues.  It's not an onerous process:  in order to level up, you must simply play Call of Duty 4.  Trust me when I say this is something you will want to do.    I feel as though my knowledge of the game should be richer, so let me crack a few more levels and get back to you.  Hopefully a beta code will have dripped out to you by then, and you will know what I mean with visceral certainty.    Oh, and also: Â if you want to tumble down some fissure in the earth and wake up in the Japanese Madness Caverns, take a look at this video for Puzzle de Harvest Moon.  I watched it hours ago, and I am still haunted.
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The stock's case of ennui isn't over yet.
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Scored a gift card for Christmas? Maybe cool, maybe not.
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Gabe:  We had this shirt at PAX and next to the actual PAX 2007 design I think it was our best seller. Like the majority of our stuff this probably won't make any sense to some of you. I'll just say it's Pokemon related and leave it at that. For you trainers out there who couldn't make it to PAX the shirt is now available in our store. The Target by our office had the new PSP slim with Daxter pack today so I went and picked one up. They unfortunately did not have the AV cables so I can't test the video out stuff yet. In fact all I've done so far is open it up and plug it in to charge. I don't know how "slim" it is but it's crazy light. I thought I was holding some kind of fake display PSP and the real one was still in the box somewhere.-Gabe out
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Hasbro Inc. , the world's second-largest toy maker, posted a better-than-expected second-quarter profit on Monday, helped by strong demand for movie-related toys such as Transformers and Spider-Man.
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November 26, 2004 -- The world&#39;s oldest toy store was back in business yesterday - just in time for the holidays. FAO Schwarz â-t Fifth Avenue and 58th Street â -ng its doors open for the first time
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Ponders withdrawing support for non-stickered product
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Hasbro and Mattel aren't amused, even if an online game spells "free advertising."
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Yesterday a funny thing happened with a package on its way from Amazon to me. Today they found it and it went on the truck "out for delivery." I waited and waited, but alas, it never arrived.  And the other package took a similar trip. Dallas to Rockford to Oakland to San Pablo to Lost by Carrier. Oy oy oy.   0 for 2, Amazon. :-(
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Toy and gift maker rejects an unsolicited takeover offer as unworthy of further consideration.
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No tradition this time. No storied rival that dates to the beginning of the 20th century. No ghosts of Christy Mathewson, Rube Marquard, or Enos Slaughter. Not even a Ray Knight in sight.
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Hasbro Inc., the world's No. 2 toymaker, is recalling 985,000 Easy-Bake ovens because children may be burned or injured while playing.  The recall affects all ovens sold since May, the Consumer Product Safety Commission said yesterday on its Web site.
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The company is far from resting on its laurels.