Apple&#39;s iMac is no longer flagship product
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The last time Apple Computer Inc. introduced an all-new iMac computer, back in January 2002, Apple Chief Executive Steve Jobs was featured smiling with the desktop on the cover of Time magazine.
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&#147;The Macintosh, with its OS X operating system, is rock solid,&#148; writes Walt Mossberg for the Wall Street Journal. &#147;It is elegant, and &#151; when you do a feature-by-feature price comparison with Windows competitors &#151; it&#146;s surprisingly affordable.&#148; [Dec 09]
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APPLE Computer&#39;s new iMac G5 Macintosh may be the first desktop computer that doesn&#39;t need a desktop: you can hang the thing on a wall and operate it using wireless keyboard and mouse.
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Apple Computer Inc. (AAPL) on Tuesday introduced its new iMac, the latest version of the consumer desktop computer that restored the company's fortunes as a force in personal computing.
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Apple Computer&#39;s new line of iMacs, which goes on sale later this month, gives the company&#39;s diehard fans several reasons to upgrade, including a big speed boost and more affordable prices.
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Apple&#39;s senior vice-president of worldwide marketing, Phil Schiller, took a cue from his boss, CEO Steve Jobs, as he unveiled one more thing at the end of his keynote to kick off this week&#39;s Apple Expo in Paris: a G5 iMac that includes the entire system
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Apple Computer Inc. today revamped its all-in-one iMac desktop computers and debuted a new $1,999 top-end model with a 24-inch screen.
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&#147;If a new desktop computer is the object of your holiday hopes this season, look no further than the new G5 iMac from Apple,&#148; writes Mike Wendland for Billings Gazette. &#147;I said it when I first tested it and I&#146;ll say it again after two months of use: This is the finest personal computer I&#146;ve ever used, hands down. Nothing comes close. If you have ever thought of switching from a Windows-based PC to a Mac, this is the deal-clincher. It is a stunning machine to look at and to use.&#148; [Dec 21]
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The marketing behind the new iMac G5 will leave no doubt in consumers' minds what else Apple has delivered lately.
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In early July, Apple stopped taking orders for iMacs, saying it had planned to have the next generation iMac available that month.
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âJust like the iPod redefined portable digital music players, the new iMac G5 redefines what users expect from a consumer desktop,â Schiller told the audience.
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For six years, iMacs have set the standard for the PC industry with eye-popping designs, clever utilization of space and leaps forward in usability. Lately, though, Apple Computer Inc. (AAPL) seems to be making more waves with iPod music players than its venerable consumer PCs.
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With the iMac G5, Apple has pared the desktop computer down to little more than the parts that people look at and touch -- keyboard, screen and mouse.-Rob Pegoraro
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âItâs an improvement on an already stellar computer,â says Katherine Boehret (The Wall Street Journal), referring to the new iMac. âThe keyboard is radical-looking. Itâs much flatter and sleeker than typical desktop PC keyboards. I found it easier to type with.â Boehret goes on to explore iLife â08, âI quickly picked up on how to use the new features in iPhoto and iMovie, thanks to unintimidating, self-explanatory icons.â She continues, âMy video camera was instantly recognized when I plugged it into the iMacâ and âin just about 15 minutes, I created a short movie.â Boehret concludes, âThe new programs in iLife â08 are a pleasure to use, and the new iMac is a great way to experience them.â
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Apple's anticipated iMac revision is set to see the revamp of the consumer desktop machine to incorporate a pro-Mac style aluminium casing, it has been claimed.â¦
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Apple has been gaining share in the higher-margin laptop business, and its iPod franchise is a hit, but the company&#39;s worldwide market share in PCs fell from a peak of 9.6 percent in 1991 to 2 percent last year.
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Edward C. Baig (USA Today) begins his review of the new iMac and iLife â08 by saying, âAppleâs svelte iMac computers always turn heads. But Iâm also smitten with the Macâs rock solid OS X operating system and top-shelf iLife software suite â programs that tame pictures, videos and more.â After exploring the new iMac hardware and individual iLife applications, such as iPhoto and iMovie, Baig finishes, âTaken as a whole, iLife remains the best collection of multimedia software. And in looks, design and pizazz, the iMac is still the best desktop computer for home users.â