Safend Partners With Lenovo
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Safend, an international provider of endpoint i
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(InfoWorld) - Lenovo Group has moved worldwide marketing services such as creative development to a new hub it has established in Bangalore, India with marketing communications firm Ogilvy & Mather Worldwide. The new center offers these services to all of Lenovo's operations outside China, said Rahul Agarwal, vice president for marketing at Lenovo India, in a telephone interview on Tuesday. Agarwal heads the new operation. The center in Bangalore is involved in developing marketing materials, print, Web, and TV advertising, direct mailers, catalogs, point-of-sale displays, and outdoor advertising, Agarwal said. Down the line, Lenovo may move some of its global product marketing functions to India as well, Agarwal added. The staff at the center, currently numbering about 70, has teams from both Lenovo and Ogilvy & Mather (O&M) working together. While the O&M staff focuses on the creative development, Lenovo staff at the center coordinate the work with Lenovo's country managers in various countries. The center has dedicated teams for each geography, Agarwal said. Lenovo decided to establish this operation in India because of the availability of high quality marketing talent in India, Agarwal said. Expertise in consumer marketing is going to be particularly important as Lenovo gets into the consumer market, he added. Lenovo announced in April that it is setting up a consumer division to replicate worldwide its success in the Chinese consumer market. Cost savings is a "healthy by-product" of having the operations in India, but was not the key driver, Agarwal said. O&M has been associated with Lenovo worldwide, and understands the company's brand, Agarwal added.
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Lenovo Group Limited and IBM have announced a definitive agreement under which Lenovo will acquire IBMâs Personal Computing division to form the worldâs third largest PC business, bringing IBMâs leading enterprise-class PC technologies to the
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BEIJING, Dec. 31 -- The biggest Chinese computer maker Lenovo Group acquired the personal computer unit of the world&#39;s largest information technology giant IBM on December 8 at a cost of US$1.75 billion.
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BEIJING - China&#39;s largest personal computer maker, Lenovo Group Ltd, announced on Wednesday that it is buying control of IBM&#39;s PC-making business for US$1.25 billion, capping the US tech giant&#39;s gradual withdrawal from the business it helped pioneer in
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Lenovo Group Ltd. (0992.HK) posted  its strongest pace of quarterly earnings growth since it bought  IBM's loss-making PC arm in 2005, as the world's No. 3 PC maker  cemented Asian market share and held costs down.
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(InfoWorld) - Just two weeks after expanding its relationship with Best Buy, Lenovo GroupÂ said Wednesday it will try to win even more U.S. small business customers by selling its notebook PCs at Circuit City's retail shops. In both deals, customers will be able to buy Lenovo's ThinkPad T60 widescreen and Lenovo N100 notebook PCs. Circuit City will also sell extra variations of those models in its stores, and the C200 notebook over its Web site and the phone. The move makes Lenovo notebooks available to shoppers at Circuit City's 700 U.S. stores and Best Buy's 300 "Best Buy for Business" stores. The deal could reach even more consumers in 2008, when Best Buy plans to build 95 new stores in the U.S. Lenovo made the move because it sees a trend of more small business users purchasing their PCs at retail outlets instead of channels or online, according to a statement from Steve Mungall, Lenovo's vice president for worldwide and Americas channels. If it succeeds, the plan could help Lenovo return to profit after several weak quarters. The company relies strongly on revenue from China and Europe, while sales in the Americas have declined with a slump in enterprise demand. The company was also shaken earlier this month byÂ the sale of 300 million Lenovo shares by IBM, its second-biggest shareholder and the original owner of Lenovo's ThinkPad PC line. However, while Lenovo is making a wise move in using retail stores to reach small business buyers, it will face new challenges, one analyst said. Because retail stores attract a full spectrum of buyers, Lenovo must improve its marketing and product features to succeed. "Retail is a blunt sword to capture those customers as opposed to the sharp edge they are normally used to. Being in stores like Best Buy, Circuit City, and Office Depot means they need to be priced competitively against the more consumer-focused offerings on the shelf," said Stephen Baker, vice president of industry analysis for the NPD Group. To succeed with this strategy, Lenovo will have to sell PCs designed for both consumers and small businesses instead of the business-focused notebooks they have now. "Bottom line is they are entering a very tough segment with products that are trying to focus narrowly in a wide atmosphere. I suspect that they will be severely challenged to profitably expand their business to the customers they are interested in with this channel strategy," Baker said. In the meantime, Lenovo is sticking with its business focus. The company advertises the T60, with a weight of 5.1 pounds (2.3 kilograms),Â as the lightest 15.4-inch widescreen notebook available from the top five vendors. And Lenovo pitches the N100 to small business customers who want improved Wi-Fi for greater range and faster speeds in wireless connectivity. For Circuit City sales, both models come preloaded with Microsoft's Windows Vista Home Basic or Premium OS, while the online version of the T60 uses Vista Business. Â
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Lenovo Group, the world's No. 4 personal computer maker, said Thursday that profit in its third fiscal quarter rose 198 percent and forecast strong sales this year despite a possible U.S. economic slowdown.
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Tech management software for ThinkVantage is available for evaluation through Lenovo.
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IBM has reached an agreement in principle to sell its personal computer business to Lenovo, China&#39;s largest PC maker, in a deal valued at between $1 billion and $2 billion, people close to the negotiations said Monday.
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China's largest PC company and IBM are developing plans to export Lenovo's product lines around the world after the merger is complete.
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BEIJING - China&#39;s biggest computer maker, Lenovo Group Ltd., said late yesterday that it has acquired a majority stake in IBM Corp.
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BEIJING- Chinese computer maker Lenovo Group said Wednesday it will take over IBMÂ´s personal computer business, creating the worldÂ´s third-largest PC maker in a $1.75 billion deal that announces ChinaÂ´s ambitions to become a key player in the global
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Lenovo Group Ltd. agreed to pay $1.25 billion for International Business Machines Corp.&#39;s personal computer business, making the Chinese company the world&#39;s third- largest PC maker and giving it a globally recognized brand.
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InfoWorld - Japanese electronics company Sanyo Electric and computer vendor Lenovo Group are discussing how to pay for the&#160;recall of over 200,000 laptop PC batteries, and may end up sharing the burden.
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&quot;On behalf of the Board of the Lenovo Directors I am honored to announced to the world that Lenovo Group has bought IBM&#39;s PC division for US$1.25 billion.
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Japanese electronics company Sanyo Electric Co. Ltd. and computer vendor Lenovo Group Ltd. are discussing how to pay for the recall of over 200,000 laptop PC batteries, but have agreed to share the burden.