Kraft Cutting Back on Snack Advertising to Kids
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Kraft Foods Inc. on Wednesday said it would stop advertising products like Oreo cookies and Kool-Aid beverages to children younger than 12 as it works to deflect criticism that such foods contribute to childhood obesity.
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Burger King pledged Wednesday to offer healthier fast-food items for children under 12, with plans to sell and market flame-broiled Chicken Tenders and apples cut to resemble thick-cut french fries.
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US food giant Kraft Foods is reported to be considering the sale of its Altoids breath mints and Life Savers confectionery brands.
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As part of a crackdown on false and deceptive diet claims, letters sent Tuesday reminded media companies to stop publishing ads for bogus weight-loss products.
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16/11/2004 Junk food adverts have been banned on TV before 9pm in an attempt to fight Britainâs obesity crisis. Health Secretary Dr John Reid believes the move is necessary to protect youngsters watching early evening television.
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School vending machines are stocked with fewer high-calorie soft drinks today because some states have banned the sale of sodas on campus and the beverage industry is phasing in healthier drinks, according to an industry report.
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The cereal giant wants to limit its marketing of less-than-nutritious fare to children.
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Kellogg will phase out advertising its products to children unless the foods meet specific nutrition guidelines.
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After a number of groups objected, Masterfoods USA, the maker of Snickers candy bars, has pulled the plug on a controversial Super Bowl commercial that showed two men accidentally kissing.
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Kraft Foods Inc. unveiled a four-part plan on Tuesday that calls for making its products more enticing to consumers, and cutting costs as it tries to boost lagging sales and profits.
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TORONTO (CP) - The Ontario government is banning pop, potato chips and other calorie-laden junk foods from elementary school vending machines in a bid to improve the physical fitness of the province's schoolchildren.
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The MNVO geared toward parents and kids has called it quits.
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Kellogg Co. said on Thursday that it  would change the way it markets food to children and only  promote products that meet certain nutritional standards,  fending off threatened litigation.
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Confectionery giant Masterfoods, which owns the Mars and Snickers candy bar brand names, has said it will stop marketing its &quot;core products&quot; to children under the age of 12 by the end of this year, the Financial Times reported.
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Kraft Foods Inc., best known for products like Oreo cookies and macaroni and cheese,  said it is adding the South Beach Diet brand to its portfolio in its latest attempt to address concerns about obesity and health.
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Kraft Foods last night posted a 3.8% drop in quarterly profit, weighed down by higher marketing spend and increased costs for cheese, coffee and other materials.
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Reports say No. 1 food company may divest Oscar Mayer, Post cereal lines and candy units. NEW YORK (CNN/Money) - Kraft Foods may put its well-known Oscar Mayer, Post cereal and Altoids brands up for sale as the No.