Video Game Makers Go Hollywood. Uh-Oh.
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Seeking to establish the medium as a mass market form of entertainment instead of a niche technology, the game industry has taken the playbook of the movie business.
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Today's cutting-edge video games have the look and sound of movies; some even have blockbuster budgets. But even game developers concede that their creations usually lack the emotional impact of a great film or book. Bridging that gap will be a key topic at the Game Developers Conference this week in San Francisco, a five-day gathering that attracts the industry's talent pool.
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SANTA MONICA, California  - A seasoned fan of the  world's biggest video game trade show might be disappointed to  find the sometimes-irreverent industry is now taking itself a  little more seriously.
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Game designers work to distill the magic that gives a game broad, mainstream appeal. Susan Arendt reports from the Game Developers Conference in San Francisco. Plus: Full GDC coverage in Game|Life.
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On Wednesday Jerry Bruckheimerâs company will announce a deal with MTV to develop video games, which would probably start appearing on store shelves in 2009.
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With next-generation game systems not expected until 2006, the video game industry needs blockbuster games to keep business flowing.
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Video games, often maligned as  having little or no redeeming value, are becoming a way for  firefighters, soldiers, currency traders and college  administrators to hone their skills.
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Games have helped resuscitate many actors' careers, and they could affect industry pay scales.
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Microsoft, Blizzard lay down the law for people who want to make movies from videogame footage. And that's a good thing.
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Video games are going the same road that enterprise software is increasingly taking: free software, paid services.
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Sleek new specs take playing games or watching movies the a whole new (possibly sickening) level. In Game|Life.
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How the world of online gaming spawned a multimillion-dollar shadow economy.
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Matt Ringel knows there's a certain image that comes to mind when you start talking about hardcore video gamers: think teenage boys with messy hair and dark circles under their eyes from staying up all night, their eyes glued to a screen and their fingers frantically flitting about a keyboard or a controller.
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In Europe, some movie theaters are turning themselves into high-tech video game rooms.
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Entertainment companies increasingly turn to virtual worlds as a source for new content.
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Academics and game designers are working on ways to make games that are fun but have a serious bent too.
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The video game industry has become a force to be reckoned with in the entertainment business. Now it wants a share of the advertising pie.