Advertising: Commercials Find New Life on Web
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Companies are getting more mileage out of their commercials by streaming ads and creating archives on their own Web sites.
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For Web video, lunchtime has become the new prime time, and media companies have started responding in a meaningful way in terms of both content and advertising.
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NEW YORK -- A startup has come up with a new way to make money from phone calls connected via the Internet: having software listen to the calls, then displaying ads on the callers' computer screens based on what's being talked about.
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By PAT KANE  Anyone who has visited a major website recently has surely seen the new batch of "Mac vs. PC" ads.
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There's no escaping advertising. Show even a modicum of success, and marketers start looking for a way in. Really Simple Syndication feeds are the latest target. By Daniel Terdiman.
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Several companies are offering automated ad creation over the Internet and ad placement services that can be used to focus marketing efforts.
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The online giant smartens up its display ads.
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Television advertising has long been frowned on in the legal profession. But Spot Runner, an online advertising agency, is trying to change that.
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Advertising embedded in television or  movie plots will more than triple by 2010 as technologies that  let viewers skip commercials become more prevalent, according  to a study released on Wednesday.
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DENVER (Billboard) - Pop quiz: What technology is on the  cusp of changing the face of Internet advertising as we know  it?
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Marketers are finding that specialty Web sites that almost disguise their sponsors can sometimes be more effective than outright product placements.
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Most internet users try to ignore banner ads, but web designer Tari Akpodiete can't stop collecting them. She's put her collection of 15,000 ad samples online for all who care to look. By Daniel Terdiman.
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Top marketers are going digital to  track the delivery of commercials into U.S. homes with a system  some advocates say will revolutionize advertising the way  product codes changed the selling of sliced bread.
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Find a way to tune out advertisers, and they'll find a new way to tune you back in.
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Ever locked eyes with a stranger on a train, become quickly intrigued, and later regretted not saying hello?  In a fast-paced world growing ever faster online, the Web is replacing the newspaper personal ad as a place where people can act belatedly on that moment of magical chemistry.
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The shift parallels the increasing appearance in the new media of ads celebrating sports.
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Blog: Blinkx now offering contextual ads for video.