Alley to develop own weight loss brand
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Kirstie Alley and Jenny Craig may have gone their separate ways, but the one-time "Fat Actress" isn't giving up on the weight loss industry.
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Limited Brands is cutting loose the brands that are dragging it down.
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NEW YORK (Reuters Life!) - U.S. weight loss coach Janice   Taylor spent a lifetime losing and gaining weight until she   found a new approach to weight loss -- making art about food   instead of eating it.
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How a ââpremiumââ brand manages the dance with the mass market.
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The company needs to focus on its core brand rather than launching new products.
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A new branding campaign by The Wall Street Journal hopes to attract women and younger consumers.
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Reckitt Benckiser is starting an advertising campaign that appeals to consumersâ environmental consciences.
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Looking to stand out â or at least stay employed â in the current deteriorating economy? Judith Sills, a psychologist, suggests becoming your own brand.
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TRENTON, N.J. - Could squirting a little medicine up the nose before mealtime be the Holy Grail for people trying to shed pounds? Pharmaceutical giant Merck & Co...
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Those who struggle to lose weight are often accused of not having enough willpower. But in today's Lean Plate Club column, discover how some who struggle might be able to turn into super losers--based in part on the type of food that they eat. (Don't get too excited, calories still count.)
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The owner of a Michigan company who forced his employees to either quit smoking or quit their jobs said on Wednesday he also wants to tell fat workers to lose weight or else.
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Dieters may find some welcome  assistance from a new nasal spray that could help resist the  appetizing aromas of cinnamon bun stands, pizza parlors or  tempting bakeries.
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Gap's new hip-hop-infused TV ad has  captured a lot of attention from the young crowd the struggling  retailer hopes to attract to reverse its fortunes.
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Can two new ad campaigns save the struggling apparel chain?
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The chain made money with weight loss. Now it will promote energy efficiency and recycling.
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The most popular dieting brands are now weighing in with calorie counters and nutritional guides designed for personal digital assistants and combination PDA-mobile phones. Just in time for the season of bountiful temptation.
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The nation's largest food company is moving to address growing concerns about childhood obesity and unhealthful eating habits.