Microsoft Bends to Get Into Living Rooms, Pockets
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After trying for years to get the  entertainment industry to use its software to create and  distribute music and video, Microsoft Corp. MSFT.O is finally  making headway by being more flexible and accommodating with  its hardware and media partners, analysts said on Friday.
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Microsoft&#39;s (Quote, Chart) newest digital entertainment campaign got some play today, as the company announced its latest move into your home on the back of Windows XP Media Center 2005.
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News report looks at Redmond's program that has 'Softies taking home the company's digital living room products and seeing how they perform in actual living rooms.
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NEW YORK - Finally, there is some good news for Microsoft in its struggle to gain a foothold in the living room. The third try is always the charm when Microsoft (nasdaq: MSFT - news - people ) takes a run at a new market.
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Once ethereal, Microsoft's plans to try to replicate its desktop position on the Web are starting to become clearer.
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A new product from Microsoft Corp.&#39;s hardware group aims to eliminate the need for that not-so-secret list of user names and passwords hidden in the typical desk drawer.
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Microsoft is making a major push into the entertainment world with the launch this week of its Portable Media Center platform. The software, which will be available first on a device from Creative, allows
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First TVs, new printers, long-lasting inks, and projectors are targeted at living room and office.
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Microsoft's latest Live services show it has a long way to go before it can replicate Windows over the Net, if that's even the goal.
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The Xbox 360 is well-positioned to take over the connected living room. So why isn't Microsoft doing a better job promoting it?
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The Xbox video game console and  software for viewing movies on TV screens have brought  Microsoft Corp. MSFT.O into customers' living rooms, Chairman  Bill Gates said on Wednesday, and new partnerships will help  the software maker expand outside the PC arena.
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With the launch of Vista, Microsoft is likely to keep its dominance on the desktop intact, but the company's fresh focus on mobility could help boost its share in the wireless market.
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Microsoft's technology-laden home of the future will feature smart appliances connected by Web services and controlled by tablet PCs or cell phones.
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Microsoft struggled with next major release of Windows. In meantime, it tried expanding OS franchise to supercomputers, living rooms.
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Microsoft yesterday took the wraps off a new set-top box aimed at tying together the living room, the PC, and the company&#39;s MSN network and content.
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Microsoft is on the move again. As it has in the past, the software giant is trying to elbow aside rivals who have pioneered new markets.
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With a market likely a little more open to the need for online video in the living room than it was three years ago, Microsoft on Thursday reintroduced the Extender line, meant to complement households with Windows Media Center PCs.