Netflix Will Not Match Blockbuster Cut
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NEW YORK/LOS ANGELES  - Netflix Inc will not cutits price for online DVD rentals to match lower fees set onWednesday by rival Blockbuster Inc.  in an escalatingbattle for online subscribers, Netflix Chief Executive ReedHastings said.
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Two fierce rivals in the DVD rental business have called a truce - at least when it comes to patents. Blockbluster has agreed to settle with Netflix over charges that the brick and mortar retailer infringed on Netflix's online DVD rental patents when it launched Blockbuster Online.
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Stating that the industry has already picked a winner in the battle of next-generation DVD superiority, Netflix announced Monday that it will stock only Blu-ray discs and drop the HD DVD format. Since the first high-definition DVDs came on the market in early 2006, Netflix has offered both formats.&quot;We&#39;re now at the point where the industry can pursue the migration to a single format, bring clarity to the consumer and accelerate the adoption of high-def,&quot; Ted Sarandos, chief content officer for Netflix, said in a statement. According to the statement, the company cited the decision by four of the six major studios to use only the Sony-developed format.Netflix&#39;s move comes about a month after&#160;Warner Brothers announced its shift to Blu-ray, joining three other major studios. Only two major studios, Paramount Home Entertainment and Universal Studios Home Entertainment, publish in the HD DVD format.Netflix subscribers can still rent the remaining HD DVD titles until the discs&#39; natural life cycles take them out of circulation. The company plans to fully abandon HD DVD by the end of the year.Netflix offers more than 90,000 DVD titles, over 400 of them are Blu-ray.&#160;
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Video rental chain Blockbuster Inc.  said on Wednesday it has settled a patent dispute with rival  Netflix Inc..
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Blockbuster Inc. is offering lower-priced plans for online movie rentals as it competes with Netflix Inc. in a market that some analysts say could grow more than 40 percent this year.
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Netflix Inc. expects its profit to sag the rest of this year as the online DVD rental leader absorbs the cost of lowering its prices and upgrading its customer service to ward off an intensifying threat from rival Blockbuster Inc.
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The future suddenly looks shaky for online DVD rental pioneer Netflix Inc. - a plucky home entertainment upstart that managed to hold its ground after retailing giants Wal-Mart Stores Inc. and Blockbuster Inc. invaded its turf.
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The online DVD rental price wars have been heating up quite a bit over the last year. NetFlix had a corner on the market that they practically created, but Wal-Mart and Blockbuster jumped into the fray, intent
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Blockbuster, the largest video store chain, cut the monthly price for online rentals for the second time this year to fend off competition from Netflix.
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Video chain Blockbuster Inc on Friday said it would lower the price of its online DVD rentals to undercut a similar move by Netflix Inc. that sparked a stock a sell-off of both companies' shares.
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Standard &amp; Poor&#39;s on Thursday said it may cut its ratings on Blockbuster Inc.(BBI.N: Quote, Profile, Research) deeper into junk, citing the company&#39;s offer to buy competitor Hollywood Entertainment Corp.
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Video chain Blockbuster Inc (BBI.N: Quote, Profile, Research) on Friday said it would lower the price of its online DVD rentals to undercut a similar move by Netflix Inc.
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Netflix chief executive Reed Hastings said on Friday that Blockbuster has more to lose in the war for online DVD renters than emerging foe Amazon.
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Blockbuster Inc. , the largest U.S. video rental chain, on Wednesday cut the price for its online rental service, undercutting its rivals in an escalating battle for online customers.
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Netflix Inc will not cut its price for online DVD rentals to match lower fees set Wednesday by rival Blockbuster in an escalating battle for online subscribers, Netflix Chief Executive Reed Hastings said.
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Girding for a potential threat from Apple Inc., online DVD rental service Netflix Inc. is lifting its limits on how long most subscribers can watch movies and television shows over high-speed Internet connections.
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Online DVD rental company Netflix   Inc NFLX.O on Sunday announced that it would pay $1 million   to the first person to develop software to improve the accuracy   of Netflix's movie recommendation system by 10 percent.