Sun Sets Sights on Low-End Market
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After years of battling Microsoft Corp., Sun Microsystems Inc. has set its sights on Linux vendors, seeking to jump into a low-end but high-volume market it's been accused of ignoring.
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Sun Microsystems on Thursday reported modest earnings that were in line with Wall Street expectations for its second fiscal quarter of 2005, which ended December 26, but the company fell short on the revenue side.
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More than one way to skin a market. Sun Microsystems (nasdaq: SUNW - news - people ) believes the pricing on Solaris 10 will be irresistible: nada.
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With 20 partners already lined up, analysts speculate that the software giant will focus on the market's low end--at least initially.
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Before what appeared to be a receptive audience, Sun Microsystems Inc. Tuesday fired off a barrage of product promotions, upgrades and service announcements in an attempt to retake its traditional stronghold in the financial community in New York.
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InfoWorld - Sun Microsystems, buoyed by its first profitable quarter in more than a year and a half, said Tuesday it has a goal of generating an operating margin of 10 percent by its 2009 fiscal year.
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One of the principal products in the LAMP open source arsenal will become a Sun Microsystems product, possibly by the end of this quarter.
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NEW YORK -- With the stock market having jitters after a strong run-up in the past year, some investors might want something more low-key.
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InfoWorld - Sun&#160;has ambitious plans for the commercial and open-source versions of its Solaris operating system, hoping to achieve for Solaris the kind of ubiquity already enjoyed by Java. To come close to reaching that goal, Sun needs to reach out more to developers and endeavor to overcome some long-held prejudices against the OS.
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Sun has a laudable vision of the future of utility computing, where organisations with extra processing power can sell it back to a computing grid in the same manner that homes with solar panels can sell power back to the electrical power grid.
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Sun Microsystems Inc.  on Thursday reported a small quarterly net profit, reversing a year-earlier loss, as narrower costs offset a slight revenue decline.
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The European market is hot, so the solar technology company plans to expand there.
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Keep praising your troops and maybe they&#39;ll win the fight. Sun Microsystems (nasdaq: SUNW - news - people ) Chief Executive Scott McNealy saw good in earnings that were somewhat worse than expected.
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Struggling company set to show that it's grabbed some customers in the financial community, one of Sun's three chief markets.
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After investing roughly $500 million and spending years of development time on its next-generation operating system, Sun Microsystems Inc. on Monday will announce an aggressive price for the software - free.
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Credit Suisse First Boston raised estimates and the target price on Sun Microsystems (nasdaq: SUNW - news - people ) after the company broke even on per-share, pro forma basis for the fiscal first quarter.
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IBM will push its Power5 line of servers down into the low end of the market, taking Linux with it, when it unwraps an aggressively priced series of Linux-only systems on Monday that will go up against the offerings of Sun Microsystems and Hewlett-Packard.