The World's Top Sports Brands
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The Forbes Fab 40 reveals the most valuable names in athletics.
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TEAM owners last night kick-started a week of intense activity that will help to determine who wins control of one of the richest sports in the world.
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The Uefa president gets up to a lot more than we thought according to your efforts. This week's lucky winner is David Squires, who wins a Â£100 bet with BlueSquare. Second prize, Carlton Books's The England Cricket Miscellany, goes to John O'Reilly. Next week we want to see your takes on Lord Coe's Olympic logo shenanigans. Send them to gallery@guardian.co.uk by 6pm on Tuesday June 12 as a jpeg or gif, complete with a TITLE and CAPTION. Anybody who forgets will be made to listen to Sir Alex Ferguson's iPod.
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The World Cup finally got a title sponsor Monday, but the team event that has struggled to attract top players from every country will no longer be part of the World Golf Championships when it begins a 12-year deal in China.
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In menswear the day has come where the mixing of the brands, national and international, has arrived.
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A new poll puts Apple (Nasdaq: AAPL) into the world's top spot for brands, a title held by Google the two previous years. The Brandchannel.com poll measures the importance of a brand to users over the course of a year.
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LONDON/NEW YORK  - The most popular global sporting event of the year kicks off in two weeks, and no, it's not the 2007 NFL season or any soccer competition. It's the Rugby World Cup.
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Tiger Woods, Roger Federer and Thierry Henry will team in an endorsement deal with Gillette that will put the trio in TV commercials around the world.
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Purses overflowing with cash, exotic locales, manicured golf courses. The World Golf Championships have it all. Except for totally committed players, that is.
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Arabic media channel Al Jazeera has been voted the world's fifth most influential brand in a poll of branding professionals that gave the top slot to U.S. iPod and computer icon Apple.
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From soccer to Converse to China, Nike plans to dominate its game.
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When the world's greatest sporting and marketing event crosses paths with one of the best economic growth stories ever, the result could be the opportunity of a lifetime for corporate sponsors of the Beijing Olympics.
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World Cup fans are accustomed to the yellow of Brazil, the blues of France and Italy and the stripes of Argentina and Paraguay. They should get ready for the elephants of Ivory Coast, the eagles of Tunisia and the black stars of Ghana.
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Brazil's 1970 World Cup winning team have been voted the best of all time in a global poll of experts conducted by World Soccer magazine.
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Business & money: Microsoft has been voted the UK's number one brand for the second year running, according to a survey.
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The sports world is giving New Yorkers more than their usual quotient of agita recently.
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For great athletes like Roger Federer and Tiger Woods, there is a fellowship at the top.