Instruct: Classify Amazon reviews into positive or negative sentiment
Query: Decent but Google ruined their main points....

Interesting read but here's my question. As this book points out, there can only be one brand for the internet. Dell is the king of the 'PC ordering system', and then they say Yahoo is king of search engines. I understand that this book was brought out before Google was such a player, but that goes to show you that their laws of internet branding does not work. Yahoo and Google are the Pepsi and Coke of online search engines. There is healthy competition and so while the 22 Immutable Laws of Branding is dead on target and a great read, I feel the add on '11 laws of internet branding' is not 100% correct.