Instruct: Classify Amazon reviews into positive or negative sentiment
Query: Fool me once, shame on you; fool me twice...

Went to watch each of the movies in the theater, twice. Bought theatrical edition DVDs. Bought extended edition DVDs when they came out. Purchased LOTR tie-in role playing game. Almost bought the commemorative replica swords and other trinkets (eventually being dissuaded by girlfriend).Been waiting patiently for Blu Ray edition, trusting that they'll do right by the fans - and now they're trying to make us buy the theatrical and extended editions separately AGAIN? Nuh-uh. Not anymore. Ardent fandom is one thing, repeatedly asking to get shafted and robbed is another.