The image shows a blue and white signboard with the words "La Loire" written in French. The signboard is attached to a stone wall and is located on the side of a road. Below the signboard, there is a smaller signboard that reads "L'Atelier du Grand Large Poterie 100m". The sign is rectangular in shape and has a red triangle on the bottom right corner. The background of the image is blurred, but it appears to be a street or sidewalk.