The image shows a man standing in front of a large stainless steel tank in a brewery. He is holding a blue sign that reads "WE PITCH Buffalo Niagara" with the words "Genessee County" written on it. The man is wearing a blue checkered shirt and has a beard and is smiling at the camera. Behind him, there are several other stainless steel tanks and equipment. The background appears to be a large industrial space with a high ceiling and pipes running along the walls.