The image is a large billboard with a blue sky and trees in the background. The billboard is white and has a message written in Dutch that reads "34.3 miljoen liter riooolwater wordt dagelijks voor u gezuiverd." The message is written in a playful font and is surrounded by small blue bubbles. At the bottom of the billboard, there is a logo for Waterschap Amstel, Gooi en Vecht, which is a Dutch water company.