The image is a photograph of a neon sign that reads "Bagels" in red and yellow letters. The sign is displayed on a black background with a reflection of trees and a building visible in the glass. In the center of the sign, there are two white donuts arranged in a circular pattern. The donuts appear to be freshly baked and are placed on top of each other. The neon sign is lit up, creating a bright and vibrant glow.