The image shows a man standing next to a large black bear mascot on a busy street. The bear is wearing a yellow badge with the year 2017 on it and has a big smile on its face. The man is holding a cup of coffee in his hand and is smiling at the camera. Behind the bear, there is a bicycle parked on the side of the street and a group of people walking on the sidewalk. There are buildings and shops on both sides of the road with colorful signs and advertisements. The sky is overcast and the overall mood of the image is cheerful and lively.