The image shows a group of people standing on a red carpet in front of a large banner that reads "Coca-Cola" and logos of various sponsors. In the center of the group, there is a person wearing a reindeer costume. The person is standing next to a woman wearing a blue jacket and holding a medal. To the left of the woman, there are two men wearing black jackets and glasses, and to the right, there appears to be a man in a black jacket. The group is posing for a photo with the reindeers mascot. The background shows a building and a tree.