The image is a photograph of a red sign on the side of a building that reads "First Chicken 546-1950-1911". The sign is written in white capital letters and is painted on a red background. The text is in a bold, sans-serif font and is centered on the sign. Below the text, there is a smaller text in a smaller font that is also painted in red. The sign appears to be old and weathered, with some areas of the paint peeling off. The building has a black metal fence on the left side and a black pipe on the right side.