The image shows a group of people posing for a photo with a large banner that reads "Nouveau-Brunswick" in French. The group is standing on a grassy area with trees in the background. There are several people in the group, including a man in the center holding the banner and a woman on the left holding a flag. The man is wearing a suit and sunglasses and is smiling at the camera. On the right side of the image, there are several young people, some of whom are also smiling and holding flags. They appear to be at a sports event or rally.