The image is of a blue-colored packet of Old Holborn Original cigarettes. The packet is rectangular in shape and has a white label on the front. The label has the brand name "Old Holborn" written in bold orange letters at the top, followed by the word "Original" in smaller orange letters. Below that, there is a smaller text that reads "Smoking can cause a slow and painful death". The packet appears to be sealed and is lying on a wooden surface.