The image is a photograph of a neon sign that reads "Shoot & Swim". The sign is made up of three letters, each with a unique design. The letters are arranged in a triangular formation, with the top letter being the largest and the bottom two being the smallest. The sign appears to be hanging from a brick wall, and the neon lights are bright blue. The background is dark, making the sign stand out even more. The overall mood of the image is playful and energetic.