The image shows a group of people standing in front of a banner that reads "Purina" and "Pro-Camp". There are three people in the image, two men and two women, all wearing winter clothes. The man on the left is wearing a black jacket and a black beanie, and he is speaking into a microphone. He appears to be giving a speech or presentation. The woman on the right is clapping her hands, and the man in the middle is wearing an orange jacket. The background shows a snowy landscape with trees and a red tent.