The image is a photograph of a large red sign that reads "Budweiser Budweiser" in large, capital letters. The sign is attached to a metal structure and is located on top of a building. The sky is overcast and there are a few birds perched on the top of the sign. The word "BUDWEISER" is written in a cursive font and is slightly larger than the rest of the text. The overall mood of the image is somber and nostalgic.