The image shows a large blue billboard on the side of a building. The billboard has the logo of Instituto Nacional, which is a red and white shield with the letter "N" in the center. Below the logo, there is a large image of a group of people and text that reads "Más calidad de la Universidad de México". The billboard is located on a street corner with other buildings and trees in the background. The sky is cloudy and the overall mood of the image is gloomy.