The image shows the entrance of a building with a glass door. The door has a sign that reads "Neue Horizonte" which translates to "New Horizonte 2017" in English. Below the sign, there is an image of a ship sailing on the water with a blue sky and clouds in the background. The sign also has the hashtag "#TotalDigital2017" and the words "Bundesparteitag Würzburg" which is German for "Total Digital 2017". The entrance appears to be closed, as there are no people visible in the image.