The image is a photograph of a sign on the side of a building that reads "Ruby City, NC's Largest & Finest Gem & Mineral Shop, Free Museum, Stone Cutting, Custom Jewelry, Park Here, Entrance". The sign is rectangular in shape and has a blue background with white text. The text is written in a large, bold font and is centered on the sign. Below the text, there is a red banner with the words "This is Ruby City" in white letters. The sign also has a small illustration of a diamond in the center. The building appears to be old and dilapidated, with peeling paint and a red roof.