The image shows a man standing in front of a backdrop of snow-covered mountains. He is wearing a red and black jacket with a black beanie and a black jacket underneath. He has a serious expression on his face and is looking directly at the camera. Behind him, there are several signs and advertisements on a fence. The signs appear to be related to various companies, including Schöggl, Espresso, Terler, and Holzbau. The background shows a snowy landscape with houses and mountains in the distance.