The image shows a group of people standing in front of a building with a red sign that reads "Chinese New Year". The building appears to be a shopping mall or a train station, as there is a glass door on the right side of the image. The people in the image are of different ages and ethnicities, and they are all holding colorful balloons. Some of them are wearing face masks, suggesting that they are taking precautions against the COVID-19 pandemic. There are also a few children and adults in the group, some of whom are carrying bags. The overall mood of the scene is festive and cheerful.