The image shows a group of people gathered around a large billboard on the side of a road. The billboard appears to be advertising a movie or TV show, as there is a red car parked in front of it. The road is lined with orange traffic cones and there are trees and bushes on both sides. In the background, there are buildings and a cloudy sky. On the left side of the image, there is an entrance to a building with a tall tower-like structure. The people in the image appear to be walking towards the billboard.