The image shows a man standing on a snow-covered slope with his arms raised in triumph. He is wearing a red and black ski suit with the Coca-Cola logo on the front and the words "Heartbeat for the World" and "478 World Winter Games" written on it. He has a pair of skis in his hands and is smiling widely. In the background, there are other skiers and spectators on the slopes. The sky is overcast and the overall mood of the image is one of triumph and accomplishment.