The image is a whiteboard with a customer segment diagram on it. The diagram is divided into two sections, one labeled "Customer segment" and the other labeled "Say and do". The customer segment is represented by a circle in the center of the diagram. Around the circle, there are several yellow sticky notes with text written on them. The sticky notes are arranged in a grid-like pattern, with each sticky note representing a different aspect of the customer segment.

The first section of the whiteboard has a list of tasks and tasks written in black text. The tasks are written in a smaller font size and are labeled with the names of the tasks. The second section has a description of each task written in yellow text, which reads "Think, think, think". The third section has an image of a person with their arms outstretched, as if they are thinking about something. The fourth section has the words "Pains" written in green text, and the fifth section has words written in red text. 

Overall, the image appears to be a visual representation of a customer journey or a customer's journey.