The image shows a man standing next to a red BMW car with its doors open. The car is on a white platform with the words "BMW Hole in One Prize" written on it. The man is wearing a pink shirt, white pants, and a baseball cap. He is smiling and appears to be posing for the photo. In the background, there is a blue sky and trees. On the left side of the image, there are two banners with the logos of Lyonese and BMW.