The image shows a large black banner with the text "Cloud Native Con Europe 2017" and "KubeCon" written in white. The banner is set up in a room with a brick wall in the background. The text is written in a modern, sans-serif font and is centered on the banner. On the right side of the banner, there is a smaller text that reads "A CNCF Event" in a smaller font. The image appears to be taken at an event or conference.