The image is of a white cardboard box with a purple and orange design on the front. The design features a large orange letter "E" in the center, which is likely the logo of a coffee brand called "Ethiopia - Bale Mountain". The box also has a label on the top that reads "Roast Date: 30/09/19" and "Enjoy with a cup of coffee". Below the label, there is a website address "www.CraftHouseCoffee.co.uk". On the bottom of the box, there are illustrations of coffee beans and leaves. The box appears to be stacked on top of each other on a wooden surface.