The image shows three people standing in front of a blue backdrop with the words "Be in Buffalo" written in white. The person in the middle is a man wearing a pink feather boa and holding a sign that reads "Building Buffalo". On the left side of the image, there is a woman wearing a blue dress and a blue pom-pom on her head. On the right side, there are two women wearing red shirts. All three people are smiling and appear to be posing for the photo.